AMY WIKOFF-ANGERMEIER

phone: 251-***-**** email: adhyey@r.postjobfree.com linkedin: /in/Amy-Wikoff-Angermeier/ V P o f S A L E S

Strategic sales & marketing executive: Extensive experience in strategy and marketing with strong market and product development skills. Specific strengths in identifying profitable/high-growth market segments and developing customer-centric sales & marketing plans.

High-performance leader: Effective leader who develops and motivates multi-cultural teams. Skilled at enhancing productivity by deploying systems and processes that enable people to focus on high-value activities. Excellent talent development and retention track record.

Reliable and disciplined execution: Extremely skilled at working through people and managing the implementation of projects, on- time and within budget. Hands-on leadership style with a relentless focus on delivering high-impact projects while maintaining an environment of collaboration and teamwork.

S K I L L S & C O M P E T E N C I E S

Performance Management

Negotiating Contracts

Value Added Direct Sales

Sales Process Development

Stakeholder Engagement

Sales Execution

Driving Sales Growth

Improving Value Proposition

CRM Applications

Prospects Pipeline Growth

Sales Presentations

Business Strategy Development

Sales Targets & KPIs

Developing & Motivating Teams

Written & Verbal Communication

P R O F E S S I O N A L H I S T O R Y

VISIT MOBILE CONVENTION AND VISITORS BUREAU Mobile, AL Vice President of Sales 2017 – 2020

Delivered sales growth through relentless development and implementation of a direct sales strategy and business plan. Partnered with the C-Suite leaders to ensure alignment with the city’s goals. Effectively managed and motivated the sales team to maximize their contribution. Developed and maintained effective and profitable relationships with stakeholders and industry leaders.

Implemented a much-needed strategy and focus to consistently grow business and revenue 30% above sales targets YoY

FY20 (through March) achieved $7M in rooms revenue and $1.8M in restaurants and attractions with projections of $12.4M and $3M respectively

FY19 secured $11.9M in rooms revenue and $2.9M in restaurants and attractions

FY18 drove $11M in rooms revenue and $2.7M in restaurants and attractions

FY17 garnered $7.5M in rooms revenue and $1.8M in restaurants and attractions

Negotiated with vendors, resulting in nearly $1.2M in cost savings over 3-years

Co-created and led team to define an operational plan for the reopening of the convention center and hotel partners post COVID-19, establishing realistic goals and execution process

Outperformed expectation by deploying incentives strategy and coaching sales team to outsell against competition and securing Top #2 on the STR report – captured a market share growth of 2-3% YoY

Developed and executed digital marketing plans that increased engagement by 45% FY18 and 120% FY19

Increased the City of Mobile’s exposure and net new business by 25% in FY17 and 75% in FY19 by attending tradeshows and educational opportunities

Drove $1.5M in additional revenue by participating in the development of the TID (Tourism Improvement District) EMBASSY SUITES Chicago, IL

Director of Sales and Marketing 2014 – 2015

Recruited to manage four (4) direct reports and a $9M budget with responsibility for maximizing revenues by implementing sales and marketing strategies/campaigns to secure bookings for special events, exhibits, room bookings, and technology rentals for a brand-new hotel.

Grew accounts from ZERO to >250 in 1-year and secured >100 events for up to 1,000 attendees (capacity)

Negotiated a $100K savings with vendor partners and sponsors

Created first website, print, and radio content to promote the Grand Opening

Accelerated revenue and market share due to customer presentations and marketing efforts

Generated new audiences by creating social media profiles with Twitter, Facebook, and Brand.com, growing followers from ZERO to >1M in 1-year

Exceeded group sales and catering goals by 20% for Q2 and Q3 post-opening HILTON HOTELS CORPORATION EMBASSY SUITES Chicago, IL Director of Sales and Marketing 2003 – 2010

Led and managed team of 24 Sales Managers to drive revenue and market share growth for the downtown cluster of hotels, including; The Palmer House, The Chicago Hilton, The Drake Hotel, and The Conrad Hotel.

#1 on competitive set for five of six years & #1 on the STR report

Exceeded group attainment goal of $30M by 12%

Implemented social media campaigns with e-commerce teams, improving search engine awareness

Conducted market analysis to assist Sales team with action plan creation and execution A D D I T I O N A L E X P E R I E N C E

Vice President of Sales and Marketing CARDWELL AND RANDALL HOSPITALITY Regional Director of Sales and Marketing Hilton Hotel Corp. Regional Director of Sales and Marketing Hampton Inn and Suites Tempe, Homewood Suites Director of Hawaii Sales MTI Vacations

Director of Sales and Marketing Concorde Golf Tours E D U C A T I O N

Bachelor of Science – Program Management University of Illinois Champaign, IL

Contact this candidate