JAMES FARLEY

EMAIL

adhnfk@r.postjobfree.com

TELEPHONE

+971-*****-****

+44-758***-****

OBJECTIVE

I genuinely care about every guest, they deserve to feel valued and special and I, with my team, strive to ensure that we exceed their expectations so they become fans of our team, hotel and brand.

SKILLS

I’m a great communicator, motivator and a hard working individual who delivers results at pace. I‘m commercially focused yet I understand the importance of having a fantastic team with me to deliver great guest experiences and I enjoy sharing in our successes together.

ADDITIONAL COMPETENCIES

Personal License Holder

ECDL European Computer Driving

License

Pediatric First Aid

DBS Certified

Confident in Microsoft Office packages

Fire Evacuation Chair Trained

BCS Level 1 IT users

HOBBIES/INTERESTS

For 3 years I was a full time athlete for British Rowing’s World Class Start Programme during this time I became a silver medalist at the British Indoor Rowing Championships in 2008.

REFEREES

Mr M Brooke

Corporate Direct Account Manager

Costa Coffee

&

Mr T Costello

Regional Operations Manager

Premier Inn

EXPERIENCE

Feb 2020-Present: UK OPERATIONS MANAGER

OYO Technology & Hospitality UK Ltd

17 hotels, 911 keys, achieved portfolio turnaround from £1.7m annualised losses to +£350k YTD.

Repositioned the portfolio, streamlined the UK’s org structure and renegotiated rents to ensure long term sustainability and future growth.

Personally, secured partnership deals worth £750k, contributing to estate rev generation and adapted the hotel’s usage to maximise revenues.

Delivered the portfolio’s expansion plan during C-19 with an 88 key addition in London, this project was led remotely, which resulted in efficiency changes to our new opening processes.

Supported the business through C-19 by temporarily leading H&S, Financial Controllership and Maintenance departments.

Oct 2019- Feb 2020: REGIONAL OPERATIONS MANAGER

South SOB, OYO Technology & Hospitality UK Ltd

9 hotels, 497 keys with an annual rev of £9.3m.

Increased estate wide governance and compliance by developing financial and H&S auditing and policies.

Created and implemented brand standards and drove an accountability culture resulting in 18% NPS increase across the region.

Developed and embedded estate wide P&L budgets, cost control products for labour and laundry to increase efficiencies and drove EBITDA to 15% despite a rapid expansion programme.

Renegotiated contracts with suppliers and contractors saving the business £300k.

Nov 2018-Oct 2019: DUAL SITE HOTEL MANAGER

London Kensington Olympia & Earl’s Court Premier Inn

Combined 284 keys, annual rev of £8.5m, including £1.2m in F&B sales.

Achieved fantastic KPI growth; 45% & 32% uplift in two of the poorest performing sites in the estate.

Delivered SBR of 55% and 65% with SDR 9.5% and 12.5%

Raised £7k for GOSH Charity through events and a cycle ride to Brighton.

Developed a culture of accountability with my 8 direct, 120+ indirect reports through coaching and improved communication lines to create guest focused sites.

Achieved 5* NSF & EHO status across both sites in H1.

Worked with key stakeholders to secure a £2m refurb investment and fostered relationships with the MOD to provide re employment opportunities.

Nov 2017-Nov 2018: DUAL SITE HOTEL MANAGER

Bristol Haymarket & Lewins Mead Premier Inn

Combined 396 keys, M&E room, landlord to 16 commercial units and annual rev of £7.8m

Led 6 direct and 100 indirect reports, fostered a change culture and pipeline resulting in 6 team members developing into senior management roles.

Delivered balanced KPI scorecards of 83% & 90%, demonstrated cost control, £20k ahead vs flex labour whilst exceeding guest measures.

Drove new ancillary revenue streams; car parking & Costa Express resulting in revenue increase of £30k.

LM was the best performing site for combined Service and Cleanliness metrics in the Bristol area with 73.6%.

Worked with key stakeholders to secure CapEX investment worth £600K for a A/C replacement plan.

Re-positioned reactive R&M, Consumables and Other Direct Controllable budgets and led summer recruitment plan for the Bristol area. Ensured Financial, H&S and Fire Safety compliance.

Sept 2016-Nov 2017: OPERATIONS MANAGER

Southsea Premier Inn

Increased occupancy to 91%, NPS uplift of 13.5% and drove team engagement by 18% and team enablement by 13%. Drove KPI uplift by 18% to 85% and increased SBR by 10%.

Southsea was the largest site contributor to area variance for service +16.5% (11% ahead vs target)

Held Horndean PI for 6 months and delivered a 25 key extension.

Developed business cases which led to a £800k investment and soft room’s refurbishment.

Led the Restaurant Synergy piece for the West Sussex area with our Whitbread partners.

Aug-2013-Aug 2016: GENERAL MANAGER

The Goldtest Centre, Switzerland, The Ski Company

Increased RevPAR by 5%, drove occupancy to 98% and SBR to 80% in full service, 101 key independent ski hotel.

Created a team focused culture resulting in 95% team retention by implementing R&R, team builds, providing coaching and career development opportunities.

Delivered operations in La Moubra Centre during peak weeks.

Led 5 direct and 42 indirect reports and ensured H&S and Food Safety compliance.

Devised and delivered après-ski packages and was fully responsible for the guest journey from booking to piste.

Sept-2012- July 2013: PE & COMENIUS ASSISTANT

Berlin, The British Council

Sept 2010- Sept 2012: ACCOUNTS MANAGER

The Ski Company

EDUCATION

BA (HONS) SPORTS DEVELOPMENT: 2:1 UNIVERSITY OF CHESTER (2007)

A LEVELS: AA, B & C BARTON PEVERIL COLLEGE (2004)

GCSE’S: 11 X A*-C ST GEORGE’S SCHOOL (2002)

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