Sarah Ferro

Westport, CT ***** 917-***-****

adjfg8@r.postjobfree.com LinkedIn Profile

MEDIA PRODUCTION ADMINISTRATOR DIVERSITY & INCLUSION PRACTITIONER Project Management • Live Production • Event Operations PROFESSIONAL SUMMARY & HIGHLIGHTS

Innovative and professional with 10+ years of experience in Media Communications and Entertainment. Committed to building a diverse and inclusive environment to recognize the values of every employee and create engagement strategies to develop each team member’s potential and career skills.

● Knowledgeable expert in the media and entertainment industry: Corporate and Strategic Communications.

● Adept in Media Project Management, Live Production & Event Operations.

● Extensive background in working with diverse communities and cultivating new relationships. PROFESSIONAL EXPERIENCE

NBCUNIVERSAL MEDIA LLC, Stamford, CT January 2015 - October 2020 Employee Resource Group Leader

Leader for NBCUniversal Employee Resource Groups for Stamford region working alongside PR, HR, Talent & Production and the Office of the President to implement Internal & External Engagement initiatives.

● Developed and launched 6 Employee Resource Groups to welcome and represent over 700 members of diverse communities working in Stamford, increasing employee engagement and creating relationships.

● Supported the efforts in creating a D&I presence in Sports and funding events by building relationships and providing strategic guidance to key stakeholders throughout Comcast NBCUNiversal.

● Attended 2-3 Diversity & Inclusion-focused conferences per year and addressed topics on cultural perspectives in the workplace, LGBTQ+ rights, and minority representation, attracting thousands of attendees per event.

● Collaborated with hiring managers and recruiters to identify sources for recruiting in historically black colleges and local schools, hosting seminars to welcome over 100 new interns for the Fall and Spring seasons. NBC SPORTS GROUP, Stamford, CT January 2013 - October 2020 Production Administrator, Sports & Olympics

Successful in arranging the start of production of 7 show and sports property launches, strengthening relationships with corporate partners, and facilitating outreach communications with production teams and employees.

● Coordinated the Sports Emmy Submission process and screenings with the Senior Production and PR teams, collecting all submissions and creating a viewable link to share with the nominating committee.

● Designed and curated an internal website for the NBC Sports Production Playbook, educating production personnel on up to date policies, guidelines, handbooks, contact info, tutorials, and press releases.

● Collected production assignment requests from 100 employees twice a year for the upcoming 6 month production schedule, creating presentations for the Executive Producer & Senior Production Team.

● Managed a file system to streamline and centralize the collection of contracts from national locations including the Regional Sports Networks, 30 Rock, and Orlando, tracking contact dates and negotiating new contracts.

● Oversaw the Staff Perk & VIP Program i.e. ticket & merchandise raffles to designate winners based on performance, tracking individual requests and managing the ticket availability.

● Assisted HR, IT, Talent & Production teams in coordinating interviews, new hire orientations, on-boarding, and training. VIACOM, New York, NY May 2009 - July 2011

Coordinator, Corporate Communications

● Wrote event briefs / talking points for the Office of the CEO to manage corporate partnerships.

● Handled the coordination of special projects, programming, and events for the Office of the CEO, Chairman, Board of Directors, President of Paramount Pictures, and Office of Corporate Communications.

Events included Town Halls, Screenings, Premieres, Red Carpets, Board Dinners, Video & Photography Shoots, Off-Site Conferences, Receptions, and Private Events, attracting 10-300 attendees per event.

● Administered Corporate Internal Announcements and Intranet to manage the internal portal for Viacom.

● Liaised with MTV Networks’ Creative Services Agencies and Radical Media in developing materials to pitch and support new Viacom initiatives, producing Promotional Materials and Marketing Packages for corporate partnerships TRIUMPH LEARNING, New York, NY February 2007 - May 2009 Executive Assistant, Office of the CEO

● Provided Administrative Support to CEO, CFO and Publisher by managing calendars, preparing meeting agendas, and compiling meeting summaries, overseeing the development of K-12 Test Preparation Materials.

● Maintained the management of budgets and documents including expenses, credit card / bank reconciliations, and quarterly company newsletters.

● Systemized company travel arrangements by targeting cost-effective travel options & negotiating contracts.

● Conducted communications between 4 Regional Offices. BUMBLE AND BUMBLE, New York, NY March 2004 - August 2006 Coordinator, Bumble and bumble University

● Aided the Bumble & bumble Education Department & B&b University Model Project by collecting names, hair styles, and types into a database of individuals requesting haircuts.

● Implemented the Pro Shop and Front Desk Systems for classes, events, and open calls, streamlining the process of having a lobby, waiting area, and front desk to sell products.

● Coordinated the recruitment of thousands of Hair Models to build an extensive database through street team marketing and beauty & fashion expos.

● Registered Bumble and bumble Network Salons for classes, serving as the point person to provide concierge support to incoming students.

PROFESSIONAL SKILLS, ATTRIBUTES, & CORE PROFICIENCIES Operations Strategy • Continuous Improvement • Community Outreach • Social Media Channels • Instagram Experiential Marketing • Workload Distribution • Public Relations • Employee Recruiting • Talent Development Programming Calendar Events • Database & Metrics Reporting • Team Leadership • Network Coordination Coaching • Entertainment Production • Event Management • News Writing • Media Relations • Journalism Microsoft Office 365 (Word, Excel, and Powerpoint) • Microsoft Teams • Teams Live • ZOOM • Television Technology EDUCATION & CERTIFICATES

CORNELL UNIVERSITY IRL PROGRAM, Ithaca, NY Completion: 2020 Diversity & Inclusion Certificate

GEORGE WASHINGTON UNIVERSITY, Washington D.C. Completion: 2020 Strategic Communications Certificate

UNIVERSITY OF MIAMI, Miami, FL Graduation: 2001

Bachelor of Music, Miami Hurricane News Editor