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Social Media Sales

Location:
New York, NY
Salary:
$135000
Posted:
December 26, 2020

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Resume:

Brian C. Huegel

**** *** ******, *** ****, NY ***75 914-***-**** adiyof@r.postjobfree.com

Senior Sales Executive

New Revenue Development

Fearless digital sales “hunter” with proven track record of exceeding eight-figure quotas and deep expertise across a portfolio of solutions: PPC/SEO, social media, email, mobile, display, SaaS. With a consultative style and client-centric approach navigated, negotiated and cultivated multiyear partnerships with Fortune 500 clients including P&G, Colgate, Pepsi, Microsoft, General Mills, Citigroup, Experian, Saks.

Professional Experience

SITESPECT, New York, NY

REGIONAL SALES MANAGER, August, 2019-Present

Responsible for developing SaaS revenues in NY/NJ for end-to-end optimization platform.

IMPACT - FORENSIQ, New York, NY

SENIOR ACCOUNT EXECUTIVE, 2017-2018

Responsible for creating agency strategy and licensing revenues for ad fraud platform. Focus was holding companies and F500 brands. New logos: Dick’s Sporting Goods and Gilead Pharma.

HOOK LOGIC, New York, NY (Acquired by Criteo)

DIRECTOR OF SALES, 2012-2017

Hired as 1st salesperson during pre-launch phase, responsible for revenue development and annual quota for retail search platform. New logos/partnerships: P&G, Hasbro, Bissell, Colgate, GSK, Pepsi, General Mills, LG, Mattel, Lego, Newell-Rubbermaid, Ralph Lauren, Abbott, Unilever, Coty. Promoted to player/coach role, responsible for providing training and pipeline/revenue development of two AEs.

Closed Graco as 1st advertiser for platform(pre-launch), grew to $1.5MM in annual revenues

Closed partnerships with Lego, Mattel and Hasbro, grew to $2MM and $10MM in annual revenues

Closed “e-commerce search” partnership with P&G for F ‘16-’17, new line item in the digital media plan, encompassing thirty brands across five agencies and $12MM in annual revenues

Exceeded annual quotas in 2014($6.6MM) and 2016($10.3MM)

SINGLEPOINT, New York, NY (Acquired by Telescope)

VP- SALES, 2011-2012

Recruited in player/coach role to build presence in NY office. Provided training and pipeline/revenue development of three AEs and overseeing ad operations for mobile display/SMS solution.

JINGLE NETWORKS, New York, NY (Acquired by Marchex)

DIRECTOR OF SALES, 2010-2011

Recruited in senior role responsible for $2MM annual quota. Partnered with major brands, digital and DR agencies in assessing goals and objectives, creating customized pay-per-call programs. Led NY sales team in new contracts during Q12011; closed Allstate on 15% annual increase and first-ever utilization of SMS and Hispanic solutions.

TMP DIRECTIONAL MARKETING, New York, NY

SR. DIRECTOR, BUSINESS DEVELOPMENT, 2008-2009

Recruited in player/coach role to manage four-member BD team and accountable for $4MM quota. Developed revenues with major brands seeking local marketing support utilizing search, display, mobile. Created sales strategy, provided training and advised senior management on forecasts and planning.

INNOVATION INTERACTIVE (360i/Search Ignite), New York, NY

SENIOR ACCOUNT EXECUTIVE, 2004-2008

Developed revenues with agencies and major brands utilizing portfolio of performance-based solutions. Closed partnerships and grew revenues including: PPC/SEO management, contextual/behavioral/retargeting ad networks, lead generation network and various social media platforms.

Delivered $5MM+ in annual revenues in 2006 & 2007, exceeding quotas by 207% and 163%

Closed SaaS partnerships with Saks, Nationwide, Owens-Corning, Quicken Loans and CitiGroup Saks SEO partnership was 1st retail client for 360i NY office

Closed Search Ignite SaaS agreement with Experian

FORTUNECITY.COM/AMPIRA MEDIA, New York, NY

SENIOR ACCOUNT MANAGER, 2001–2004

Recruited by Comscore Top 30 agency to grow revenues for display ad network. Portfolio included FortuneCity.com, leading destination for homesteaders as well as contextual network and email partners.

Delivered $1MM in revenues in 2002 and 2003, exceeding annual quotas.

Won sales contests in Q4/2002; Q1/2003 and Q2/2003

ALLADVANTAGE.COM, New York, NY

DIRECTOR – NEW YORK SALES, 1999–2000

Recruited as player/coach for six-person sales team with responsibility for $6MM annual quota. Led team and individual strategy/pending meetings, forecast revenues, met with senior executives to update forecast/budgets. Created and implemented sales training program for incoming team members.

GO2NET.COM, New York, NY

DIRECTOR OF EAST COAST SALES, 1998–1999

Launched first satellite office for publicly-traded portal. Portfolio included metasearch engine and content sites focused on financial news, SMB, games. Accountable for budgeting/forecasting all revenues within East Coast territory.

Produced $6.5MM in revenues, exceeding quota by 400%

Created and launched Silicon Investor’s Trading Center, highest-performing content, providing new revenue stream and personally added eight new logos

Education

B.A., Business Administration/Marketing– The Ohio State University, Columbus, Ohio



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