CURRICULUM VITAE
OF
HULDE JONES
C U R R I C U L U M V I T A E O F H U L D E J O N E S
NAME : Hulde Jones
ADDRESS : ** ****** ******
Wavecrest
Jeffrey’s Bay
TELEPHONE NO. : 082-***-**** (C)
AGE : 58
DATE OF BIRTH : 12 July 1962
SEX : Female
NATIONALITY : South African
MARITAL STATUS : Divorced
1 Daughter (29)
DRIVER’S LICENSE : Yes, own car.
OUTSIDE INTEREST : Reading, Fabric and ceramic painting, Stainglass painting, bead work, mosaic work,
crochet, yoga, Kahuna Bodywork, Reiki
PHYSICAL ACTIVITIES : Swimming, Camping, Hiking.
HEALTH : Good.
EDUCATION : 1980 – Matriculated as a prefect at Discovery Commercial High school, Florida, Roodepoort.
Subjects : English, Afrikaans, Maths, Biology
Business Economics and Accountancy
1981 – Obtained South African Airways
Diploma for Passenger Handling and SAFARI
Computer Diploma.
1982 – Edgars Group Personnel clerk/asst
Diploma.
1983 – Max Factor Beautician Diploma and
Sales Asst. Diploma.
1984 – Public Relations Diploma (course
completed with Damelin).
1989 – Business Presentation Skills Diploma.
2019 – Kahuna Bodyworker Level 1
2020 – Certificate of TEFL/TESOL (120 hours)
2020 – Reiki Degree 1 (Degree 2 & Masters in
progress)
WORKING EXPERIENCE : 1 May 2003 – 31 July 2019
PG GLASS
18 Skeen Boulevard
Bedfordview
Tel : 010-***-****
JOB DESCRIPTION
Marketing Manager
PG Glass was my client at Media By Storm for
2 years. When the Marketing Person left, I was
offered the position of Senior Marketing Co-
Ordinator. February 2005 I was promoted to
Marketing Manager.
Responsibilities included : Managing the Brand
and ensuring Logos and Brand standards are
adhered to at all times. Dealt with over 120
Fitment Centres on a daily basis. All Marketing,
Media & Creative was done in house – I was
responsible for TV ad production, script writing
& translation etc., TV planning and buying. I
assisted with creative & approval of all local
Fitment Centres’ advertising. Designed and
approved corporate clothing & corporate
gifts. Arranged all Sales Department’s social
events, i.e. golf days, movie nights, cricket,
theatre etc. Responsible for all vehicle and
Fitment Centre signage. Designed and
developed PG Glass, PG Building Glass,
Shatterprufe & PG Africa desk pads, calendars
and diaries. Normal day to day admin. Organise
PG Glass’ Network (Franchisees & JV’s) annual
conference & PG Glass Fitter of the Year
competition. Responsible for annual marketing
budget for PG Glass. Designed and managed
exhibitions stands i.e. IISA (Insurance Institute
of SA), Decorex, Auto Africa (JIMS), Design
Indaba.
I was the contact person between the Network &
Lightstone regarding the NPS programme.
Responsible for the PG Group Quarterly
Newsletter, co-ordinating content, design,
proofreading and distribution.
Assisted with Marketing initiatives for the rest
of the PG Group Divisions i.e. Building Glass
Division (PG SmartGlass), Shatterprufe,
LLumar & PG Africa.
Managed PG Glass' Corporate responsibility
initiative “PG Helping Hands”. This initiative
was extended to the entire Network and had to
include not just donating money but physical
contributions ie planting vegetable gardens,
painting of nursery schools and all initiatives
had to be sustainable.
I had 1 person, the Marketing Graduate
reporting directly to me and overseeing and
supported a Department of 7 staff members.
The communications & internal training
department forms part of the PG Marketing
department. I was responsible for the scheduling
of training as well as organising travelling &
accommodation arrangements.
Key Milestones
Developed Corporate Marketing Standards for
Operations Manual.
Co-developed Branch Accreditation programme
Co-developed PG WAY – Internal staff and
Customer Satisfaction programme
Designed and developed new PG Glass mobile
unit’s livery & Fitment Centre look & feel.
Designed and developed PG Sponsored VW
GTI – 5th years running, sponsoring Iain
Pepper.
Successfully launched marketing initiatives for
PG Glass businesses in neighbouring African
countries.
