Sales Marketing

Nombuso Nhlapo

**** ********* ****** ****** *****

Telephone: 011-***-**** (Home); 083******* (Mobile) Email: adjs64@r.postjobfree.com Code B

Skills/Competencies

• Sustained levels of leadership capabilities with the ability to operate efficiently in a manage others passage

• Communication / Interpersonal skills: Communicates clearly, persuasively and is successful in influencing others.

• Organising and executing business events ( time management essential )

• Negotiating & strategic thinking abilities.

• Analytical and Quantitative skills as a key driver for results.

• Leads by setting a personal example of excellence.

• Knowledge about the Market (Political, Economic, Legislative, Social etc) to understand impact.

• Setting and managing Regional budget

• Leverage insight into Customer and shopper trends.

• Knowledge of Channel to translate into insights.

• Analytical skills to answer business questions

• Business acumen to understand customer business model and account profitability to have effective business conversation.

• In depth knowledge of brands & detailed understanding of seed to smoke.

• Portfolio strategy v competitors,

• Understand brand portfolio: (Target customers, price etc)

• Educating Trade Partners: talks category growth targets and engages clerks to respond to consumer questions.

• Objectives setting develop SMART objectives that are strategically aligned.

• Strategy development: Consider alternative strategies to optimize trade outcomes.

• Action planning: Detailed plan with anticipated problems.

• Evaluates and reapplies learning.

• Setting clear selling goals: Objectives linked to short term business strategy.

• In depth understanding of customer needs.

• Team management and development

• Structured Persuasive selling: Robust category-based arguments & comfortable to sell at different levels.

• Secures agreement

• Plans the negotiation: detailed list of variables, plans entry & exit position, cost benefit analysis.

• Execute negotiation: win-win solution with planned boundaries.

• Key personnel are identified, and their roles understood: Retailer & company contacts & their role in decision making.

• Designs and executes strategy: Efficient call planning and time management.

• Adapts interpersonal style to deal with different people.

• Trust, respect & collaboration are developed: realistic expectations, keep commitments, reinforce positive image.

• Manages compliance: Raises issues and correct deviation Regional Sales and Marketing Executive

Company British American Tobacco

Reason for leaving: Retrenchment

Supervisory administrative duties

• Coordinating visitors, ordering catering for meetings/managers as required.

• Planning workload to anticipate and balance priorities to optimize output and contribute to the smooth running of the all three regional offices.

• Ensure that proper execution of driving business principal across all three regional depots from top management to sales and marketing field force representatives

• Confidential managed stuff concerns and disputes regarding working conditions by ensuring that they are escalated to the relevant department, resolved and feedback it given back.

• Developed and implemented stuff retentions initiative programs aimed at creating open communication between the business and people.

• Responsible for internal HR stuff reward and recognitions promotional activities

• Managed and scheduled regional office and management teams leave calendar.

• Manage, maintain and monitor business calendars to ensure smooth running of the Regional Executive day, including travel arrangements for business trips.

• Take minutes, composes letters and memos, including preparing presentations to a high standard when required.

• Scheduling of video conferencing calls and associated meeting room bookings

• responsible for the co-ordination of projects as specified by direct line manager within agreed guidelines to ensure the project is delivered. Workshops, meetings, events.

• In accordance with Company policy, processes expense claims for Marketing and Operations Directors and be focal point to any marketing-related expenses queries that require Secretarial access (off-boarding expenses).

• Manage and coordinate the regional administrative and fleet management team, across all three depots to ensure that they are aligned with the region’s goals and objectives. As well as their role in supporting the Sales and Marketing team.

• Monitor, record, evaluate and manage regional assets appreciation or depression value

• Drawing and Managing regional Coplan and Opex Budget and pre-approval of purchase orders

• Pre-approving regional events activations investments amounts according to set budget

• Ensure the business operations across the region are ESH are complainant through liaising with SHE reps and ensuring all necessary resources are available and updated/upgraded

• Founder of the regional Fun committee which is aimed at creating a fun workplace in a highly competitive sales pressure environment

Sales and Marketing Field Force Support Operational Duties

• Developing a solid and trusting relationship between Regional top 50 and some key account customers, while researching and gaining a complete understanding of their needs

• Collaborating with the sales team to maximize profit by up-selling or cross-selling

• Negotiating contracts and new products launches with the customers and establishing a timeline of performance

• Ensuring in time and in full delivery of products and services to customers by liaising all relevant supply chain representatives

• Conduct Regional retail quality assessment on a monthly basis through random market instore visit across the region and checking if proper protocol of stock rotation is being practiced by field force.

