Ashish Mathur

Mobile : +919********* Land Line : +911********* adj7qw@r.postjobfree.com

LinkedIn: https://www.linkedin.com/in/ashish-mathur-22135911 adj7qw@r.postjobfree.com

Senior Business Management Professional

Strategic Planning P&L Responsibility Growth Revenue Profit ROI Performance Improvement New Business Development Budgeting & Finance Change Management Corporate Administration Crisis Management Organizational Leadership Profitability Improvement Multi-site Operations Joint Ventures & Alliances Consensus building & Teaming Decision-making Best practices & Benchmarking 20 years of successful experience providing Strategic and Operations Leadership in uniquely challenging situations and steering the Organization towards achieving budgeted goals by capitalizing on rich professional experience in managing businesses, P&L Operations, Growth Management etc. across the geographies simultaneously leveraging core strengths of Strategic Planning & Management, Sales & Marketing, Brand Development, Channel Management, Financial Management etc. along with global perspective & entrepreneurial drive towards creating & enhancing value for all Stakeholders SIGNIFICANT CAREER ATTAINMENTS

ü Successfully

o Inked agreements with Global Consumer Electronic Brands (LG/ Sony/ Panasonic/ Braun/ De'longehi/ Kenwood/ Sharp/ Sanyo/ Philips etc.), tied-up with suppliers in China & launched the products across Africa & Gulf which brought about an additional growth of 20%.

o Strategically redesigned Senergy General Trading goals which brought about an increased T/O of 30% in the first year itself o Started the Business from scratch and in 3 years reached a T/O of US$ 90 Million at Tri Star Electronics o Increased the Net profit from 5% to 18% for Electronics Business at Doha Marketing Services o Opened new retail outlets at Qatar resulting in increased retail business to 8% o Instrumental in the growth from US$ 18 Million to US$ 65 Million at Somotex Nigeria. o Set up distribution operations in Nigeria/ Qatar & Uganda for Tri Star and achieved break even within 15 months o Negotiated and signed up agreements with Modern Trade across Africa and achieved dominant counter share within 8 months at Tri Star Electronics

o Set up Consumer Electronics Distribution vertical from scratch; Broke even within the first year at JayKay Industries o Expanded distribution presence by increasing Retail Outlets exponentially resulting in growth of over 40% Y-o-Y HIGHLIGHTS OF EXPERTISE

Vision, Strategy & Leadership

Liaison between Board and Management

Leading Senior Executive Team

Business Operations P&L Management

Revenue Enhancement Business Capitalization Strategies

Budgeting & Forecasting

Business Development Sales & Marketing

Go-To-Market Strategy Strategic Alliances & Negotiation

New Market Entry Product launch

Channel Management Channel Expansion

Modern Trade Key Account Management

Brand Building Brand Campaign

CAREER SUMMARY

Senergy General Trading LLC, Dubai, UAE. Aug’15 till date

(Distributors for LG, Samsung, JVC, Kenwood, Braun) Polymers/ Spices/ Milk Powder/ Tea Leaves Director

Tri Star Electronics Pte Ltd., Uganda, Africa. Jan’12 - July’15

(Authorised Distributors for LG, Panasonic, JVC, Kenwood, Braun, De’longehi and Solstar) Director and Country Head

Tri Star Electronics Pte Ltd., Nigeria, Africa. Jul’11 – Jan’12

(Authorised Distributors for Sony, Sharp, Sanyo & Solstar) General Manager – Sales & Marketing

JayKay Industries Ltd., Nigeria, Africa. Dec’09 – Jul’11

(Manufacturers & Traders of Carpets & Rugs; Authorised Distributors for multiple Major Consumer Electronics brands) Business Unit Head – Sales & Marketing

Doha Marketing Services W.L.L (Alfuttaim Group), Doha. Aug’07 – Dec’09

(Distributors for Sanyo, Acson, Aftron, Videocon, Kenstar, Akira, (Introduction of Godrej)) Business Unit Head -Sales & Marketing – Air-Conditioners, Electronics and Appliances Somotex Nigeria Ltd., Nigeria, Africa. Oct’03 – Aug’07

(Sole Distributors of LG Brand of White Goods), Tamashi Nigeria Ltd (Products sourced from China) Assistant General Manager – Sales & Marketing

Gentech Nigeria Ltd., Nigeria, Africa. May’03 – Aug’03 General Manager

Interworld Products Nigeria Ltd., Nigeria, Africa. Jun’99 – Jan’03 Regional Manager – Binatone Brand

Maharaja Whiteline., India. Dec’97 – May’99

All India Marketing Manager – Appliances Division

National Panasonic India, India. Sep’94 – Nov’97

Sales Manager – South & West India

Videocon International Ltd., India. Jul’90 – Aug’94 Manager – Consumer Electronics & Appliances

Philips India, India. Jun’86 – Jun’90

Area Sales Officer

PROFESSIONAL EXPERIENCE

Senergy General Trading LLC, Dubai, UAE. Aug’15 till date Director

Key Accountabilities

F Revenue Enhancement

F Strategy and Direction

F Profit and Loss

F Building and Strategizing the business, adding more global brands to the portfolio F Market Expansion

F Devising the Business Plans, setting measurable goals and driving the team to achieve the budgeted goals F Cost Control

F Building Company culture

F Developing and fostering strategic relationship with all key customers at Senior Management Level F Spearheading & driving changes through capacity building of market for enhanced sales - Market Mapping Tri Star Electronics Pte Ltd., Uganda, Africa. Jan’12 - July ‘15 Director and Country Head

Key Accountabilities

F Mainline responsibility for stewarding the Country operations and P&L operations, Revenue Growth, Setting Strategy and Direction, Building and leading the Senior Executive Team, Liaison between the Board and Management, Setting the Companies Culture.

