Esther E. Shim

Fremont, CA 469-***-**** adinlq@r.postjobfree.com www.linkedin.com/in/esthereshim/ SUMMARY Creative result-oriented leader with 3+ years of collaboration, communication, and presentation skills while driving diverse business initiatives.

• Experienced consultant with broad knowledge of cross departmental communications strategies from both a sales and corporate perspective.

• Data-driven problem solver with a proven record of increasing efficiency in both internal and external communications planning for both organizational and clients’ needs.

• Adaptable, multi-functional, and interpersonal manager that uses effective verbal and written communication in order to accomplish goals, produce results, and craft innovative solutions. CERTIFICATIONS: Salesforce Certified Administrator Associate Professional in Human Resources (aPHR)

EDUCATION

01/2015 – 05/2019

UNIVERSITY OF TEXAS AT AUSTIN

Bachelor of Science, Corporate Communications (Certificate in Business Management) EXPERIENCE

06/2019 – 10/2020

STRATEGIC COMMUNICATIONS CONSULTANT ⃒ LumApps ⃒ Austin, TX Developed and executed strategic communication plans to enhance project implementation and business initiatives.

• Analyzed competitive positioning to assess market landscape and developed new approaches and strategies to support the corporate sales team in deliverables for over 96 clients and potential clients.

• Advised senior level executives and managers on project team effectiveness, presentation skills, and change methodologies for an internal portfolio spanning 54 programs, applications, and software.

• Evaluated client plans and developed effective communications strategies based upon clients’ needs and goals; maintained a 97% client/customer satisfaction feedback score.

• Coordinated internal and external communications across multiple internal channels and led the integration effort of Pardot to a 68-person marketing team. 03/2018 – 06/2019

COMMUNICATIONS SPECIALIST ⃒ Hyatt Corporation ⃒ Austin, TX Curated content for enhanced organizational awareness and grow employee engagement for over 3,000 regional employees serving 3 geographic districts in the hospitality and tourism industry.

• Devised, implemented, and managed campaigns resulting in increased readership and employee engagement by 25%.

• Organized and executed strategic communications plans to build and form corporate culture in 3 districts.

• Produced marketing products for 23 different organizational conferences and 28 service offerings via social media and email campaigns.

01/2017 – 02/2018

COMMUNICATIONS COORDINATOR ⃒ Lauckgroup ⃒ Austin, TX Delivered internal and external announcements, status reports, and updates on developments and progression of projects.

• Managed day-to-day communications for 12 geographically dispersed projects throughout the Central Texas area.

• Reported and adjusted schedules accordingly to the needs of departments and individuals for multiple projects, saving over $10,000 in operational costs. CORE

COMPETENCIES

Brand Awareness, Change Management, Content Development, Copy Editing, Corporate Social Responsibility, Cross-functional Collaboration, Data Analysis, Employee Engagement, Event Management, Executive Communications, Intranet Management, Media Coaching, Project Management, Relationship/Trust Building, Scriptwriting, Surveys TECHNICAL SKILLS Google Analytics, MailChimp, Microsoft Office, Pardot, PersistIQ, PowerPoint, Salesforce, SalesLoft Email Campaigns, SharePoint, Skype for Business, Social Media (Facebook, LinkedIn, Instagram, Twitter), Tableau, Virtual Team Building, WebEx, Zoom