HELEN CALDERON

Aspiring Marketing and Public Relations Professional

PROFESSIONAL CAREER

- Lead an award-winning and nationally accredited PR agency which consists of an Assistant Director, Account Executives and a team of staff.

- Create and oversee public relation pitches/campaign strategies.

- Manage client relationships in various industries and communication via email and formal virtual meetings.

- Created branding guide for agency.

- Upholding agency to national affiliation with PRSSA.

- Recruitment and training of new members.

Director

6th Street Public Relations January 2020 - Present Past: Assistant Director, Social Media Coordinator

- Managed external marketing of University's marketing department.

- Event logistics and event planning.

- Represented University during on-campus events and formal conferences. Event Marketing Intern

Biola University Marketing & Communication Dept. October 2019 - March 2020 ACADEMIC BACKGROUND

- PRSSA Member

- Cohort Member; LEAD (Leaders Advancing and Engaging in Diversity)

- First Generation Scholar

- First GenProgram Social Media Marketing Volunteer Biola University

Business Administration, Marketing Management Crowell School of Business San Clemente High School

Class of 2018 Orange County, CA

- Utilized CRM software, Salesforce, to organize B2B communication with merchant and non-profit pipelines.

- Assisted CEO with administrative duties to run non-profit start-up.

- Grew CEO's LinkedIn and built beneficial connections.

- Performed efficiently in start-up business environment with limited budget and fast paced environment.

Intern

Shop & Support May 2019 - July 2019

SKILLS

- Client Relationship Communication

- Market Research

- Trilingual (English. Spanish, French)

- CRM: Salesforce

- Excel, Word, Powerpoint

- Photography & Video

- Content Creation

- Blogspot

FEATURED PROJECTS

- Tyler Boden City Council Candidate

Campaign

- UCI Health Regional Burn Center Social

Media Campaign Director

- Valley Light Homes Social Media

Campaign Director

- Biola University Biola Wellness Branding

Campaign Director

- Capitol Reef Clothing Social Media

Photography

Phone: 949-***-****

Email: adho86@r.postjobfree.com

LinkedIn: @helencald

Orange County, CA

CONTACT DETAILS

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