SueBin Lee

Los Angeles, CA ***** 602-***-**** adi35p@r.postjobfree.com

https://www.linkedin.com/in/suebinlee/

PROFESSIONAL EXPERIENCE

TacSense Inc. Woodland, CA

Manager, Business Development and Design June 2017 - Present

• Took initiatives on vertical areas of IoT, Health and Wellness and Mobility by managing proof of concepts and leading design for manufacturability through R&D and redesign

• Bridged the gap between engineering, business, and management teams by implementing new services and software to formulate and ensure better research, data analysis and continuity across all channel, ultimately increasing growth and retention by 15%

• Supported teams by deploying key success metrics, outlining proposals, determining resources, writing timelines, and generating budget for 6 project scope determination

• Collaborated with developers to resign and deploy 6 mobile, web and software interfaces optimizing over 15 landing pages, resulting in 25% lift in organic search traffic, 10 second- faster load time, and 35.5% decrease in bounce rate

• Spearheaded the ideation, development and launch of the first vital-sign monitoring smart shoe which received thousands of media recognition, 4 contracts in medical and wearable industries, and numerous awards including the 2020 CES Innovation Award, Sacramento Regional Award and SVIEF Award

Evermine Jewelry Los Angeles, CA

Manager, Product Design and Marketing (part-time) September 2019 - Present

• Led collaboration between a team of developers to create and design the web interface and promotional campaign graphics for a portfolio of more than 500 products which contributed to the increase in sales revenue by 45% with projected year-on-sales growth of $480,000

• Increased customer acquisition by 75% through leveraging new sales platforms like Amazon and eBay, and implementing a CRM drip campaign that re-engaged abandoned carts

• Sent 5,000 emails with the goal of a 20% clickthrough rate, and ultimately a 15% adoption rate

• Improved conversion rates by 25% and brand awareness by 80% on a client’s web-based service offering through SEO/SEM campaigns and new social media channels Electroninks Davis, CA

Intern September 2016 – June 2017

• Analyzed performance metrics with internal stakeholders each quarter to develop and present implementation plans, ROI, and cost-benefit analysis data of new proof-of-concepts

• Coordinated with engineering and manufacturing to generate process to reduce reportable quality-control incidents to optimize efficiency and engagement

• Managed project engineers on productivity and roadblocks Pepsi Co. Reno, NV

Sales Intern July 2016 - September 2016

• Assisted sales team to raise sales by 17% and volume by 6% for 100+ underperforming clients by analyzing 100+ reports, reducing quality-control incidents, and establishing customer engagement SKILLS

Project management, statistical & data analysis, Adobe Creative Cloud, Microsoft Office Suite, Lean Management, Google Marketing Platform, 3D, Sketch, Figma, HTML EDUCATION

PMDojo October 2020 - Present

PM Accelerator Program

University of California, Davis June 2017

B.S. Managerial Economics and B.A. in Design

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