Kapil Puri

Ardee City, Sector-**, Gurgaon (Haryana)

Phone: +91-965*******

E-mail: adim2n@r.postjobfree.com

Linkedin: www.linkedin.com/in/kapilpuri76

Snapshot:

A performance driven professional with years of rich experience in Business development, Sales and Marketing, Key Account Management and Administration.

Hands on experience in defining SOPs, developing and streamlining systems with proven ability to enhance marketing effectiveness and meet sales goals within the defined parameters.

Skills in relationship management and administration with a positive and learning attitude thereby ensuring successful ramp up of business assignments while working in coordination with clients and ensuring effective deliverables.

A qualified professional who seeks to leverage experience and business acumen as well as learn from accomplished peers, while continuing to work.

A proactive learner with a flair for adopting emerging trends and addressing industry requirements to achieve organizational objectives and profitability norms.

Professional Experience:

Company: Metalman Auto Pvt. Ltd. (IATF 16949, ISO 14001 & ISO 18001 co.).

Designation: General Manager – Marketing

Duration: February 2019 to March 2020

Job Description:

New business opportunities evaluation and generation with non-automotive and automotive OEMs in India & overseas for company’s product line – sheet metal & tubular fabricated components.

Preparation of annual & mid-term sales budget based on the business plan with the responsible SBUs.

Quarterly review of marketing and business development activities vis-à-vis budget by setting internal targets for the team.

Management of Key accounts database, review of new business portfolios, sales and delivery reports, forecasts & business planning.

Establish working strategy based on customer trends, market drivers, government regulations, business unit technology roadmap.

Review and settle contracts and development plans for the new business; monitoring of account receivables and related commercial matters.

Major OE customers -

2W & 3W: Bajaj Auto Ltd., Hero Motocorp Ltd., TVS Motors, Royal Enfield, BMW, Harley-Davidson Motors, Ather Energy, Suzuki Motorcycles.

PV: Sumiriko, Camso, Lear, Bharat seats

Agri, Off-highway & construction segment: Escorts Agri Machinery, International Tractors, CNH, Escorts Construction Equipment, Liugong, Normet, Ashok Leyland, Tata Motors, M&M, Siemens Gamesa, L&T, Manitou, Camso.

Achievements:

New business award from 5 new customers worth 103 Cr. INR

Coordinated & worked out on first time detailed budget for the company

Design and implementation of RFQ dashboard

Company: Talbros Automotive Components Limited, Faridabad (Haryana).

Group Flagship div. (IATF 16949, ISO 14001 & ISO 18001 co.)

Designation: Head of OE Sales & Marketing

Duration: December 2014 to January 2019.

Job Description:

Opportunities evaluation and generating new business with automotive OEMs in India for company’s product line - sealing solutions in Gaskets (metal, fiber, paper, plastic & rubber applications) and Heat Shields with portfolio management (P&L) of 72% of topline sales.

Annual & Mid-term sales budgeting and forecasting based on the business and market trends thereby working for sales development and planning with the responsible customer groups.

Quarterly and monthly review of sales planning based on budget/forecast for OE and OES by setting internal targets for the team. Management of sales database, review of sales reports, delivery reports, forecasts, sales planning.

Establish working strategy based on customer trends, market drivers, government regulations, business unit technology roadmap; organizing tech-days and meets.

Review all contracts and relevant activities for the new business; monitoring of account receivables and related commercial matters.

Management of outbound supply chain activities, stock management at FGS and warehouses as per stocking norms and material movement based on FIFO. Distribution, packaging cost and Premium out freight maintenance within budget.

Responsible for collectibles - payments, commercials and logistics matters.

Major OE customers -

2W, 3W & PC segment: Bajaj Auto, Hero Motocorp, Harley-Davidson Motors, HMSI, Suzuki Motorcycles, Atul Auto, Maruti Suzuki, GMI, M&M, TML, Toyota Kirloskar, Hyundai, Renault-Nissan, Ford India.

LD, HD & Tractor segment: Ashok Leyland, Force Motors, Kirloskar, Tata Motors, Tata Cummins, VECV, John Deere, New Holland, Escorts, Indofarm, International Tractors, M&M, Preet tractors, Eicher tractors, ACE, Simpsons & TAFE.

