Manager Account Executive

Katie Larsen

********.**@*****.*** 630-***-****

PROFESSIONAL EXPERIENCE

Career Summary: Proven Marketing Professional with demonstrated history of leading project flow from concept to activation, leading internal and external project teams, and building strong collaborative relationships. Successful track record of exceeding executive expectations, creative problem solving, and thriving under multiple project deadlines. Work history includes Account Management and Project Management within creative marketing agencies and design firms. Areas of Expertise

Event Marketing Management Business Development Strategic Relationship Building Architectural & Interior Brand Design Graphic Coordination & Design Vendor Negotiations Project & Scope Management Account-team Leadership Corporate Branding Strategies Maintaining Profitability & Growth Digital Engagement Creative Messaging MOTIF EVENTS – Elk Grove Village, IL

Account Executive / Senior Account Manager November 2019 – August 2020 Motif Events are designers, technologists, builders, brand experts, and people who like people – all working together to create unique custom trade show exhibits, environments, and experiences that connect brands with audiences.

• Responsible for maintaining relationships and profitability of National Key Accounts each valuing over $2M.

• Responsible strategic prospecting lists & closing sales process.

• Assisting sales team with sales presentations, budget planning, and closings.

• Providing leadership to internal teams for project planning and execution.

• Closely monitoring project scopes, budgets, and timelines to delegate tasks, as necessary.

• Facilitating the flow of information from client meetings & sales teams to the production team.

• Coordinating with vendors, general contractors, and respective service unions to provide labor & services.

• Gathering & creating all necessary marketing collateral relevant to each specific project.

• Leadership position to improve corporate process and culture.

• Accomplishments:

o Proven Account Manager and offered opportunity to transition to Account Executive. o Member of the Charitable Causes Committee and Business Process Committee. o Maintained close and positive relationships with clients despite the impact of COVID-19 on the live events industry.

ION EXHIBITS – Itasca, IL

Project Manager / Project Coordinator May 2018 – November 2019 Ion Exhibits is a leading North American innovative exhibit and brand environment solutions provider established to provide award winning solutions to nationally recognized brands and companies. Ion Exhibits is focused on building engaging & energizing exhibits that enable clients to achieve their marketing goals.

• Responsible for serving as a liaison on all aspects of production

• Coordinating work across the organization to facilitate information across internal teams, control the project workflow, and assist with critical decisions needed for successful completion of projects and ensuring client satisfaction

• Collaborating with departments including design, engineering, fabrication, service, accounting, and sales to ensure information is received, issues resolved, and projects delivered accurately with in timeline and budget.

• Working closely with outside vendors to request and approve quotes, schedule services, and review performance.

• Accomplishments:

o Exceeded performance expectations and promoted from Project Coordinator to Project Manager o Tasked as the lead for all International Event Coordination. o Active member of the Recruitment & Hiring Committee and Business Process committee. MATREX EXHIBITS – Addison, IL

Account Activity Manager April 2016 – May 2018

Matrex Exhibits is an award-winning exhibit and events company that provides a level of service and strategy uncommon in the industry. Matrex offers highly integrated solutions driven by brand-specific insights. As a result, clients receive boutique attention, master craftsmanship, and cutting-edge technology.

• Performed all administrative functions to assist the Executive team with day-to-day tasks such as registration forms, travel itineraries, meeting calendars, accounting duties, and preparing for sales presentations.

• Responsible for overall event coordination including estimating & ordering of show services.

• Worked closely with outside vendors for service quotes, service scheduling, and post-show reconciliation.

• Lead pre-show meetings with internal project teams to review exhibit design renderings, CAD drawings, set-up details, and event regulations.

• Accomplishments:

o Managed 1,500+ portable events for a nationally recognized Pharmaceutical firm with 100% accuracy. o Member of the Green Initiative Committee and Corporate Event Planning Committee. EDUCATION

Roosevelt University – Chicago, IL

Bachelor of Arts in Integrated Marketing Communications Emphasis in Public Relations

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