Marketing Director

KIMBERLY SLAUGHTER

Atlanta, GA

770-***-**** • adim97@r.postjobfree.com

CAREER SUMMARY

Passionate and results-driven strategic leader with over 10 years of experience as Creative Marketing Professional looking to leverage my consulting & management knowledge, experience of bringing brands to life from vision, and business acumen into a broad range of digital marketing and business development roles.

Strategic business leader and exceptional developer of highly effective marketing campaigns, and creative content including film, and photography.

Excellent planning and leadership abilities to manage creative and marketing teams.

Adept at creating branded content and its effective integration into multi-channel marketing campaigns.

Innovative thinker, who understands business beyond the numbers, possesses innate ability to drive brand strategy and develop multi-channel marketing plans to build awareness, engagement, and consumer advocacy. CORE SKILLS

Strategic Planning Market Research & Analytics Creative Marketing

Lead generation Customer Relationship Management Photography/Graphic Design

Digital Marketing Event Management Problem-solving Skills

Social Media Marketing SEO/SEM Excellent Interpersonal Skills PROFESSIONAL EXPERIENCE

McKinley Homes, Peachtree Corners, GA Aug 2016 – Present Marketing Manager

Developed short and long range marketing plans with innovative cost effective strategies that generated qualified traffic and prospects.

Managed in-house and outside sales and creative teams to ensure projects stay on-time and on budget.

Reviewed and revised marketing budgets for inconstancies and saved the company money.

Created marketing material and website content .

Managed the organization of all creative content and materials.

Manage off-site and on-site signage including billboards for all communities in each market.

Initiated the production of all marketing floorplans, elevations, renderings and site plans.

Responsible for the development, production, and installation of all sales center graphics.

Researched market, customers, and competitors to devise and adjust marketing strategies.

Managed social media teams and executed campaigns.

Responsible for the interior merchandising and staging of model homes.

Responsible for reporting metrics and adjusting strategy according to the data.

Created, managed, and executed email campaigns, strategies, and lists. Studio Texture, Atlanta, GA Jun 2012 – Present

Founder/Art Director/Photographer

Successfully led various projects comprising photography, film production, website development and other creative content for brands and events.

Managed production schedules for projects and produced excellent work within a deadline-driven environment.

Worked within established budget guidelines and managed costs for all projects.

Directed and executed consumer and competitive market research efforts.

Hired, coached and trained crews for events.

Established and nurtured relationships with clients. Salon Tres Belle, Atlanta, GA Sep 2010 – Jul 2015 Branch Manager

Managed social media marketing and direct marketing efforts.

Composed, prepared, edited, and distributed correspondence and other documents.

Oversaw calendar maintenance, appointment scheduling and expense report preparation

Generated daily financial reports.

Photographed and edited commercial images

CREATIVE MARKETING PROFESSIONAL WITH OVER 10 YEARS EXPERIENCE

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