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Sales Marketing

Location:
San Diego, CA
Posted:
December 10, 2020

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Resume:

CHRIS J. STAMPFL

***** ******* ******, *** *****, CA 92129

858-***-**** adij2q@r.postjobfree.com

PROFILE

Seasoned business development and marketing professional with experience in global corporations and start-ups companies in the life science space. A naturally curious leader with a bias for action capable of digging into details while keeping focused on the big picture. Well versed in business strategy development, product management, upstream and downstream marketing, marketing research, and market development for new technologies/applications. Skilled at designing campaigns that explain technical information to both highly technical and non-technical audiences. Accustomed to being responsible for group performance and P&L.

SKILLS

Business strategy

Value proposition development

Financial analysis & forecasting

Market development

Primary & secondary market research

Product management

RELEVANT EXPERIENCE

CROWN BIOSCIENCE, INC. – San Diego, CA

(Products division of an oncology focused preclinical CRO that produces in vivo grade antibodies for pharmacology testing of biologic drugs)

Director, Life Science Products Division– Jan 2018 to Present (virtual/remote)

Promoted to division leader in February 2019 with P&L responsibility.

oChanged business strategy to align with target customer behaviour by replacing a sales promotion-heavy strategy that emphasized top line numbers to a profit focused, content marketing strategy.

oUtilized an entrepreneurial approach to run a lean operation to maximize operating income.

oFormalized pricing scheme by product and SKU to maximize margins.

oAchieved profitability for FY2019 reversing significant losses previous year.

Manage inventory of in-house and OEM products to exploit bulk sales opportunities while avoiding backorders at US and UK sites through coordination with US and China-based production and logistics teams.

Manage OEM supplier relationships and commercial licenses.

Designed collateral and created content for marketing campaigns.

Perform portfolio analysis and make recommendations to senior leadership on possible integration with a sister company.

QUALYST TRANSPORTER SOLUTIONS – Durham, NC

(ADME-Tox Contract Research Organization)

Business Development Director – Feb 2017 – Nov 2017 (virtual/remote)

Identified and closed new business opportunities for ADME-Tox testing services in drug development and DMPK groups at large and mid-size pharmaceutical accounts.

GENALYTE, INC. – San Diego, CA

(Biosensor-based microfluidic immunoassay instrument and IVD company)

Marketing Director/Head of Life Science Group – July 2012 – Jan 2017

(Sales & Marketing Manager – July 2012 – Dec 2014)

Played a leading role in the establishment and growth of the commercial team to enter the company’s first commercial market - life science research.

oBuilt and managed commercial staff including the sales team, customer service, applications scientists, and marketing and product managers.

oEstablished all logistical channels for quoting, demos, and order fulfilment.

oLed the business development team as a player-coach mentoring junior team members while enabling senior team members.

oManaged day-to-day operations of commercial team.

Launched a highly complex biomarker detection instrument into the bioanalytical testing market and managed upstream commercial development for the autoimmune disease IVD market.

oCreated an integrated marketing campaign including value proposition, creation of marketing collateral, email campaigns, presentations and other sales aids tailored to different personas and/or prospects.

oTranslated technical scientific information into plain language.

oSet conference attendance schedule, secured exhibit space, and planned for lead collection and exploitation.

oConducted extensive business development activities and demos in pursuit of capital equipment and bioanalytical services sales at biotech and pharmaceutical companies.

Coordinated efforts of cross-functional teams on projects involving marketing, engineering, R&D, and software development groups.

oCollaborated with R&D to define minimum viable product for initial research use only and IVD assay panels.

oAccelerated instrument software development, set product requirements for a data analysis software, and implemented field testing. Refined requirements based on market feedback.

Executed qualitative and quantitative marketing research studies to ensure voice-of-customer was considered in the product development process.

oSelected and managed external agency for qualitative marketing research projects collecting rheumatologist attitudes toward rapid point of care diagnostics.

oDesigned a user experience study to assess and understand physician and patient attitudes toward point of care diagnostics in a real-world setting.

Generated insights that validated or invalidated internal assumptions and influenced key business decisions.

Streamlined autoimmune assay development plan by 40% to align with physician diagnostic test preferences.

Utilized data to build forward looking financial models for multiple scenarios.

LONZA WALKERSVILLE, INC. – Walkersville, MD

(Global reagent supplier to the pharmaceutical and biotech industries.)

Sales Manager, Serum & Inside Sales – Jan 2008 – July 2012 (virtual/remote)

•Rebuilt and led the inside sales organization. Defined new structure, roles, and responsibilities.

•Built a lucrative 5-year client relationship generating $3 million revenue.

•Negotiated a supply agreement resulting in over $1M in revenue during the contract term increasing account revenue by 20%.

Sales Specialist - Jan 2004 – Dec 2007 (virtual/remote)

•Exceeded sales targets every year 2004-2007.

•Sales Manager of the Year 2008.

EDUCATION

SAN DIEGO STATE UNIVERSITY, San Diego, CA

Bachelor of Science in Marketing, Magna cum Laude – May 2000



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