Content Strategist and Producer

Priyanka Menon

917-***-**** l adi870@r.postjobfree.com

content production l project management l video l social l strategy Profile

* ***** ** ********** ** sales, strategy, production managing and creation of scripted, non- scripted and 2D animation corporate films

Adept at thriving in fast-paced environments and adhering to tight deadlines

Recognized by co-workers, managers and clients for creativity and exceptional work ethic Skills

§ Content Marketing Strategy § Researching/Sourcing § Networking

§ Project Management § Content Partnerships § Public Speaking

§ Content Management § Portrait Photography § Creative Direction Career Highlights

experience

STRIKING PIXELS 2019 - PRESENT

Boutique content agency specializing in portrait photography Founder/Content Producer – Social Media, Partnerships, Digital Content Offer video and photo content strategy and production services for clients. Address clients’ needs, from message development, social media strategy, content production and planning. Key projects include:

§ Increased consumer awareness for non-profit agencies by developing unique event and brand videos for social media and website

§ Designed and implemented content management system/processes; hired team of freelance content producers

§ Manage clients’ content strategy, creative development, production and post production of digital projects

§ Adept in growing clients’ businesses through content strategy

§ Run and participate in brainstorms

THE WALT DISNEY COMPANY 2017 – 2018

Where Magical memories are made

Partnership Executive/Project Manager – Partnerships and Non-Branded content Selected accomplishments:

• Key Account Manager and Producer for Marvel Exhibition: 10 Years of Heroes; Disney Partners in Asia such as DBS, Maybank and Starhub

• Analysed social data and increased audience for partnership content by 10%Day-to-day admin operations of the Content & Media Department

• Collaborated with management, marketing, talent, and sales to execute digital projects

• Supervised post-production and final deliveries of large scale shows like I Dare to Dream, LifeSpam and Mickey Mouse Club: Behind the Scenes

• Received 'Magical Moment Award' for my outstanding contributions to the Marvel Exhibition: 10 Years of Heroes

PriyankaMenon page 2

STARBURST PRODUCTION 2016 – 2017

Full service production agency

Producer/Photographer

Developed marketing and branding strategy for business development. Oversaw video and photo production, managed sales negotiations and served as primary client contact. Frequently served as production manager and colourist. Selected accomplishments:

§ Key project manager for the agency, including arranging crew and coordinating timeline, budget and production support

§ Led $100,000 content series with Visa, ensuring that content was on brand and achieved all marketing objectives

§ Increased sales by 15% by offering photography services

§ Decreased client revision comments by 25% with stringent quality control CLICK2VIEW 2012 – 2016

Content marketing agency

Traffic Manager/Content Producer

Selected, edited and wrote captions for incoming photos from around the world. Challenged to quickly learn processes in fast-paced, ever-changing environment with no formal training. Selected accomplishments:

§ Negotiated and Secured region-wide content deal with a travel company which resulted in a total sale of $800k

§ Revitalized project that had languished for 2 years, enhanced production by using 2D and 3D

§ Improved productivity and cut costs 18% by directing, tracking and streamlining day to day workflow operations

§ Improved productivity 15% by revamping the day-to-day processes with various project managing softwares

§ Managed interdisciplinary teams worldwide, of visual designers, writers, designers, and editors, helping to evolve creative concepts into clear sets of deliverables’ THE WINE COMPANY

National Restaurant chain

Events Executive

Responsible for planning, promoting, executing and wine sales during events in 4 restaurants across Singapore. Selected accomplishments:

§ Produced events during the busiest time of the year

§ Organized, maintained and tracked event and wine sales reports and budgets

§ Maintained excellent client relationships

§ Guided wait and kitchen staff during all events

technical skills

OS/Platforms: Mac OS, Windows 95/98/XP/Vista,

Applications: Adobe Premier Pro/Photoshop/Lightroom Acrobat, Word, Excel, Access, PowerPoint, Final Cut Pro, Da Vinci Resolve, Basecamp, Asana, Teamwork Audio and Video: HD, HDV, mp3, AAC, Mpeg and Flash file compression and encoding/codecs. Some Knowledge of: Wordpress, Google AdWords

Equipment: Canon and Sony professional cameras, basic understanding of lighting and audio equipment for outdoor and studio shoots

education

Bachelor of Arts, Communication Graduate Diploma in Public Relations University at Buffalo, SUNY (2009) Singapore Management University (2014) Do not require sponsorship, eligible to work for any company

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