SUMOY GHOSH
Highlights:
~ My qualification is Bachelor of Pharmacy and MBA with experience of 24 years in Pharmaceutical sales & marketing, international business development, brand promotion, strategic planning, communicating with cross-functional department for efficient functioning, registration of products, supply chain management, management of distributors network, recruitment & training, P & L account, budgeting & managing other financial functions and building high performing sales team. I was posted and based in different countries like India, Myanmar, Malawi & Tanzania. For official visit, I have travelled in number of countries in Asia, Africa, Middle East and Europe.
Have excellent contacts in almost all ROW countries. I am very good in strategic planning and I have the capacity to take ROW business at much higher level with increased sales and profitability.
ORGANISATIONAL EXPERIENCE
Joining from 22nd July’2019: Maya Biotech Pvt Ltd, Chandigarh, India as GM - Exports.
Looking after business development of LATAM, Middle East, Africa, SE Asia, CIS, other Asian countries and Europe.
Set up distributor’s network internationally. Deal with foreign distributors and Indian merchant exporters. Co-ordinate with foreign companies for contract manufacturing, product development, site change of registered products.
Registration of products in different countries in Middle East, Africa, LATAM and Asia.
Two distributors from Europe are coordinating with us to upgrade our manufacturing facility for EU GMP. Agreement signed with them. Have good connection with number of distributors in Europe,
Pricing of product, order taking and dispatch of consignment by sea and air.
Participate in international tenders
Participate in various Pharmaceutical exhibitions
Developing business for wide range of injections, metered dose inhalers, metered dose nasal sprays, eye/ear drops, tablets and capsules.
One export manager and regulatory team are reporting to me.
16th Nov’2015 to 28th June’2019: Zee Laboratories Ltd, as Country Manager for Myanmar & Laos
Zee Laboratories Ltd has six manufacturing units. Four are for Pharmaceutical Finished Formulations, one for packaging and one for pet bottle.
Job profile:
I was based in Yangon.
Looking after sales and marketing operation of Myanmar and Laos
Developing distributor network in Myanmar and Laos for generic, prescription and OTC products.
Appointed three more new distributors in Myanmar and one new distributor in Laos. Registration of new products is a continuous process with both existing and new distributors.
Have developed separate sales team of parent company to promote brands for prescription generation from doctors and promote OTC brands
Market research data analysis for planning marketing activities
Preparation of all required promotional materials and sourcing promotional gifts
Preparing and executing various marketing activities and placing adverts on print media
Registration of new products for all distributors in Myanmar and Laos and also renewal of products
Training and development of sales team and evaluate their performance
Setting up a new division for cosmetic products. Have appointed one distributor in Yangon to market and distribute cosmetic products
Achieved sales of US$ 6 million from Myanmar for the year 2018-19 as compared to sales of US$ 3.5 million in 2015-1016.
June’2011-September’2015: Intermed, Malawi as Sales & Marketing Manager. Look after Pharmaceutical business of the company in Malawi, Africa
Job profile:
I am a registered Pharmacist with PMPB of Malawi. I was looking after sales and marketing of Pharmaceutical formulations and other medical products.
Importing medicines, medical equipments, hospital furniture, surgical items and lab reagents from different countries. Custom clearance of goods
Proper storage of vaccines, serums, oncological drugs in cold storage room and storage of other medical products in temperature-controlled warehouses
We were the sole distributors of more than thirty Pharmaceutical companies. I had to look after product registration & other regulatory matter of these companies with Pharmacy Board
Management of 2 offices, 2 warehouses, 2 wholesale Pharmacies with retail outlets, houses of expats, cars, delivery trucks/vans, allocation of fuel for all vehicles.
Selection, development & control of all office staff (field sales people, counter sales people, accounts people, management people, security people, warehouse people, drivers)
Look after sales of sales representatives and regional managers. Monitor and control activities of sales people like order generation, deliver of goods and collection of payments from government, mission and private hospitals, Central medical store, other distributors, retail pharmacies, NGO’s and clinics of different organizations
Travelling all over the country to meet all customers and also to work jointly with sales people
Participate in different doctors meeting & conferences, conduct clinical presentations, organize different marketing campaign, participate in seminars and trade shows
Preparation of all promotional materials like adverts for journals/ radio/TV, preparation of posters, banners, sign boards, bill boards, flyers, ads in inflatable etc and use them for various marketing activities.
Liaison with different government departments (Ministry of Health, Pharmacy Board, Central Medical Store, Immigration department, Urban Development Department, Presidential office) for normal functioning of business operation
Preparation of yearly budget, fund allocation, cost control & responsible for P & L account.
Yearly business: Sales went up from US$ 11 million in 2011 to US$ 18 million in 2015.
I have worked in the same company Intermed, Malawi during 4thJune’2003-26thJuly’2007
Aug’07- May’2011: Shelys Pharmaceutical Ltd, Dar-es-Salaam, Tanzania as Sales Manager. Shely’s Pharmaceutical is owned by ASPEN group of South Africa and is the biggest pharmaceutical company in Africa. ASPEN group has five manufacturing units in South Africa, one in Tanzania (Shely’s Pharma) and one in Kenya (Beta Healthcare).
Accomplishments:
•To look after sales of Tanzania and export in other African countries (OTC, Branded & Generic products)
•Co-ordinate factory visit by regulatory bodies of different countries
For product registration, submission of registration dossier with samples and packaging materials with different Pharmacy regulatory authorities of different countries
Organised meeting on a regular basis for production planning, inventory control and raw material sourcing.
•Handled the preparation of export documents, freight calculation and exporting products by road and sea/air.