F Preparation / Implementation of Turnaround Plans / Cost Reductions, Sales Improvements etc. F Performance Review – Prepare Strategic Business Plans, Profit and Loss Analysis, Conduct discussions with Business Heads on KPIs, Perform Actuals Vs Budgets Analysis, Track Expense Controls etc. F Be responsible for

o Market Growth – Devising and executing long and short-term strategies for achieving business profitability o Strategic Leadership – Leading, handling and managing large teams to achieve budgeted goals o Change Management – Spearheading & driving changes through capacity building of market for enhanced sales - Market Mapping – Opportunities of Traditional/ Modern Trade o Investment – Examining market demand to identify areas of focus, opportunity and investment o Talent Development – Developing comprehensive training and development programs to enhance depth of expertise of in the sales and operations team to meet changing needs of the business F Responsible for

o Devising Go-to-Market Strategy for Distribution and executing the same o Managing Key Customer, Supplier Stakeholder relationships o Developing/providing guidance for formation of marketing plans o Developing and fostering strategic relationship with all key customers at Senior Management Level o Maintaining awareness of market trends in the relevant industry and monitoring competitors F Generate various business and other MIS reports for review Significant Attainments

ü Successfully set up operations – Registered the company, Appointed Auditors, Opened Bank Accounts, Devised the Pricing Structure, aligned the Systems to the Duty structure, Appointed Clearing Agent, Secured Work Permit Documentation and drew up the Legal Documents

Tri Star Electronics Pte Ltd., Nigeria, Africa. Jul’11 – Jan’12 General Manager – Sales & Marketing

Key Accountabilities

F Primary responsibility for handling the sales and marketing operations for the geography F Review performance with business leads covering operational aspects with focus on growth, sales volumes etc. F Be responsible for

o Strategizing the business plan – Devising long/short term goals, measuring progress & timelines for achievement

o Driving the Modern Trade business growth

o Expanding sales operations to new markets Viz. Lagos, Kano, Port Harcourt and Abuja to increase retail business

o Implementing the PSI to streamline Inventory control for availability of fast moving stocks o Devising plans for slow moving stocks; Managing inventories efficiently to improve cash flow for reinvestment o Administering credit control by efficient market mapping and assessing the creditworthiness of customers o Setting up new product lines for the in-house Brand Solstar, identifying new product lines sellable in Nigeria o Developing a robust supplier base in China for new products and sourcing new products from China F Generate various sales reports for review

JayKay Industries Ltd., Nigeria, Africa. Dec’09 – Jul’11 Business Unit Head – Sales & Marketing

Key Accountabilities

F Primary responsibility for handling business operations for Carpets and Rugs and Electronics Business Unit F Be responsible for

o Devising the business plans, setting measurable goals and driving team to achieve the budgeted goals o Developing supplier base in China and sourcing products for Consumer Electronics and Appliances o Expanding Outlets base to new geographies (Lagos, Abuja and Kano) for incrementing sales revenues o Developing strategies for slow moving stocks and inventory control to improve cash flows o Conceptualizing schemes – Awards & Incentives sales teams to keep them motivated Significant Attainments

ü Successfully

o Set up the Electronics Business from scratch

o Opened 3 New Retail outlets at Lagos, Abuja & Kano generating additional business of $ US 3.2 Million o Sold specially designed Rugs at Mosques and Churches resulting in improved cash sales o Improved cash flows by 16% through efficient inventory control and increased reinvestment o Redesigned the credit control policy based on market mapping helping profitability increase by 8% o Identified new marketing opportunities like Tarpaulin and Coir Mats and expanded the product base Doha Marketing Services W.L.L (Al-Futtaim Group), Doha. Aug’07 – Dec’09 Business Unit Head -Sales & Marketing – Air-Conditioners, Electronics and Appliances Significant Attainments

ü Successfully

o Increased the Net profit from 5% to 18% for Electronics Business o Opened new retail outlets at Qatar resulting in increased retail business to 8% o Increased sales of 32” LCD TVs by inking Agreement with Qatar Airways to allow Indians to carry a TV o Tapped project opportunities at New Doha International Airport enhancing growth by 6% o Introduced Godrej product range resulting in higher sales and increased profits o Improved sales pattern by introducing sales schemes resulting in over 50% growth Somotex Nigeria Ltd., Nigeria, Africa. Oct’03 – Aug’07 Assistant General Manager – Sales & Marketing

Significant Attainments

ü Successfully

o Led business growth from $ US 18 Million to $ US 65 Million o Expanded operations to Port Harcourt and Kano resulting in increased T/O by $ US 1.6 Million within the 1st Year

o Enhanced the Brand by organizing 3 Mega Events at Lagos, Abuja and Kano (Football matches & Marathon race)

o Increased market shares by 7% through efficient market operations o Set up a new product line for the in-house Brand Tamashi & identified small appliances for Nigerian market ACADEMIC CREDENTIALS

Ø Bachelor of Commerce (B. Com), University of Mumbai, Mumbai, India, 1986 PERSONAL DOSSIER

Date of Birth : 31st July 1962

Marital Status : Married

Linguistic Abilities : English & Hindi

Passport Details : Indian Passport T5612545

Address : 239, Kailash Hills, New Delhi, 110065

Contact this candidate