A L E S S A N D R A C R E P A L D I
MARKETING, DIGITAL MARKETING &
SOCIAL MEDIA MARKETING
Online Course - 2020
INTERIOR DESIGN
Online Course - 2013
WEB CONTENT EDITOR
Online Course - 2020
CIVIL&ENVIRONMENTAL ENGINEERING
Degree at the University of Ferrara - 2014
SECONDARY HIGH SCHOOL
Tito Livio Classical Liceo Padova - 2007
STORE LAYOUT & VISUAL MERCHANDISING
University of the Arts of London - 2020
VISUAL MERCHANDISING
Assovisual School Milano - 2014
The combination of engineering training with my creative attitude has allowed me to grow rapidly as a visual merchandiser within some international companies related to the world of home decor, fashion, footwear and luxury apparel for outdoor sport.
I am dynamic, creative, teamplayer and I always try to reach the set goals, respecting the deadlines.
Demonstrable visual design skills with my portfolio E D U C A T I O N C O U R S E S
P R O F I L E
MILANO-PADOVA
adjc0w@r.postjobfree.com
14.02.1988
MICROSOFT OFFICE
PHOTOSHOP
ILLUSTRATOR
SKETCH UP
SOCIAL MEDIA
E-MAIL MARKETING
VISUAL STYLIST
DETAILS ORIENTED
TEAM WORKER
PROBLEM SOLVER
COMMUNICATION SKILLS
ORGANIZATIONAL & MANAGEMENT
SKILLS
TRAINER ON VM TECNIQUES
ITALIAN
ENGLISH
Mother tongue
Fluent
M A I N S K I L L S I T S K I L L S L A N G U A G E Searching for real estate
Developing real estate marketing and ad promotion and organizing open house events Managing the negotiation of sale and purchase
Responsabilities:
Management of the flagship store layout and the exhibition spaces Set up windows and corners
Coordinating team in the new set up layout store
Collaboration with the visual merchandisers of the Hq for the new seasonal collection Analyzing the main kpi's and collaboration with the Store Manager Responsabilities:
V I S U A L M E R C H A N D I S I N G M A N A G E R A T F L A G S H I P S T O R E Management of the store layout and coordinating the team Developing the seasonal plan of the shop windows
Analysing the main kpi's and collaboration with the Store Manager Cash and reporting activities
Responsabilities:
V I S U A L M E R C H A N D I S E R
BENETTON GROUP
NOV 2016 - APRIL 2017
VIA E. FILIBERTO DI
SAVOIA, 26
35137 PADOVA IT
KASANOVA SPA
APR 2016 - NOV 2016
VIA DELLA
PROVVIDENZA, 1/A
35030 SARMEOLA DI
RUBANO PADOVA - IT
L U X U R Y R E A L E S T A T E C O N S U L T A N T ENGEL&VÖLKERS
JUN 2015 - APR 2016
VIA D.VANDELLI 1
35100 PADOVA IT
Autorizzo il trattamento dei dati personali contenuti nel mio curriculum vitae in base all’art. 13 del D.Lgs. 196/2003 e all’art. 13 GDPR 679/16 Developing seasonal ww visual guidelines for international shoe collections Developing ww window proposals and pop materials for stores Collaborating with the Marketing and Style office team and Brand managers in Europe, South America (Latam) e the East (APAC) for the seasonal internal fair about new shoes collection presentation - implementing new graphic layout for each one at HQ. Management of the suppliers' relation and of the prototyping process of visual materials and control quality about shoe manufacturing (creation of product sheets) Collaborating at the photographic studio for shootings Searching trends, colors and materials and analysing the main kpi's Responsabilities:
V I S U A L M E R C H A N D I S I N G S P E C I A L I S T BATA
JAN 2018 - JUN 2019
VIA A. VOLTA, 6
35030 LIMENA
PADOVA IT
Developing seasonal windows and visual guidelines and ensure their correct implementation Management of the suppliers' relation
Preparing monthly budget comparison reports in relation to the assigned POS (21 retails, wholesalers) and training shop staff on visual techniques Collaborating with Marketing and Retail team about the Italian and International in store ad Planning windows proposals for both seasonal and constant products and new pop materials Planning the seasonal showroom set up
Planning international and local events such as conventions, fairs, sporting events (ISPO) Responsabilities: OBERALP - SALEWA
NOV 2019 - FEB 2020
VIA WALTRAUD-GEBERT-
DEEG, 4,
39100 BOLZANO IT
V I S U A L M E R C H A N D I S I N G S T Y L I S T E X P E R I E N C E
( E U R O P E A N D N O R T H I T A L Y )