Social Media Marketing

Anya Hardeman

510-***-**** adhw9w@r.postjobfree.com linkedin www.linkedin.com/in/anya-hardeman

Education

Hampton University Hampton, VA

Bachelor of Arts, Psychology May 2021

Minor Marketing

GPA: 3.5

Relevant Electives: Consumer Behavior, Sales Management, Advertising Management Key Classes: Principles of Marketing, Social Psychology, Theories of Personality Development, Human Growth & Development

Key Skills: Microsoft Office, Communication, Analytical, Problem Solving, Research, self-starter, and creativity

Experience

Anya’s Kitchen Oakland, CA

Founder and CEO Nov. 2018-Present

● Bootstrapped and executed go-to-market strategy for food delivery business.

● Performed market/industry research, demand planning, pricing, break-even, and profitability analysis to maximize success.

● Developed relationships (loyal customers) and grew communication skills while sharpening my sales ability.

Nordstrom Rack Emeryville, CA

Service-Seller Aug. 2019- Feb. 2020

● Increased revenue through customer satisfaction.

● Styled customers for events.

● Maintaining and organizing the store front, attracting potential clients. Black College Business Women Connection Hampton, VA Social Media Director Sept. 2018-2019

● Created content and maintained brand promotions.

● Analyzing engagement, cultivating leads, setting objectives and goals for member intake.

● Strategic planning, and communication to broaden business exposure. Brand Like a Girl Organization Hampton,

VA

Leadership Staff - Creative Director May. 2018-2019

● Developed marketing campaign ads.

● Created conferences and workshops that aided in a target population(students).

● Served as a Finance liaison for the organization.

● Managed the alignment of school requirements with the organization.

● Managed projects which led to successful events and strategic branding.

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