Achievements:

Acquisition of new business with OEMs worth 154 Mn. INR.

Benchmarked and achieved highest OE sales (in the company history) for FY16 (2860 Mn INR) with an all-new KAM team.

Liquidation of WH stock inventory from 100 Mn INR to 59 Mn INR (set target) within 3 months of inception thereby revising stocking norms.

Introduced RRS system for ease of production, material movement & stocking,

Contributed in company’s goal of reduction in carbon foot-print by implementing returnable packaging both for local and long-haul supplies.

Company: Dayco Engine Systems Private Limited, Manesar (Haryana).

A Dayco LLC group co. (ISO/TS16949:2009 & ISO 14001:2004 Co.)

Designation: National Sales & Marketing Manager (Head and KAM India)

Duration: March 2011 to December 2014

Job Description:

Evaluation of opportunities and generating new business with automotive OEMs and aftermarket for product line - Primary and accessory drive system parts – vibration damper pulleys, automatic belt tensioners, poly-v and timing belts.

Introduction and promotion of products to the customers, preparation material and holding presentation to customers, representing the Indian business unit on special events like tech days and exhibitions.

Establish strategy based on customer trends, market drivers, government regulations, business unit technology roadmap.

Internal briefing of colleagues and management regarding business development, business structures, legislations and customer profiles.

Management of sales database, review of sales reports, delivery reports, forecasts, sales planning. Strategically, sales development planning for the responsible customer groups including annual and mid-term budgeting.

Management of commercials in quotation process with responsible team and timely submission of offer to customer up to an agreement (including price negotiation).

Track all contract relevant activities; handling of all invoice and account receivable related matters.

Responsible for collection of overdue payments and other account matters; interface for defined customers regarding all commercial and logistics matters.

Major OE customers -

PV & LD customers: Fiat India, Ford India, General Motors India, Honda Car India, JLR India, Mahindra & Mahindra Ltd., PSA, Premier Ltd., Renault-Nissan India, Maruti-Suzuki India, Tata Motors India and Volks-Wagen India.

HD customers: MAN trucks, VE Commercial Vehicles & Tata Cummins ltd.

Achievements:

Key business development for a green-field Italian company bagging 28 new business awards (350Mn INR) in two years.

Sales turnover (150Mn INR) in the second year with increase in following years.

Awarded responsibility of National Sales & Marketing Manager (KAM India business).

Company: Motherson Sumi Systems Limited, (Div: MATE), Manesar (Haryana) (ISO/TS: 16949:2009 & ISO 14001:2004 Co.)

Designation: Deputy Manager – Marketing & customer support

Duration: July 2010 to March 2011

Job Description:

Generating new business with automotive OEMs for product line (decorative & functional plastic components for external and internal applications).

Develop and maintain good customer relationship (know customer goals, challenges and expectations) and use this to ensure successful projects.

Prepare technical reviews with input from engineering domains.

Quotation submissions and negotiations, sample submissions and PPAP approvals.

Sales support for current awarded projects: product design change requests, manufacturing capacity increases, volume planning, price planning.

Responsible for handling of overdue payments and other account issues; interface for defined customers regarding all commercial and logistic matters.

Management of outbound supply chain, stock management at FGS as per stocking norms and material movement based on FIFO.

Major OE & Tier-1 customers:

Maruti-Suzuki India, Honda Cars India, Nissan Motors UK, Suzuki Motorcycle India, Continental, Minda, KML, Polyplastics and Takata India.

Achievements:

Management appreciation for account handling and timely delivery.

Reconciliation and recovery of outstanding payments (25Mn INR).

Company: Polyplastics Industries (I) Pvt. Ltd, Yamuna Nagar

(ISO/TS: 16949:2009, ISO 14001:2004 & ISO/IES 27001:2013 Co.)

Designation: Deputy Manager - Marketing

Duration: June 2007 to June 2010

Job Description:

New business development with domestic & overseas automotive OEMs for product line (decorative & functional plastic components like badges, emblems, wheel covers and hub caps, ORVMs, radiator and tail gate grills, etc.).

