E X P E R I ENCE

Senior Photographer / Outreach: Content Creator

Florida State University, Campus Recreation Marketing Department Oct 2017 - Aug 2020

Revamp documentation of activities and events across six facilities and large-scale campus events

Execute and organize post-production of images with Lightroom and Photoshop Directed small and large scale photoshoots, prepared props, backgrounds and set design

Develop visual content for website and various social platforms: Facebook, Instagram and Twitter

Implement marketing and branding geared towards the department's and university's mission

Create interpersonal content to engage audience on social media platforms: Twitter and Instagram management with tools such as Basecamp and Sprout Social Twitter Impressions increased 222% and engagements by 709% Instagram Impressions increased by 415% and engagement by 236% Authored series "Leach Journeys", illustrating storytelling through patron's experiences with the department. These narratives performed 90% better than average posts

Photographer / Art Direction

Freelance

Sep 2018 - Present

Create content, design and brand development for small businesses, influencers, and musicians

Administer shoots catered to individual clientele and their brand Establish interactive consultation with clients during pre and post production periods to ensure optimal outcome

Photographer

Florida State University, Museum of Fine Arts

Aug 2019 - May 2020

Executed documentation of opening exhibitions, along with images designated for website, social media and print publications

Revitalized an archive of artwork in the museum, a permanent collection of over 6,000 objects with high quality images and post production Photographed events hosted by the museum, promoting usage of the institution and art within the community of students, faculty of Florida State, and Tallahassee residents

Photographer

Florida State University, Phyllis Straus Gallery

Sep 2019 - May 2020

Founded and operated Photographer position

Directed and generated photographs of curated shows for gallery's social platforms: Facebook, Instagram, as well as documentation for artists’ professional usage Oversaw documentation of a student-run space where artists showcased their work Revamped visual presence, maximized visitor attendance in gallery SPECIAL PROJECTS

Photographer

STRIKE Magazine, Publication

April 2018

Assisted in direction of models and

facilitating photoshoot.

Produced photographs and final

edits of material for publication

CLAUDIA GUERRA

claudiawarguerra.com

adju6t@r.postjobfree.com

786-***-****

Photographer/Curator

WOMANHOUSE, Solo Show

Feb 2020

Created and compiled artwork for

show with tools such as Lightroom,

Photoshop, and an Epson inkjet

printer

Provided creative vision, storyboard,

and concept design for curation

Directed technical adjustments and

set-ups of the gallery

Social Media Manager / Graphic Designer

Cosabella Beauty Salon

Aug 2019 - Present

Create content and designs for Instagram, schedule daily posts through Preview Monitor social media development, analytics, and execution of marketing strategies substantial user engagement, increase of 133-200% per post Oversee online presence of business' trademark, reinforcing customer interactions Develop social assets, including visuals and copy, driving social strategy through virtual beauty networks and clientele

AWARDS

Creative South Conference

scholarship, April 2019

FSU Campus Recreation

American Marketing Association

International Collegiate Conference

Scholarship, Feb 2020

FSU Campus Recreation Shining

Star Award, May 2020

Student Service Marketing Annual

Distinction Award, May 2019

EDUCATION

Florida State University, Aug 2020

Bachelors of Fine Arts, Studio Art

Concentration: Drawing, Painting,

Photography

S K I L L S

Adobe Creative Suite:

Fluent in Spanish and English

Microsoft Office

Contact this candidate