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Social Media Marketing

Location:
Southampton, NY
Posted:
November 07, 2020

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Resume:

M A R Y – C A T H E R I N E C A N A V A N

C O N T A C T

adhmno@r.postjobfree.com

847-***-****

MaryCatherineCanavan.com

E D U C A T I O N

Michigan State University May 2020

Bachelor of Communication

Social Influence Concentration

Minors in Public Relations & Sociology

A C T I V I T I E S

Undergraduate Communication

Association

April 2019 – May 2020

bSmart Guide Internship Committee

April 2019 – May 2019

bSmart Guide Advisory Council

January 2019 – May 2019

Female Founder’s Fund: F3 Fellow

August 2018 – May 2019

VIM Magazine

August 2017 - May 2020

National Society of Collegiate

Scholars

August 2016 – May 2020

Alpha Xi Delta Sorority

August 2016 – May 2020

L E A D E R S H I P R O L E S

Communications Vice President

Lambda Pi Eta

August 2019 - May 2020

Social Media Director

Undergrad Communication Association

August 2019 – May 2020

Electronic Communication Director

Alpha Xi Delta Sorority

January 2019 – December 2019

Recruitment Logistics Team

Alpha Xi Delta Sorority

May 2019 – October 2019

External Marketing Director

Alpha Xi Delta Sorority

January 2018 - December 2018

A W A R D S

Scholarships

The Terri and Tami Inch 2019-2020

The Susie Pitzer Spartan 2017-2018

Deans List

SS17, FS18, SS19, FS19, SS20

E X P E R I E N C E

Assistant – RENNA Jewelry

August 2020 – Current

Accountable for creating memo’s for clients, managing wholesale accounts, tracking payments, and managing new partnerships with companies Manage client and press trunk shows in addition to reaching out to potential companies to carry the brand and wholesalers to source materials Maintain product knowledge and clientele relations through CRM platform Assist with social media accounts (engagement, editing, management, content creation) Public Relations & Marketing Intern – Millennial PR October 2019 – May 2020

Responsible for updating and writings press lists, social media posts, status reports, press releases, film materials, and wrap reports for clients Additionally responsible for reaching out to press and critics for reviews of film projects Communication Assistant – Michigan State University IT August 2019 – May 2020

Offer support to the professor’s on MSU’s campus concerning technology and communication assistance for lectures to ensure efficiency of the classroom Manage a multitude of remote and local lectures being presented on campus Marketing & Sales Campus Leader – South by Sea

March 2019 – May 2020

Head of recruiting and training campus managers for Michigan State along with managing marketing efforts through Instagram

Developed a system to ensure the entirety of campus had a knowledgeable and eager manager to contact for inquiries or questions regarding orders Public Relations Intern – Dirt Hill Records

May 2019 – October 2019

Extend brand partnerships and opportunities to indie artists within the Nashville area Assist with planning, collaborating, and marketing weekly pop music talent event Engagement & Development Intern – Consolidated Shoe Company (OTBT) April 2019 – August 2019

Expanded the growth and enrollment of the OTBT sorority philanthropy program across the country through research of target market by branding tactics to ensure focused outreach on goal audience

Propose and develop marketing plans for an OTBT campus ambassador program and trade show focusing on investment benefits and outcomes

Marketing Campus Intern – bSmart Guide

August 2018 – May 2019

Create campus connections among various university organizations to reach bSmart’s focus audience while sharing brand mantra and goals Assisted in the development of proposals on how to change, adapt, and market bSmart for target audiences needs and goals to be reached

Sales Campus Manager – South by Sea

August 2018 – March 2019

Expanded organization by implementing social media presence while collaborating with various organizations to create designs, implement budgets, order and disburse apparel while driving sales to reach quota

Marketing & Editorial Intern – bSmart Guide

May 2018 – August 2018

Extended offers of partnership with brands, influences, and corporate companies Performed weekly article edits, fact checks, and revisions for team members while overseeing and approved website material aligning with brand



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