JADA MAY Queens, NY ***** www.LinkedIn.com/in/Jada-May-50b698157 917-***-**** adjux6@r.postjobfree.com
TARGET: MARKETING MANAGEMENT PROFESSIONAL
CROSS-FUNCTIONAL TEAM COLLABORATION SALES OPTIMIZATION SOCIAL MEDIA MANAGEMENT AD MANAGEMENT
Performance-driven, strategic, and results-oriented, Marketing Management Professional with transferable experience in aligning diverse initiatives with target market requirements, while leading execution of advertising campaigns and achieving broader marketing objectives and positioning for accelerated long-term business growth. Possess a proven track record of accomplishment in developing new business, crafting effective marketing strategies and integrated plans designed to meet organizational goals, and delivering strategic leadership, marketing vision, and planning for advertising campaigns.
Provide data-driven insights to support business decision-making, while managing digital marketing, creative marketing execution, and multiple projects and initiatives in alignment with requirements
Transferable expertise in analyzing markets to identify new trends, approaches, and opportunities, thus maintaining competitive advantages and enhancing overall performance, productivity, efficiency, revenue, and profitability
Earned a stellar reputation for driving strategy and execution, creating unique cross channel expressions of ideas, developing best practices for modern storytelling, and optimizing campaigns to meet future client requirements
Verifiable success in translating business objectives and communication strategies, developing keen knowledge of target audience, positively influencing stakeholders, and making decisions related to marketing tactics
Leverage advertising best practices, manage creative processes, coordinate internal marketing standards, devise long term business strategies to capitalize on opportunities, and evaluate market and business requirements
Operate as an effective problem solver, with proficiency in strategic planning & analysis, performance management, operations management, multi-tasking, team collaboration, and interpersonal communications
CORE COMPETENCIES
Finance & Operations Management / Project Management Professional Development & Performance Evaluation
Market Research & Analysis / Performance Management. Relationship Development / Timeline Management
Digital Marketing & Promotion / Customer Services Effective Communications & Presentations
Strategic Planning & Analysis / Cash Management Continuous Process Improvements
EDUCATION QUALIFICATIONS & CERTIFICATIONS
MASTER OF SCIENCE (MS) MARKETING CUNY BARUCH COLLEGE NEW, NY EXPECTED 2022
RELEVANT COURSES: Media Planning in the Digital Age Marketing Management Consumer Behavior Digital Marketing Strategy Digital Marketing Business Communication
BACHELOR OF ARTS (BA) JOURNALISM CUNY BROOKLYN COLLEGE BROOKLYN, NY 2020
RELEVANT COURSES: Gender and Communication Survey Communication Intro to Multimedia & Reporting Advance News Writing & Reporting Editing Digital News Laboratory Advance Multimedia Journalism
EXTRACURRICULAR: BROOKLYN COLLEGE LISTENING PROJECT: Created stories from news interviews and posted to BC News Service
ASSOCIATE OF ARTS (AA) LIBERAL ARTS QUEENSBOROUGH COMMUNITY COLLEGE QUEENS, NY 2017
RELEVANT COURSES: Principles of Accounting 1 Fundamentals of Business Law Introduction to Macroeconomics Spanish 1 & 2 Pre-calculus Speech Communication
GOOGLE ADS CERTIFICATION
WORK EXPERIENCE
BANK TELLER TD BANK QUEENS, NY
2020–PRESENT
Execute a multifaceted role, managing day-to-day responsibilities, including supporting diverse customers with processing transactions, including deposits, withdrawals, and payments, while resolving complaints/account discrepancies and answering questions. Track and record financial information regarding transactions, bank supplies, and customers, while ensuring accuracy and completion of data, along with adhering to bank financial and security policies, procedures, and regulations.
Showcase industry knowledge of basic accounting and reconciliation principles, while processing loan payments, safety deposit, and withdrawals for customers, along with accurately completing routine customer transitions
Administer bank’s routine transactions within time limits and established guidelines (cash checks, accept deposits and loan payments, process withdrawals etc.), while complying with regulatory requirements
Assess and evaluate customer requirements to introduce new products and services; administer sales referrals; recommend alternate channels; cross-sell products and services; manage risk to prevent losses
Build and cultivate trustworthy relationships, customer loyalty, and satisfaction through resolving customers’ issues, providing relevant information, maintaining cash drawers, and reconciling discrepancies
JADA MAY 917-***-**** adjux6@r.postjobfree.com
WORK EXPERIENCE CONTINUED…
BANK TELLER TD BANK QUEENS, NY 2020–PRESENT
Administer account services by receiving deposits and loan payments, cashing checks, issuing savings withdrawals, and recording mail deposits in an efficient and effective manner
Cross-sell and up-sell banking products by answering client inquiries, informing customers of new services and product promotions, ascertaining customers’ needs, and directing customers to a qualified branch representative
Record transactions by logging cashier’s checks, traveler’s checks, and special services, while preparing currency transaction reports, completing safe-deposit box procedures, and providing special statements
Strictly comply with operational and security procedures by participating across functions, while maintaining customer confidence, along with protecting banking operations by sustaining client confidentiality
SALES ASSOCIATE ANN-TAYLOR LOFT NEW YORK, NY 2018–2020
Utilized excellent communication skills to educate clients regarding credit card promotions and services, thus elevating customer loyalty and increasing sales through aligning products and services with expectations
Assessed customers’ needs and provided assistance and insights on product features, while following and achieving department’s sales goals on a monthly, quarterly, and yearly basis
Handled $1K+ budget, while ensuring high-levels of customer satisfaction via excellent sales-focused services
DIGITAL MARKETING INTERN GESTURE NEW YORK, NY 2019
Achieved “Landing Page Optimization,” utilizing relative and long tail keywords via Google Analytics to attain goals, thus increasing website visits by 97.5% (6.5K) within three months
Steered and directed conversion campaigns, while running conversion campaigns using Facebook, Instagram, Snapchat, and Google Analytics, thus increasing application users by 1,170+
Implemented end-to-end PPC Advertising, and oversaw successful search, awareness, and conversion campaigns, while maintaining the CPA at a low cost, thus increasing click-through rates and impressions by using CTAs
Leveraged in-depth digital marketing acumen to achieve 178.57% growth in the user base
SOCIAL MEDIA INTERN BROOKLYN COLLEGE LISTENING PROJECT BROOKLYN, NY 2019
Effectively maintained social media accounts; developed content to post on social media platforms, including Facebook, Instagram, and Twitter; and analyzed analytics to gauge campaign success
Assisted with design and execution of social media campaigns; promoted company brands on various social media websites; and tracked social media engagements to identify high-performing ideas and campaigns for scalability
Tracked business trends and identified opportunities to target potential clients across a variety of industries based on consumer activity on social platforms by following industry best practices
Delivered suggestions to management for improving customer experience on social platforms and internal processes
VOLUNTEER EXPERIENCE
DIGITAL MARKETING INTER / COMPANY: GESTURE BROOKLYN COLLEGE LISTENING PROJECT
TECHNOLOGY SKILLS
MICROSOFT OFFICE SUITE: WORD, EXCEL, AND POWERPOINT ADOBE INDESIGN WORDPRESS PREMIER PRO GOOGLE DOCS GOOGLE CALENDAR GOOGLE ANALYTICS ADS MANAGER PHOTOSHOP Tableau Mail Chimp Hub Spot
LANGUAGE PROFICIENCY
GENERAL WORKING KNOWLEDGE OF THE SPANISH LANGUAGE