Social Media Marketing Manager
Resume:
Charlotte L. Coleman
adhx30@r.postjobfree.com
Leesburg VA 20175
EDUCATION
Virginia Tech – Blacksburg, Virginia August 2016 - May 2020
B.A. Communication
Major: Public Relations
Minor: Psychology
GPA: 3.4/4.0
WORK EXPERIENCE
Private Tutor/Nanny June 2020 - Present
Ashburn, VA
●Assist two children in navigating virtual distance learning by guiding them through lessons, providing a further explanation, communicating with school faculty, and monitoring daily personal and academic schedules.
Marketing Intern May - November 2019
Project Horse Empowerment Center, Purcellville, VA
●Updated all printed materials such as brochures, flyers, and sponsorship packets using Photoshop, & InDesign CC
●Strategized on a team to create a marketing plan designed to increase adult participation in therapy programs
●Generated publicity by preparing for and participating in local news broadcasting event
Marketing Intern May-August 2019
Hughes Orthodontics, Alexandria, VA
●Designed and implemented two social media campaigns with financial incentives for client participation
●Assisted in website redesign and editing with a website designer
●Organized a marketing plan for social media from June through December 2019 with social media content bank
Social Media Advisor with PRSSA February 2019 - May 2020
Zappy, LLC., Blacksburg, VA
●Provided content analysis for the company’s Instagram page by evaluating which Instagram posts and hashtags receive the best consumer response
●Collected data by evaluating a competitor’s successful social media campaign, then utilized that research when developing campaign strategies
ORGANIZATIONS
Public Relations Student Society of America February 2019 - May 2020
Member
•A club with the mission to educate students for future careers in public relations by providing opportunities to work with local
businesses to gain knowledge and experience
Alpha Phi, Eta Omicron Chapter January 2017 - May 2020
Member
•International Fraternity with an altruistic atmosphere maintained by participating in annual philanthropic events, such as Relay for Life and the Big Event
SKILLS
•Image and Design Tools: Adobe Photoshop CC & InDesign CC
•Microsoft Office Suite: Excel and PowerPoint
•AP Style: writing and editing skills
•Communication skills: written and oral
•Strong work ethic
•Data analysis
•Detail-oriented approach
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