• This also includes ensuring that the correct sales and promotion has been executed correctly in the retail space

• Provide a detailed and complete understanding of customer bases for Regional Business Customers, including product profiles from customer databases through developing reports.

• Provide business units with models (both segmentation and propensity) to aid targeting and understanding of customer behavior. Ensure the models are implemented on the database and that business units understand these models.

• Own the delivery of insight and business intelligence across the business units, making recommendations and implementing improvements to current business practice. E.g. developing and implementing the analytical and business intelligence capabilities to deliver efficiencies across the business together with regional leadership team.

• Identify & resolve data quality issues and manage the relevant relationships between the business and third- party suppliers.

• Develop a thorough understanding of the customer data available to maximize the benefit of customer insight over simple product reporting.

• Understand business unit requirements and advise the best way to fulfil these with the data and tools available.

• Investigate data necessary to achieve desired business outcomes.

• Recommend and implement appropriate data modelling solutions to meet business requirements.

• Create and maintain statistically robust models to facilitate the business requirements, for example in the areas of acquisitions, retention and cross-sell.

• Advise business units of appropriate marketing actions based on the relevant information to ensure maximum benefit.

• Establish a robust reporting methodology to support business initiatives such as customer contacts and customer holdings.

• Maintain a good knowledge of relevant analytical and statistical techniques.

• Provide insights to Sales Team members based on emerging shopper and market trends through reporting and ad hoc analysis

• Ensure continual training and development to enhance business knowledge and analytical skills Communicate insights and best in class initiative results to divisional corporate personnel, as well as, another Category Management Team Member

Trade Representative

Company Name British American Tobacco

Dates Employed Jun 2014 – May 2015 Employment Duration 1 year Reason for leaving promoted

• Executes the marketing activities in the outlets within specified territory that is aimed at meeting consumer objectives as described in the cycle plan

• Ensures that the trade coverage and targets are met per agreed customer service levels

• Responsible for stock rotation per the FIFO principles

• Executes objectives in terms of distribution, availability, visibility, information and price

• Measures the trade investment terms per account plans & agreements

• Monitors and reports on vending machines as per channel requirements

• Coordinates and administrates merchandising installations

• Compiles cycle plan leanings and recommendations

• Allocates POS items per cycle instruction

• Compiles weekly stock & AIT reports

• Monitors & reports on distributors’ objectives of product availability, customer service levels, stock holding to ensure that the company meets the highest levels of customer satisfaction

• Provides data & maintains accurate records on competitor activity, sales & distribution as well as reports regularly to the Country Manager

• Manages & controls all assigned resources, materials & equipment in a secure and efficient manner to maximize the use of organization assets

• Monitors & reports on brand performance in the BAT’s outlets and its competitors

• Effectively reporting and giving feedback on AIT activities, to minimize impact of Illicit/UP

• Manages & controls merchandising, inventory and storage RCEP measurement

• Draws monthly inventory list

• Allocates ISF to team per cycle activity

• Manage key account role out of ISF

• Monitors & manages sales of 3rd party resellers

• Full responsibility for the Customer Order Management process at all outlets in Territory (incl Order Taking; managing Customer Credit Limit & Stock quantity limitations, Double Orders, Future Dated Orders & Special Orders).

• Full responsibility of the Customer Delivery Management process at all outlets in Territory (incl Managing Customer product returns; Managing issues with delivery process with DHL;

• Full responsibility of the Customer Invoice, Payment & Debt Management where applicable during Pre-sales scenario with cash sales.

• Full responsibility for the following aspects within the Customer Business Development process, i.e. Customer Relationship management, New Brand introductions, Model Stock management and Brand Story Communication Activities

Regional credit analyst

Company Name: British American Tobacco

Dates Employed: Nov 2012 – May 2014 Employment Duration 1 years 7 months Reason for leaving: promoted

• Compare liquidity, profitability, and credit histories of individual or risk

• To provide financial liaison between Marketing and Finance.

