Business Developer

Specific Job Title

QUALIFICATIONS PROFILE

Results-oriented and challenge-driven professional, with progressive experience in business development, sales management, and operations oversight within fitness and health industry.

AREAS OF EXPERTISE

Revenue Growth and Profitability

Budgeting and Sales Forecasting

Business Administration

Tactical Market Planning

Profit and Loss Management

Employee Recruitment

PROFESSIONAL EXPERIENCE

Life Time Athletic § Various Locations

Senior Personal Training Manager, Rockville, MD 2016–2020

úProvided oversight to the operations of a $2.8M sales organization

úDemonstrated expertise in facilitating weekly in-center sales training courses for 34 fitness professionals

úKeenly assessed in-center and regional profit and loss (P&L) statements on a monthly basis

úTook charge of preparing and administering $24.6M regional sales budget

úEmployed 15 elite performers from local competitors

úPlayed a vital role in boosting same store sales growth (SSSG) by 30.3% within a three-year timeframe

úMade notable contribution in transitioning company’s in-person new-hire sales and business development training to an online and virtual training platform

Regional Education Manager, Reston, VA 2014–2016

úSteered efforts in organizing and leading monthly sales and business development seminars for all new hires in the Mid-Atlantic Region

úDelivered assistance to 19 clubs across Florida, Maryland, North Carolina, Tennessee, and Virginia

úAided regional new hires, which entailed travelling to multiple states on a monthly basis

úEfficiently spearheaded quarterly sales trainings for membership sales advisors and general managers

úInitiated business development conference calls on a weekly basis

úHoned skills of eight new hire personal trainers that attained promotion to management positions within a two-year timeframe, as well as provided yearly sales training for 3,600 fitness professionals

úAttained territory average of 23% team member turnover with industry average of 88%

úSucceeded in improving five underperforming personal training in-centers

úContributed in developing tools necessary for trainers such as consultation discovery forms and standard operating procedures to carry out effective consultation with a new member

EDUCATION

Bachelor of Arts in History

George Mason University Fairfax, VA

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