Social Media Marketing

Tasha Smith

Atlanta Metropolitan Area

adito1@r.postjobfree.com

linkedin.com/in/tashalsmith

Summary

Very goal oriented marketing and social media specialist with over nine years of progressive marketing experience in several dynamic industries. Flawless track record of delivering impressive bottom-line results, as well as an expert in graphic design and creative multimedia. Highly skilled in analyzing existing operations, and implementing effective systems, strategies, and processes to improve branding, and marketing tools. Exceptional people skills and team work ethic coupled with brand

development, corporate initiatives, web sites, advertisements, and sales collaterals. Experience

Owner

TLS Designs

Marketing Coordinator / Social Media Specialist

New Mercies Christian Church

Mar 2008 - Present (12 years 10 months +)

• Fourteen years of extensive experience in graphic design and desktop publishing

• Experienced in designing print and web publications for small and large firms.

• Creative, strong communicator, with consistent success in meeting deadlines and project timelines

• Ability to produce a wide range of multimedia products, which include newsletters, business cards, letterhead, as

well as training material.

• Ability to conform to marketing standards and material production processes in order to effectively market events

and products

• Maintain database of media contacts

• Write and distribute press releases and product media kits

• Initiate media opportunities including on-air interviews and feature stories

• Use basic graphic design terminology, layout, and design standards

• Execute the day-to-day delivery of email marketing campaigns, e-newsletters, invitations, etc.

• Monitor all processes and implement improvements to enhance marketing productivity

• Achieved strong, visible social media presence, as well as develop concepts that have viral potential

• Continuously monitor online publications, public relations, print media, and various other media outlets to ensure

my clients are on the cutting edge and successful in their marketing campaigns

• Manage all social media aspects of New Mercies Christian Church, including the development, design, and

launching of Twitter, Facebook, YouTube, and LinkedIn

• Proficient with state of the art software to produce accurate and innovative graphic designs Tasha Smith - page 1

• Analyze marketing and competitive data and consolidate findings to support local and national marketing strategy

development

• Provide feedback and best practices to the Marketing support team on a consistent basis

• Demonstrated success supervising and maintaining marketing plans, programs, and initiatives that are strategic

assets to the business and all clients

• Outline workflow processes to increase the efficiency of the marketing organization Jr. Designer / Administrative Assistant

Veux Marketing

Mar 2004 - Dec 2009 (5 years 10 months)

Jr. Graphic Designer

Actor 1

Kaiser Permanente Educational Theatre, Duluth, GA

Mar 2004 - Jul 2008 (4 years 5 months)

Community theater teaching life coping techniques through drama. Education

Spelman College

BA, Religion

1992 - 1996

Spelman College

Religion/Religious Studies

1992 - 1995

Skills

Graphic Design • InDesign • Social Media Marketing • Social Media • Photoshop • Customer Service

• Adobe Creative Suite • Public Speaking • Marketing Communications • Event Management Tasha Smith - page 2

Contact this candidate