Jeffrey J. Van Houtte

C: 704-***-****

E: adhzbr@r.postjobfree.com

Content production Web Video Print Multimedia

Profile

Proven history of generating significant new revenue through content marketing.

Experience in print, web, video and multimedia production.

Adept at thriving in fast-paced environments and adhering to tight deadlines.

Recognized by co-workers and managers for creativity and exceptional work ethic.

Skills

Content Marketing Strategy

Researching/Sourcing

Networking

News Story Production/Editing

Content Management

Project Management

Digital Asset Management

Web & Print Design/Production

Content Partnerships

Experience

Kohls

Operations Supervisor September 2018 - Present

●Supervise the Freight and Ad Set Teams

●Oversees the unloading, processing, and stocking of all incoming freight to the sales floor

●Assigns tasks, direct workflow and trains new associates

●Provides input to Supervisors for Associate performance evaluations

●Ensures accurate completion of merchandise sets, planograms and other directives

●Supervises the freight team with housekeeping and recovery to ensure the sales floor is customer-ready

●Monitors productivity of replenishment team to current Best Practice standards

Cereal Entrepreneur Academy April 2018 – May 2019

Creative Director/Content Research

●Responsible for the research, creation, and scheduling of content for an Atlanta based Social Media Management Agency.

●SEO and Keyword Optimized content for the company’s YouTube Channel, YouTube Live, and Snapchat, Twitter/Google +, Facebook, Facebook Live, Instagram and blog.

●Write Outlines and Scripts for YouTube channel

●Assign content to a creative team of video editors, copywriters, graphic designers and bloggers through ASANA software

Socialpath Media Marketing December 2016 – Present

Content Manager / Website Developer/Social Media Strategist

●Developed WordPress websites for local businesses and non-profit organizations.

●Worked with a team of Copyrighters, Digital Marketers and UX Designers to develop Landing Pages for a Philadelphia based Marketing Agency

●Created email templates through Hubspot Sales and Marketing software to attract and convert leads.

●Designed promotional campaigns to convert leads to sales through ads placed on Facebook, Instagram, and Twitter.

●Keyword research to improve client’s content and to improve search engine optimization

●Create and promote content for all digital platforms including web and social media

●Evaluated and measured content management systems and tools, workflows and processes for content migration to support the site redesign

●Experience with HTML/CSS/JavaScript, InVision, and Adobe CC

●Fluency in social media and digital publishing platforms.

LRP Hotels LLC

General Manager

Wingate by Wyndham Concord October 2015 - August 2016

●Effectively managing the daily operations of the hotel.

●Making sure that guests have a good first and last impression of the hotel.

●Setting Department Sales Goals.

●Recruiting staff, training them, and monitoring their performance.

●Managing and setting room rates.

●Engaging and motivating staff to do better.

●Constantly focusing on profitability and growth.

●Striving to create a relaxing and welcoming ambience for customers.

●Identifying other revenue stream opportunities.

●Overseeing the allocation of hotel guest rooms.

●Launching local publicity campaigns and attending networking events.

●Demonstrating visible operational leadership and management to the hotel staff.

Griffin Stafford Hospitality

Director of Hotel Operations/

General Manager

Suburban Extended Stay Hotel February 2006 -October 2015

●Preparing budgets and inventories.

●Overseeing the supervision of employees.

●Ensuring that each department operates in compliance with all legal requirements.

●Conducting annual performance reviews of all staff.

●Maintaining a clean, professional and safe working environment.

●Keeping an eye on the operational budget.

Health and Sport Works

Director of Guest Relations May 2003- February 2006

●Promoted club programs, products, and services to members

●Recruited, Hired and Trained new employees for Guest Relations Department.

●Responsible for preparing daily deposits and taking them to the bank.

●Held each employee responsible for achieving brand and performance goals.

●Addressed customer concerns and resolved issues

●Supervised a staff of ten employees

●Organized swim team registration for ten swim clubs in the Huntersville, Mooresville area.

Technical skills

OS/Platforms: MAC OS Windows 10.

Web: HTML, CSS, PHP, JAVA, WordPress, Desktop Server

Applications: Photoshop, Adobe Creative Cloud, Illustrator, XD, Unbounce Landing Page Software, Word, Excel, PowerPoint, Asana, Keyword Planner, Ubersuggest, VidIQ, and YouTube Creator.

Imaging/Print: retouching, resizing, image preparation, Vector Graphics, pre-press, layout.

Education

Masters of Science July 1990 – June 1991

TV, Radio, and Film

S.I. Newhouse School of Public Communications

Syracuse University

Syracuse, New York, NY

Bachelor of Arts August 1986 – May 1990

Mass Communications/Journalism

St. Bonaventure University

St. Bonaventure, NY

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