• Analyze the financial records like earnings, savings, payments and purchases of the company’s

• Manage files and records, stenography and transaction and other office procedures.

• Complete credit applications, including credit analyses and summaries of credit request, and submit to credit committees for approval

• Review individual or commercial customer files to identify and select delinquent accounts for collections.

• Reconcile customer statements/billings.

• Minimize bad debt risk and maximize accounts receivable collections.

• Conduct collection calls and customer visits to collect accounts receivable

• Market, train, counsel, advise, and communicate credit department policy and procedures to company personal.

• Help marketing management monitor on going performance and build on customer relationship management.

• To assist in the design and implementation of the information

• systems needed to support marketing,

• Assist the Finance Manager with the development and implementation of system and processes for management and control of marketing expenditure.

• Undertake pre-and post-implementation reviews of all product

• launches and projects to ascertain whether expected benefits can be/were achieved and established.

• Disseminate any lessons learnt or ways of improving project management

• To assist in the preparation of the marketing budget/plan and to provide accurate and timely information to drive enterprise development within marketing by identifying opportunities to deliver on the objectives.

• Increase commercial acumen within the trade marketing function.

• Deliver complete, accurate and timely key financial information in respect of the regional debtors’ balances for employees (representative and DHL drivers)

• Manage and coordinate regional Sales Finance Officers by ensuring that sales representatives are accurately and timely debriefed

• Manage workflow by ensuring that all team members within the marketing finance team understand and achieve their daily deliverables

• Creating and managing team schedules to ensure proper and efficient distribution of resources while promoting flexibility and adaptability to the fast pace unpredictable sales environment

• Recording, tracking and monitoring team performance, while identifying strengths to capitalize on and weaknesses to develop within the team.

• Couch and mentor team members through highlighting key performance area as indicated by work KPI.

• Evaluate performance and give reviews to the Sales Finance team on their individual and team performance

• Liaise with senior management and HR business partners regarding team performance, support required, proposed schedules and disciplinary action issues.

• Promote business objectives and make the team understand their role is ensuring that business goals and objectives are achieved

Specialized recovery Team Lead

Company Name: WesBank

Dates Employed May 2011 – Jul 2012 Employment Duration1 year 3 months Reason for leaving: Got an opportunity at British American Tobacco

• Provide subject matter expertise to clients, management and colleagues regarding the latest trends in fraud perpetration.

• Provides specialist advice and support to internal and external stakeholders on how to detect, prevent, mitigate and resolve fraud.

• Assists with initiatives that enhance general risk awareness and empower internal and external customers to effectively manage fraud.

• Conducts a thorough analysis and investigation of evidence to assess exposure and risk.

• Validating information and determines if fraudulent activity occurred.

• Monitoring early warning systems and utilizes expert discretion in deciding to permit or action flagged activities and transactions.

• Managing, monitoring and resolving cases where fraud is identified and reported by customer.

• Responsible for identifying customers and companies that are in financial distress, processes to be initiated to speedily recover assets

• Increasingly play a proactive risk reduction role by designing and performing extended procedures as part of the fraud deterrence engagements.

• Conducting affordability checks to assess with the customer can afford the debt

• Collect on outstanding account balances from debtor’s accounts per the debt recovery act

• Write off bad debt and enforce legal action if necessary

• I compiled financial weekly figures and communicated them to my direct manager

• Identify internal and external factors that might be directly or indirectly affecting team figures

• Conduct coaching for under-performing employees, and if necessary, recommend them to be enrolled on a performance management programme.

• Assist team with escalated queries

• Identify and apply career advancement opportunities to team members

• Team scheduling, and resource allocation and balancing

• Driving business principles and promoting good work ethic Education and Qualifications

Rand Girls High School

Matric

Status: Completed passed with Exemption

IMM Graduate School of Marketing

Marketing Management Advanced Diploma NQF level 7

Status: Completed passed with an average of 60%

IMM Graduate School of Marketing

Honours Marketing Management

Incomplete due date June 2020 results withheld

IT Skills

• Advanced Word,

• Advanced Excel,

• Outlook

• PowerPoint

• SAP

• And various internal system from banking to FMCG sectors

• Data tools like Nielsen reports, Catalyst and ect

Contact this candidate