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Social Media Marketing

Location:
Oakland, CA
Posted:
January 05, 2021

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Resume:

Summary

I'm a driven marketer with *+ years of advertising and Marketing. Managing 50+ Marketing campaign projects. Leading the day-to-day operations of the affiliate marketing program for launching brands in new markets. Working with different industries especially Retail. Up for any task or challenge, willing to do whatever to get the job completed. Always going above and beyond to complete any task I am given. Extremely driven and always radiating positive energy.

Skills

Marketing, Project Management, Event Planning, Business Development, Social Media, Communication, Brand Management, Media, Public Relation, Strategic Planning.

Experience

Marketing Project Manager 08/2018 – present

“Simple Custom Solution”

Monitor scheduling, trafficking, planning and resource management from accepted concept through delivery for allocated marketing projects and campaigns.

Ensure marketing projects are delivered as schedule and within budget to best possible quality standards.

Ensure to bid, purchase, negotiate and manage all outside supplier services.

Conducting in-depth market research on a product or service as well as competitor analyses

Understanding the company, its products, and customer base in order to create effective marketing campaigns

Ensuring all marketing assets are on-brand and aligned with the global business strategy

Attain project milestone as scheduled and present final materials on time.

Ensure to understand project goals and identify communication tools best suitable to accomplish project objectives.

Prepare project timeline plus manage projects to establish budgets.

Working with brand managers and/or senior staff to collect deadlines, budgets, objectives, etc.

Developing and maintaining strong working relationships with internal and external stakeholders.

Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities.

Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)

Compose and post online content on the company’s website and social media accounts.

Marketing Supervisor 09/2014 – 05/2018

“Quattro Trading & service”

Plan, Develop & execute new product/brands launch online & offline to achieve business goals.

Plan, develop, manage, and execute marketing programs; Events, on-ground activations, social media, videos, OOH, Radio, and Digital.

Manage 13 Garment and furniture brands operate in Egypt, Bahrain, Qatar, Oman, and Libya.

Develop ideas for creative marketing campaigns and launches.

Manage and update the website, Intranet content, and social media.

Determine & assist in the marketing budget and OPEX.

Design, edit, and retouch marketing visuals.

Provide monthly reporting to management that includes recommendations to enhance future campaign performance. Recommend, document, and implement processes to enhance marketing productivity.

Ensure that all creative marketing materials undergo brand review and adhere to strict brand guidelines

Align with cross-functional teams to achieve business goals.

Conduct market research to identify campaign opportunities, understand the market, and generate interest.

Handling issues and troubleshoot any emerging problems on the event day.

Pre & Post-marketing analysis for each campaign.

Manage agencies and vendors. Negotiate prices and contracts.

Digital Account Manager 06/2014 – 09/2014

“Seen Digital Marketing”

Work with clients to create a social media strategy that collaborates with marketing, PR, and advertising campaigns, research top competitors and trends in client’s industries.

• Create timely and engaging content optimized for platform used and intended audience.

• Monitor sites for customer service opportunities and initiate conversations on behalf of the client.

• Analyze and report social media actions on a monthly basis for successes and new opportunities.

• Create engaging and professional visuals that reflect client and their brand (Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc.).

• Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts.

Continue to refine and define our social marketing process. And help with designing artworks and recruiting.

• Work with teams to create a solid branding message that's reflected across Atomic marketing materials, social media content and shared by employees

Account Executive 11/2013 – 03/2014

“Saatchi & Saatchi”

Meeting and liaising with the client servicing team to discuss and identify the client advertising requirements.

• Working with agency colleagues to devise an advertising campaign that meets the client's brief and budget.

• Presenting, alongside agency colleagues (particularly the account manager), the campaign ideas and budget to the client.

• Working with the account manager to brief media, creative and research staff, and assisting with the formulation of marketing strategies.

• Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.

• Negotiating with clients and agency staff about the details of campaigns.

• Presenting creative work to clients for approval or modification.

TV/Film Assistant Director 12/2011 – 11/2012

“The Producers”

Work with the director to break down the script into a shot-by-shot ‘storyboard’ and decide the order of shooting.

Plan a filming schedule, taking into account the director’s ideas and the budget.

Oversee the hire of locations, props, and equipment.

Recruit the cast and crew. Make sure that filming stays on schedule.

Supervise a team of 2nd and 3rd ADs and runners.

Produce each day’s 'call sheet' - a list of timings and logistics for cast and crew so they know exactly when they're needed.

Be the link between the set and the production office.

Make sure that cast members are in make-up, wardrobe or on set at the right times.

Find and supervise extras on productions where there is no 3rd AD.

Associate Assistant Producer 05/2009 – 06/2010

“The House production”

Organizing production personnel, coordinating set construction, supervising lighting or sound plans, editing scripts, or writing news items.

Select video segments or find sound effects.

Responsible for making sure video or audio segments are in the correct order for a broadcast.

Tasked with operational duties such as generating financial reports or status updates.

Education

Middlesex University London June 2013

Bachelor’s Degree, Mass Communication / Media Studies

Manor House American School June 2006

American Diploma

Certificates:

Brand Management: Aligning Business, Brand & Behavior. (London Business School)

Successful Events: Event Planning, Marketing & Management. (Udemy)

Project Management Principles & Practices Specialization (UCI) In-Process

Computer Skills

Photoshop, Illustrator & Indesign

FinalCut Pro & Soundtrack Pro

Microsoft Office & Keynote



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