Prachi Gupta

Marketing & PR Consultant

adjz6a@r.postjobfree.com

+91-981*******

Profile:

I have gathered my skills essentially in Marketing and Public Relations therefore; looking forward to work in this field, with all my sincerity and hard work. I am willing to explore my potential by working in your organization hence, contributing in its growth. With enthusiasm and motivation, am keen on achieving new heights with the organization.

Academic Qualification:

Degree Institution Board/University Percentage/

cgpa

PG Dip. In Ad.&

PR (2014)

International institute of Mass

Media, New Delhi

Guru Jambheshwar University 79%

BJMC (2013) Amity school of communication,

Lucknow

Amity University 8.4 cgpa

Class XII(2010) St. Don Bosco School, Lakhimpur-

Kheri

CBSE 81%

Class X(2008) St. Don Bosco School,

Lakhimpur-Kheri

CBSE 87%

Professional Experience:

Assistant Marketing Manager at Ogaan Media Pvt. Ltd. October 2018- Present (New Delhi): Handling marketing and PR responsibilities for magazines Elle India, Elle Decor and India Design ID- Luxury designer week, within Ogaan. Responsibilities include planning and execution of marketing plans for all Ogaan Events and India Design ID. Maintaining Client relations across magazines verticals and exploring new opportunities on monthly basis. Also, maintaining marketing campaigns via Facebook, Instagram and Email Marketing for relevant clientele and collaborations with Elle India.

Senior Account Executive at Concept Public Relations Pvt. Ltd. November 2015- October 2018 (New Delhi): Handling Lifestyle and FMCG clients. Client servicing, Media relations, Research and strategising annual PR plans and other marketing initiatives. Working very closing with the account planning and servicing team Worked with brands like Kama Ayurveda, Longines, Kidzania, Welspun, BIBA etc.

PR Consultant & Social Media Manager at Red Door Luxury February-September 2015 (New Delhi): Handling fashion/Lifestyle and Luxury clients and managing their social media profiles. Handled Designer Chhaya Mehrotra, Designer Pawan Sachdeva, Shri Hari Diagems, The Vault Cafe, Ziu Restaurant etc. Co-ordinating with Media for latest releases, updating media lists, contacting stylist for garment sourcing, Organizing Events and handling Facebook and Instagram of Clients.

Publicist at NS Media Films/Cinedarbaar September 2014- December 2014( New Delhi) : Handling clients like American Centre(organizing Film Festivals), organised Anime Convention(sessions,panel discussions and quizzes) and other educational events like 'Youth Literary Event' with National Book Trust of India.

Internship at Image Inc. Public Relation Council December 2013-March 2014 ( New Delhi) : 3 months full- time internship with PR firm, Image Inc.(New Delhi) worked with the clients like Facebook, TCI, Ireo, Kyndal etc. handling media relations for the same.

Job profile included talking to media person for press releases and any exploring other PR opportunities for clients, also maintaining the coverage records

Internship Project at Radio Mirchi (Lucknow): Public relations and marketing report on Radio Mirchi. To prepare a research on the Brand and service of Radio Mirchi in terms of marketing. Skills and Achievements:

• Successfully completed Google Digital Marketing Course with Certification (2020)

• Received scholarship for excellence in academics, consecutively for 2 years

• Awarded as Best all round student and Gold medallist of the batch( Amity University; 2010-2013)

• Contributed in making short films, ad campaigns and articles

• Participated in organizing an event held by college ‘via media’, a discussion panel Interest and Hobbies: Dancing, Reading, Writing, Listening music, movie enthusiast Date of Birth : 10th Sep, 1992

Permanent Address : B-3, Bangla Bazaar Kanpur road, Lucknow Nationality : Indian

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