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Marketing Manager Media

Location:
Jeffrey's Bay, Eastern Cape, South Africa
Posted:
November 08, 2020

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Resume:

CURRICULUM VITAE

OF

HULDE JONES

C U R R I C U L U M V I T A E O F H U L D E J O N E S

NAME : Hulde Jones

ADDRESS : ** ****** ******

Wavecrest

Jeffrey’s Bay

TELEPHONE NO. : 082-***-**** (C)

AGE : 58

DATE OF BIRTH : 12 July 1962

SEX : Female

NATIONALITY : South African

MARITAL STATUS : Divorced

1 Daughter (29)

DRIVER’S LICENSE : Yes, own car.

OUTSIDE INTEREST : Reading, Fabric and ceramic painting, Stainglass painting, bead work, mosaic work,

crochet, yoga, Kahuna Bodywork, Reiki

PHYSICAL ACTIVITIES : Swimming, Camping, Hiking.

HEALTH : Good.

EDUCATION : 1980 – Matriculated as a prefect at Discovery Commercial High school, Florida, Roodepoort.

Subjects : English, Afrikaans, Maths, Biology

Business Economics and Accountancy

1981 – Obtained South African Airways

Diploma for Passenger Handling and SAFARI

Computer Diploma.

1982 – Edgars Group Personnel clerk/asst

Diploma.

1983 – Max Factor Beautician Diploma and

Sales Asst. Diploma.

1984 – Public Relations Diploma (course

completed with Damelin).

1989 – Business Presentation Skills Diploma.

2019 – Kahuna Bodyworker Level 1

2020 – Certificate of TEFL/TESOL (120 hours)

2020 – Reiki Degree 1 (Degree 2 & Masters in

progress)

WORKING EXPERIENCE : 1 May 2003 – 31 July 2019

PG GLASS

18 Skeen Boulevard

Bedfordview

Tel : 010-***-****

JOB DESCRIPTION

Marketing Manager

PG Glass was my client at Media By Storm for

2 years. When the Marketing Person left, I was

offered the position of Senior Marketing Co-

Ordinator. February 2005 I was promoted to

Marketing Manager.

Responsibilities included : Managing the Brand

and ensuring Logos and Brand standards are

adhered to at all times. Dealt with over 120

Fitment Centres on a daily basis. All Marketing,

Media & Creative was done in house – I was

responsible for TV ad production, script writing

& translation etc., TV planning and buying. I

assisted with creative & approval of all local

Fitment Centres’ advertising. Designed and

approved corporate clothing & corporate

gifts. Arranged all Sales Department’s social

events, i.e. golf days, movie nights, cricket,

theatre etc. Responsible for all vehicle and

Fitment Centre signage. Designed and

developed PG Glass, PG Building Glass,

Shatterprufe & PG Africa desk pads, calendars

and diaries. Normal day to day admin. Organise

PG Glass’ Network (Franchisees & JV’s) annual

conference & PG Glass Fitter of the Year

competition. Responsible for annual marketing

budget for PG Glass. Designed and managed

exhibitions stands i.e. IISA (Insurance Institute

of SA), Decorex, Auto Africa (JIMS), Design

Indaba.

I was the contact person between the Network &

Lightstone regarding the NPS programme.

Responsible for the PG Group Quarterly

Newsletter, co-ordinating content, design,

proofreading and distribution.

Assisted with Marketing initiatives for the rest

of the PG Group Divisions i.e. Building Glass

Division (PG SmartGlass), Shatterprufe,

LLumar & PG Africa.

Managed PG Glass' Corporate responsibility

initiative “PG Helping Hands”. This initiative

was extended to the entire Network and had to

include not just donating money but physical

contributions ie planting vegetable gardens,

painting of nursery schools and all initiatives

had to be sustainable.

I had 1 person, the Marketing Graduate

reporting directly to me and overseeing and

supported a Department of 7 staff members.

The communications & internal training

department forms part of the PG Marketing

department. I was responsible for the scheduling

of training as well as organising travelling &

accommodation arrangements.

Key Milestones

Developed Corporate Marketing Standards for

Operations Manual.

Co-developed Branch Accreditation programme

Co-developed PG WAY – Internal staff and

Customer Satisfaction programme

Designed and developed new PG Glass mobile

unit’s livery & Fitment Centre look & feel.

Designed and developed PG Sponsored VW

GTI – 5th years running, sponsoring Iain

Pepper.

Successfully launched marketing initiatives for

PG Glass businesses in neighbouring African

countries.