Received numerous awards for Decorex, Design
Indaba and Auto Africa stands, all in 2006.
Received Best Exhibition stand at Insurance
Institute of South Africa’s conference, 2006.
Received PMR award for Gauteng leaders &
achievers for PG Glass manufacturing.
1 August 2000 – 30 April 2003
MEDIA BY STORM THE MEDIA EDGE
Thornhill Office Park
Block 5, First Floor
Bekker Road
MIDRAND
Tel : 011-***-****
JOB DESCRIPTION
Media Planner
Together with clients write media strategies.
Responsible for spending client’s advertising
budget, according to media strategy. Total
billings responsible for approx. R60 million.
Draw up
proposed media schedules for client’s approval.
Responsible for negotiations with media owners,
regarding discounted rates. Maintaining of
advertising budget. Supply client with relevant
media research. Attend status meetings. Service
client regarding all media related issues.
Clients – Accenture, British Airways, Wimpy,
Designer Group, Ericsson Corporate,
Sony Ericsson, PG Glass, Soul City, Soul
Buddyz, Medshield
1 October 1997 – 31 July 2000
10 February 1992 – 31 July 1997
PUBLICIS JOHANNESBURG (previously
known as Partnership in Advertising)
140A Kelvin Drive
Morningside Manor
SANDTON
Tel no. 011-***-****
JOB DESCRIBTION
Media Planner (Full description – as above)
Joined Partnership in Advertising as a Media
Buyer in 1992. In 1997 agency was awarded
United Bank account, was promoted to
implementation planner on this account and for
other clients such as Kaya FM, Gauteng
N/Papers. Was promoted in February 1999 to
full media planner on bigger clients, such as
L’Oreal, Steers, Renault, Siemens, SAB Corp.
Alfred Dunhill, Perkins, Sodaclub, Nestle.
Total billings responsible for = R75 million.
Left to experience the workings of a media
specialist.
1 August 1991 – 9 February 1992
GOOSE ESTATES CC
74 Coombe Place
RIVONIA
(no existing tel. No.)
JOB DESCRIPTION
Office Administrator
Typed documents, presentations,
advertisements,
Pamphlets on word processor. General office
duties included : answering of telephone, filing
and general bookkeeping. Company closed
down.
1 January 1989 – 31 July 1991
READER’S DIGEST
66 Rivonia Road
Chistlehurston
SANDTON
JOB DESCRIPTION
Joined as Buylines Sales Manager. Selling ad
space to clients and advertising agencies. Was
Promoted to Sales Exec., selling space for the
Entire publication. Serviced clients and
agencies.
Left due to birth of daughter.
1 January 1988 – 31 December 1988
LINDSAY SMITHERS
20th Floor
Office Tower
Sandton City
SANDTON
JOB DESCRIPTION
Media Planner
Responsible for all media planning for clients
Such as Toyota SA, Die Transvaler, Gold Reef
City. (Media Planning at this stage not as
involved as 2001 due simplicity of market)
Left as the opportunity to sell ad space became
available
10 July 1986 – 30 October 1987
REX STEWART & ASSOCIATES
Rex Stewart House
102 Berkeley Street
GLASGOW, SCOTLAND
JOB DESCRIPTION
Joined as Media Assistant responsible for press
Buying and admin work. Promoted April 1987
to
Media Planner/Buyer. Responsible for
planning and buying of press only for certain
clients such as, Baxters of Speyside, Shell UK
Oils, South
Scotland Electricity Board. Returned to S A.
1 May 1984 – 31 March 1986
NEWSPAPER MARKETING BUREAU
C/o The Star Newspaper
5th Floor
47 Sauer Street
JOHANNESBURG
JOB DESCRIPTION
Assistant National Sales Manager
Liased with Advertising Agencies. Booked
space
Nationally for Argus Group of Newspapers.
Advised agencies and clients on positioning and
material requirements. General admin work.
Got married and emigrated to Scotland.
OTHER POSITIONS HELD : 6 August 1983 – 30 April 1984 Cosmetic Consultant for Max Factor – based
At Jet Stores in Eloff Street, Johannesburg
3 May 1982 – 5 August 1983
Personnel Assistant for Edgars Stores – based
At Market Street, Johannesburg
11 March 1981 – 2 May 1982
Ground Hostess for South African Airways –
Based at OR Tambo.
WRITTEN AND PERSONAL REFERENCES AVAILABLE ON REQUEST.