•Successfully dealt with distributors of different countries
•Look after sales, collection and promotional activities of 19 MRs, 5 RSMs and 2 country managers.
•Mentored Brand Management Team and looked after the preparation of promotional materials. Preparation of Visual-Aid, Leaf-lets, posters, banners, sign boards, billboards, advertisement in inflatable, danglers, Calendar, stickers, advertise on walls etc.
•Look after radio and TV advertisement and media monitoring
•Conduct 3 to 4 CME’s per month, participate in trade exhibitions, doctor’s conferences & seminars, road shows & field marketing campaign.
•Travelling in Tanzania for field work and travelling in foreign countries to develop export market
•Analysed market research data & importation data and prepare market reports & marketing campaign.
•Launched new products in different countries using proper launching strategy.
Conducting meetings regarding sales achievement and collection, production control, inventory management, product registration status in different countries, new product launch, pricing of products, planning of promotional materials, planning marketing activities & monthly performance presentation to the management
Participated in government tenders of Tanzania (We manage to receive 25 to 30% of the total government tender value)
Tie up with USAID & European based government agencies for marketing & technological support
Involved in social marketing of medical products with AED/T-MARC, a USAID funded project
•Prepare yearly budget and get approval from top management
•Achieved sales of US$ 31 million.
4thJune’2003-26thJuly’2007: Intermed, Lilongwe, Malawi (Africa) as Head of Sales and Marketing
Training: To be a registered Pharmacist, I was attached for three months to Government Central Medical Store to learn how to purchase medicines, medical equipments and other healthcare products through international tenders, Importation procedures, custom clearance, proper storage in ware-houses, delivery of goods to regional government stores/ government hospitals/ NGOs, record keeping etc.
Job profile:
To become a registered Pharmacist in Malawi, I have gone through registration process that include exam, interview and training
Importing medicines, medical equipments, surgical items, disposable items, diagnostic kits, hospital furniture and lab reagents from different countries
Look after logistics, custom clearance, storage, warehouse management and distribution of medical products
Registration of drugs with the Pharmacy & Poison Board of Malawi
Proper storage of vaccines, serums, oncological drugs in cold storage room
Follow FIFO system for supplying of medicines, keep record of short expiry products
Take written approval from PMPB of Malawi to import narcotic drugs
Selection, training, monitoring, control of office staff & field sales people
Look after sales, distribution & collection of sales people
Use to supply medical products to government, mission and private hospitals, Central medical store, other distributors, retail pharmacies, NGO’s like WHO, USAID, UNICEF, Save the Children, Action-Aid, National AIDS Commission, World Vision, Red Cross, PSI, CHARM, Christian Aid, Bill & Melinda Gates Foundation, UNDP, Medicines Sans Frontiers, CARE, Project HOPE, Concern Worldwide, CHAI, Banja La Mtsogolo.
Management of 2 offices, 2 warehouses, 2 wholesale Pharmacies, delivery trucks/vans, distribution network, field sales people, counter sales people, collection, account department, inventory, importation
Sales was less than US$ 1 million in 2003 and went up to US$ 6 million by 2007.
May ‘1998-Apr’2003: Rusan Pharmaceutical Ltd, Mumbai, India.
Capacity : Product Manager and promoted to Sr. Product Manager (Brand management)
Accomplishment:
To look after sales & marketing activities all over India with a sales team of 180.
Direct and indirect reporting to me: Nine regional managers, one product manager and two product executives.
Working in the field all over India and conduct sales meeting of sales team in different states in India. Giving sales target, analysis of sales achievement, payment collection, giving liquidation plan, plan for marketing activities
Therapeutic group wise identifying potential product to be launch, new product development, launching strategies, training, availability of product in the market, monitoring new product sales
Launched many products in the market.
Preparation of visual-aid, leaflet, booklet, danglers, posters, pop-up-sign boards, rolling display stands, banners, calendars, billboards, stickers, advert in balloons and inflatable, pack-inserts, packaging design and label, company profile booklet, branded gift articles, marketing campaign, advert for medical journals, launch dockets, training manual and other promotional materials
Set up a new pain management division to promote opioid analgesics
Market research data analysis (ORG & CMARG –retail & prescription audit), training, field work all over India, monthly meeting with sales force at different zones, sales target & collection, implementing promotional activities, participate in seminars & conferences, budgeting and team management.
Promed Exports Ltd, New Delhi
Designation : Product Executive, promoted to Assistant Product Manager (Brand Management)
Duration : 26th Nov’94 to 2nd May’98
MBA : June’1992 to Aug’1994
Ranbaxy Laboratories Ltd, India
Designation : Medical Sales Representative
Location : Patna
Duration : 2nd Jan’91 to June’92
EDUCATION
1994 MBA (Marketing) from University of Burdwan, India
1990 B.Pharm from Birla Institute of Technology (Autonomous Deemed University), India
1986 Higher Secondary Exam from Christian College, Bankura
1984 Secondary Exam from RKMV, Purulia
Language known: English, Hindi, Bengali, Burmese and Gujarati.
IT: MS –word/ Excel/ Power-point, CRM, Skype, Team-view.
Have driving licence of many countries.
Had permanent residence for United Kingdom. Have travelled widely in UK.
PERSONAL DETAILS
Date of Birth : 1st Nov’1967
E mail : adjxdf@r.postjobfree.com
Mobile : +91-967*******
Skype : sumoyghosh
Passport Number: Z5116283
Linkedin : linkedin.com/in/sumoy-ghosh-33aa8321
Present Address: Chandigarh
Permanent Address: AD 14 Salt Lake, Kolkata, India 700064