Received numerous awards for Decorex, Design

Indaba and Auto Africa stands, all in 2006.

Received Best Exhibition stand at Insurance

Institute of South Africa’s conference, 2006.

Received PMR award for Gauteng leaders &

achievers for PG Glass manufacturing.

1 August 2000 – 30 April 2003

MEDIA BY STORM THE MEDIA EDGE

Thornhill Office Park

Block 5, First Floor

Bekker Road

MIDRAND

Tel : 011-***-****

JOB DESCRIPTION

Media Planner

Together with clients write media strategies.

Responsible for spending client’s advertising

budget, according to media strategy. Total

billings responsible for approx. R60 million.

Draw up

proposed media schedules for client’s approval.

Responsible for negotiations with media owners,

regarding discounted rates. Maintaining of

advertising budget. Supply client with relevant

media research. Attend status meetings. Service

client regarding all media related issues.

Clients – Accenture, British Airways, Wimpy,

Designer Group, Ericsson Corporate,

Sony Ericsson, PG Glass, Soul City, Soul

Buddyz, Medshield

1 October 1997 – 31 July 2000

10 February 1992 – 31 July 1997

PUBLICIS JOHANNESBURG (previously

known as Partnership in Advertising)

140A Kelvin Drive

Morningside Manor

SANDTON

Tel no. 011-***-****

JOB DESCRIBTION

Media Planner (Full description – as above)

Joined Partnership in Advertising as a Media

Buyer in 1992. In 1997 agency was awarded

United Bank account, was promoted to

implementation planner on this account and for

other clients such as Kaya FM, Gauteng

N/Papers. Was promoted in February 1999 to

full media planner on bigger clients, such as

L’Oreal, Steers, Renault, Siemens, SAB Corp.

Alfred Dunhill, Perkins, Sodaclub, Nestle.

Total billings responsible for = R75 million.

Left to experience the workings of a media

specialist.

1 August 1991 – 9 February 1992

GOOSE ESTATES CC

74 Coombe Place

RIVONIA

(no existing tel. No.)

JOB DESCRIPTION

Office Administrator

Typed documents, presentations,

advertisements,

Pamphlets on word processor. General office

duties included : answering of telephone, filing

and general bookkeeping. Company closed

down.

1 January 1989 – 31 July 1991

READER’S DIGEST

66 Rivonia Road

Chistlehurston

SANDTON

JOB DESCRIPTION

Joined as Buylines Sales Manager. Selling ad

space to clients and advertising agencies. Was

Promoted to Sales Exec., selling space for the

Entire publication. Serviced clients and

agencies.

Left due to birth of daughter.

1 January 1988 – 31 December 1988

LINDSAY SMITHERS

20th Floor

Office Tower

Sandton City

SANDTON

JOB DESCRIPTION

Media Planner

Responsible for all media planning for clients

Such as Toyota SA, Die Transvaler, Gold Reef

City. (Media Planning at this stage not as

involved as 2001 due simplicity of market)

Left as the opportunity to sell ad space became

available

10 July 1986 – 30 October 1987

REX STEWART & ASSOCIATES

Rex Stewart House

102 Berkeley Street

GLASGOW, SCOTLAND

JOB DESCRIPTION

Joined as Media Assistant responsible for press

Buying and admin work. Promoted April 1987

to

Media Planner/Buyer. Responsible for

planning and buying of press only for certain

clients such as, Baxters of Speyside, Shell UK

Oils, South

Scotland Electricity Board. Returned to S A.

1 May 1984 – 31 March 1986

NEWSPAPER MARKETING BUREAU

C/o The Star Newspaper

5th Floor

47 Sauer Street

JOHANNESBURG

JOB DESCRIPTION

Assistant National Sales Manager

Liased with Advertising Agencies. Booked

space

Nationally for Argus Group of Newspapers.

Advised agencies and clients on positioning and

material requirements. General admin work.

Got married and emigrated to Scotland.

OTHER POSITIONS HELD : 6 August 1983 – 30 April 1984 Cosmetic Consultant for Max Factor – based

At Jet Stores in Eloff Street, Johannesburg

3 May 1982 – 5 August 1983

Personnel Assistant for Edgars Stores – based

At Market Street, Johannesburg

11 March 1981 – 2 May 1982

Ground Hostess for South African Airways –

Based at OR Tambo.

WRITTEN AND PERSONAL REFERENCES AVAILABLE ON REQUEST.



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