Personal Skills
A high-calibre professional with high proven track record of revenue generation and business development. Adapt at maintaining and solving problems, maintaining relationships and understanding Marketing campaign objectives.Expertise in developing new products and business in new markets and able to work to an excellent standard.
ACHIEVEMENTS AND CERTIFICATIONS
Awards: Awarded best performer for a quarter.
Improved workflow: Increased customer satisfaction rate by 25% by improving the customer service. Signature moments, India.
Successful project: Team leader in introducing new intiatives in the Gokart vechile project conducted by ISIE, India.
PROFESSIONAL EXPERIENCE
05 Jan 2018-15 July 2019 Digital Marketing Executive Signature moments pvt ltd, Coimbatore, India.
Managing all paid search advertising - Google Ads, Bing, Social Media etc.
Competitor analysis of the local market - direct and indirect
Developing a detailed understanding of our target markets, opportunities and risks
Managing customer communications - via email, SMS and SMS landing pages
Contribute to the offline marketing strategy such as managing events and creating sales collateral
Assisting and analyzing the effectiveness of campaigns. 06 June 2020- 26 Nov 2020 Sales and Marketing Intern Sparkle kombucha, Coimbatore, India
Develop and plan marketing strategies of the assigned brands. Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of- sales marketing etc.
Create, direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
Increased the store count to 7 stores for the brand.. Conceptualize and initiate digital and social media campaigns like display ads,search ads and social media ads. Responsible for planning and delivering innovative content across all social media platforms. EDUCATION
Sept 2019 – Feb 2021
Msc in Marketing and Brand Management
Kedge Business School Marseille France.
Aug 2014 – Mar 2018
BE in Mechanical Engineering
Sri Krishna College of Engineering and Technology Coimbatore India. ADITHYA KADIRVEL
PERSONAL INFO
Mail:adjc64@r.postjobfree.com
Contact no: +91-950*******.
LinkedIn: Adithya Kadirvel
Address: 36, 1 street,
gokulam colony, p.n.pudur
Coimbatore-641041.
Team management
Critical thinking
Problem solving
Leadership
Attention to detail
Key skills
Brand Management
B2B marketing
Target marketing
Digital marketing
SEO
Salesforce management
Negotiations
International marketing
Marketing communications
Marketing strategy
Market Research
Product launch
Business development
Sales
Google analytics
Google Adwords
HTML and CSS
CRM
MS office
Database management
Languages
English(Advanced)
Tamil(Native)
French(Basic)
SUMMARY
Technical skills