Manage the RFQ process by getting the feasibility study done with the Engineering, Project Management, IE, Purchasing, Controlling departments.

Participate in Inquiry/Contract Reviews and collect information from customers for cost calculation.

Coordinate with customer for all new products requirements until Initial sample release, for prices, delivery time, planning, and packaging requirements.

Management of customer interactive platforms (prices, tooling), focusing on maintenance of quality data related to commercials.

Internal coordination and completion of customer specific commercial processes involving packaging, capacity studies, planning requests and other questionnaires.

Collection of outstanding payments and statutory documents from customers.

Major OE customers-

Domestic: Maruti-Suzuki India, Honda Cars India, General Motors India, Ford India, Renault-Nissan India, Tata Motors India, Toyota Kirloskar Motor India, Honda Motorcycle & Scooter India, Hero Motocorp, Suzuki Motorcycle India;

Overseas: General Motors - Holden, Mexico, Thailand, North America, Brazil, Ford of Australia, Nissan Motors – UK, Japan, Renault – France, Argentina

Achievements:

Key global business awards from GM, Renault-Nissan and Ford worth 15.4Mn INR.

Management appreciation for new business with overseas customers.

Reconciliation and recovery of long overdue payments (31Mn INR).

Company: Kanav Motors Pvt. Ltd., Karnal. Haryana (Pearl Ford)

Designation: Branch Manager – Sales & Marketing (Yamuna Nagar)

Duration: August 2002 to May 2007

Job Description:

Management of direct and institutional sales & marketing activities.

Identification & analysis of key business market opportunities, geographies and competition knowledge for sales strategy planning and forecasting.

Introduction and promotion of vehicle line to the customers, preparation of sales kit and holding product presentation to individual and fleet customers.

Coordinate and represent the business unit in events like trade fares, road-shows.

Vehicle inventory, finance and other documentation facilitation to customers.

Inspiring leadership of the sales and service staff to achieve set targets and customer satisfaction.

Achievements:

Created a new bench mark of sales throughout the northern India territory(50Mn INR)

Facilitated the D.P to open two new dealerships leading to increase in vehicle sales.

Awarded with Inscription of Merit certificate from Ford India Pvt Ltd for outstanding performance in sales in the region.

Awarded with Presidency award from Ford India for best dealership in the region.

Company: Jai Ganesh Metal Industries, Jagadhri (Haryana). (ISO 9001 co.)

Designation: Astt. Manager - Sales & Operations

Duration: September 2000 to July 2002

Job Description:

Responsible for operations and production management per the order book for timely readiness of the products.

Handling communication and order receivables from overseas customers.

Coordinate sales and outbound supply chain activities for timely shipments to overseas switchgear manufacturers for the end products.

Achievements:

Appreciation award for liquidating FG stocks and overdue recovery (0.9 Mn INR).

Education:

MBA (Marketing Management) from Jaipur National University in 2016

B.E. (Mechanical) from University of Pune in 2000.

Other Certifications:

Certification in SDRC IDEAS (Master Series-8) from Centre of Excellence in CAD/CAM Technologies, SSI, Govt. of India. Ludhiana (Punjab).

Industrial Training:

One month in-plant training in Boiler and Pressure Vessel Division at Indian Sugar and General Engineering Company (ISGEC), Yamuna Nagar (Haryana).

Personal Details:

Date of birth: 25th July 1976

Father’s name: Mr. Ashwani Puri

Languages known: English, Hindi, Punjabi, Marathi & Italian (beginner)

Marital status: Married

Passport: Indian, valid and available

References:

Mr. Tarun Singh (Director – Purchasing, India)

Harley Davidson Motors, Gurgaon.

Ph: +91-987**-*****

Mr. Gnana Prakash (Section Manager - PT)

RNTBCI Chennai.

Ph: +91-984**-*****

Mr. Ashwin Mohan (Procurement Manager – Construction BU, Global procurement

Camso India LLP, Gurugram.

Ph: +91-735**-*****

Kapil Puri

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