Gabriella M. Crowe
adi5sm@r.postjobfree.com
Evanston, IL 60201
Professional Experience
MBA & Entrepreneurship, Remote September 2017- July 2020 Co-Founder of Preferred Health
Applied MBA course work to current Bausch and Lomb company scenarios and presented them via PowerPoint webinar to the General Manager of Bausch and Lomb to better various company divisions
Applied MBA course work to start up pharmaceutical manufacturing company to analyze key industry metrics, synthesize insights into a business plan and executive summary, develop financials/ pro-forma’s for company goals, marketing pieces for sales efforts, legal documents, inventory planning, RFI’s, and business web page
Designed marketing extension plan for Amazon Alexa in healthcare to be used for inventory level predictive analytics
Managed various start-up business projects simultaneously with cross functional teams and achieve successful strategic and operational business plans
Built a cohesive team and conducted weekly cadence calls to consistently advance business development, working in a fast-paced and highly ambiguous environment
Completed 12 weeks of Purdue University’s Foundry incubator program to advance start up idea and speed to market
Worked extensively with Purdue University’s entrepreneur in residence experts to gain knowledge from high level professionals in the pharmaceutical & manufacturing industries
Gained letter of intent from Purdue University Pharmacy Program to support future business growth and manufacturing SOPs
Created and presented business plan to venture capital events, firms, and individuals via PowerPoint presentations
Met with healthcare C-suite executives and leading healthcare business development individuals to pitch start up idea, complete RFI’s, present consultative business plans for clientele, and plan future start up integration with health systems
Collaborated with local and national government officials to gain support and acceptance of business model and function, becoming a finalist for federal funding during COVID-19 requests for business solutions
Attended national tradeshows to expand medical manufacturing knowledge and network with industry leaders, sub sequentially holding meetings with multiple companies to form partnerships Bausch Health, Chicago, IL April 2016- Present
Bausch and Lomb Surgical Account Executive
Observed as a member of the 2019 Platinum circle by being part of the top sales region nationally, personally growing Chicago-land sales by 13% YOY
Observed as 2017 Platinum winner by securing an individual position as a top national sales representative
Maintained a positive sales track record YOY, securing a spot within the top 15 sales representatives nationally
Established relationships with ophthalmologists, clinic staff, and key functional areas of hospitals to advance surgical practices within territory using Bausch and Lomb surgical products and ensure a smooth transition
Prioritized a large list of accounts, deliverables, and tasks daily to capture new business, while maintain existing customer base both in relationships and sales of $1.2M
Planned and managed territory strategy and operational level with local team members to target and strategize future efforts to grow territory sales YOY
Promoted the Bausch and Lomb Surgical portfolio by consulting ~80 accounts on ophthalmic goals, followed by scheduling surgical product evaluations and tracking clinical outcomes to drive data lead insights and decisions
Negotiated local and regional contracts to secure various partnerships between Bausch and Lomb and hospitals, IDN’s, and surgery centers
Trained incoming sales representatives on Bausch and Lomb Surgical portfolio and sales techniques to strengthen sales team
Supported resident programs to build rapport with teaching institutions and future ophthalmologists
Attended national ophthalmology conferences to expand ophthalmic knowledge and promote Bausch and Lomb products to ophthalmologists
Recognized to attended 2019 Chicago Women’s Leadership Summit Cardinal Health, Waukegan, IL/Dublin, OH June 2015-April 2016 Sales Development Program Representative
Selected out of a pool of highly qualified candidates to be one of six team members that emerge as leaders in the sales force
Increased sales by 110k by individually and collaboratively completing various field based projects
Observed clinical and surgical sales techniques and implemented hospital wide product conversions
Communicated and worked closely with a strong team of professionals inclusive of product specialists, service managers, engineering and management personnel
Acquired medical sales knowledge of over one hundred product lines and applied in depth understanding for targeting assignments, field travel, and sales based projects
Demonstrated competency of the five major group-purchasing organizations by understanding the liaison relationship between the supplier, distributor, and customer
Acquired sales tools proficiency with salesforce, analytic data tools, Microsoft office, quoting software, pricing modules, and cross- referencing via external sources
Received individualized bill of materials and assembled custom sterile kits to increase cost savings, maintain customer relations, and expand brand name reputation
Education
Purdue University Global, Online, National Honors Society September 2017- October 2019
Masters in Business Administration, cumulative GPA: 4.0 Purdue University, West Lafayette, IN, National Honors Society August 2011-May 2015
Bachelor in Kinesiology/Movement and Sports Science; Minor: Spanish, Pre-Physical Therapy, cumulative GPA: 3.8