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Business Intelligence

Muntinlupa, Philippines
December 27, 2020

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Adrian Tiu



Experienced analytics professional seeking to apply data engineering / insights analysis experience to a manager position. Ready to assist your company with data mining / modeling, measurable programs, and actionable strategies. QUALIFICATIONS

Digital analytics, data modeling / ETL, data visualization and dashboard development, website optimization for search engines, digital innovation, project management and communications.


De La Salle University Manila, Philippines

Bachelor of Science in Computer Science, Specialized in Information Technology

Graduated in April 2003


Tableau, Qlik Sense, Salesforce, Microsoft Excel, Excel Macros / VBA, SQL Server, SSIS, Adobe Analytics,

Salesforce Marketing Cloud (Radian6)


SunPower Philippines Limited, ROHQ Laguna, Philippines Business Analyst Manager

October 2015 - Present

● Support customer care team through development of automated dashboards and apps

● Conduct trainings and share best practice on available technologies to empower colleagues and drive quicker insights and drive efficiencies in processes

● Member of the global marketing operations team, providing insights on lead conversion performance (2015 - 2017) KMC MAG Solutions, Inc. Manila, Philippines

Senior Digital Analyst

November 2014 – October 2015

● Provide digital analytics day-to-day operational support to key stakeholders of News Corp Australia account

● Develop custom dashboards or ad-hoc reports to monitor key campaigns and perform deep dive analysis on causes of change in data

● Enable key users by providing training on using Adobe Marketing Suite products, particularly “reports & analytics” Kimberly-Clark Philippines Inc. Manila, Philippines Project Coordinator

January 2008 – October 2014

● Leads a team of digital analysts that supports business development with analytics insights and strategic

measurement plans, and delivery of insight-driven client presentations

● Develop web analytics tracking plan and implementation guide to educate development teams

● Explore improvement opportunities within digital marketing processes and apply recommended solutions to resolve common issues and even improve the quality of digital projects

Kimberly-Clark Thailand LTD. Bangkok, Thailand

IT Analyst

October 2004 - December 2007

● Provide support on technical development and

administration of non-SAP business systems to Asia Pacific business team

● Explore improvement opportunities within business processes and implement innovative solutions to maintain or even improve the quality of output with reduced effort

● Mastered technical expertise in Excel reporting and VBA, SQL Server transactions and data transformation services

(now SSIS)

AC Corporation Manila, Philippines

Junior Software Architect

March 2004 - September 2004

● Responsible for developing middleware applications that integrates C-store and petroleum related hardware to existing solutions.

● Mastered technical expertise in Microsoft .NET

development, series communication with RFID related devices

Mobile Arts, Inc. Manila, Philippines

Systems Developer

May 2003 - Feb 2004

● Responsible for developing mobile applications to generate traffic from mobile short messaging service (SMS)

● Developed Java mobile apps for Nokia, Erikson, etc. using Java 2 Micro Edition

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