ANN PHILOMENA VAZ

Abu Dhabi, U.A.E, 050*******, adhls9@r.postjobfree.com

Nationality: Indian/Filipino, Visa Status: Father’s Visa, D.O.B: May 4th 1992 Languages: English, Tagalog (Beginner)

CAREER OBJECTIVES

A marketing enthusiast with over 5 years of experience. I strongly believe in contributing growth & value to a business entity with a set of strategic marketing skills and be a great asset to the firm. Ability to work in a dynamic environment of different cultural background & open to learn/develop a new set of skills to improve individually and overall business growth.

SKILLS

• Social Media skills (Facebook, Instagram,

Twitter, Linkedin, TikTok etc)

• Graphic (Adobe Photoshop, Illustrator &

Indesign)

• Microsoft Excel – Intermediate (Pivots &

chart analysis)

• Adobe Premiere Pro/Sony Vegas pro –Video

Editing Software

• Microsoft Word

• Microsoft Powerpoint

• Creative and innovative skills

• Time management skills

• Organization skills

• Quantitative and Qualitative market research

• CRM (Customer Relationship Management)

ADDITIONAL QUALIFICATIONS

1. Fundamentals of Digital Marketing by Google 2020 October 2. Adobe After Effects by Stack Social 2020 July

3. Instagram marketing issued by Udemy 2017 Dec

4. Digital Marketing issued by Nadia institute 2018 WORK EXPERIENCE

Temporary Digital Marketing for

• MemoriesandcoUAE –Photoshop

• StarfishKidslaneAD

o Facebook & Instagram

Schedule post

Analysis for more engagement

Optimization of digital platform via ads Manager

• Social2Digital

04/2019 to 05/2020

Marketing Assistant to the Chief Marketing & Communications Officer At United Eastern Medical Services (Danat Al Emarat Hospital, HealthPlus Network of Specialty Centers, Moorfields Eye Hospital Abu Dhabi)

• Social Media Marketing-Facebook & Instagram

o Connecting existing and new clients and maintaining long term relationship. o Paid digital marketing to increase traffic to website o Coordinating and creating post of engagement during awareness events, new doctors, specialties, stories & behind the scene during events. o Lead Generation to increase database of target audience

• Management & Execution of requirements from all our hospitals and clinics according to the DOH standards in coordination with quality and safety team.

• Proofreading, customization, updating and editing of our educational brochures /leaflets /invitations.

• Creating Marketing Collaterals that abide by the branding standards and for our awareness events and special days celebrated within the hospital

• Hospital branding & signages

• Initiating & Implementation of new ideas for creating awareness.

• Coordinating, managing, planning and execution of awareness health events, conferences like awareness groups, mental health talks, complimentary check up with our doctors. Coordination with the team & communications via phone, email with external personnel (Chiefs, Directors, and Doctors etc) to ensure the requested task are completed.

• Ability to multi-task in a pressured work environment and adhere to deadlines

• Create meetings, register for events, minutes of meeting, and presentations for the CCO and awareness events.

• Maintain Marketing Database for long term relationship, new and existing clients.

• Maintaining Cost List, Advertising list & Collateral Inventory.

• Request for LPO and invoices for tracking marketing expenses & Budget.

• Collaborations of our hospitals with clients like PWC, Abu Dhabi Jets, Canadian Business councils etc on awareness talks such as cervical cancer, breast cancer etc.

• Booking and contacting hotels for conferences, events etc.

• Adhere to office management and marketing principles

• Exquisite communication verbal and writing

• Experience analyzing data

02/2015 to 04/2019 (4 Years)

Marketing Team Leader 2019

Marketing Coordinator 2015-2019

Etisalat Channel Partner – Emerging technologies

• Graphic Designs on Product Ads, Brochures, updates from Etisalat Standards with Photoshop

• Optimization of digital marketing platforms (Social Media Platforms), efficient and effectively due to companies’ objectives. Facebook, Instagram, Twitter & LinkedIn o Lead Generation

o Updates on the new products & services issued by Etisalat by scheduling posts. o Understanding Facebook and Instagram demographics, insights and metrics for better posting and strategic decisions.

o Competitors analysis

o Increase in likes, followers, reach & impressions by paid ads. o CTA post to reach companies objectives

• Handling Mass Email/EDM and SMS campaigns for marketing campaigns with follow ups with the concerned team.

• SWOT & Competitors analysis.

• Advance planning of campaigns over the course of 2 calendar weeks to ensure updated content and customer engagement.

• Understanding SEO strategies via tools, plugins & basic HTML

• Campaigns to ensure sales, long term relationships, maintain customer retention and create new customers within our existing database (B2B,B2C).

• Developing, Planning & executing strategies of marketing and analyzing its effectiveness of new and existing products by understanding our target audience.

• Internal Marketing to increase productivity

• Identify Industries Opportunities

• Monthly Newsletter to create awareness on internal achievements & decisions made.

• Re-branding of Corporate Business Cards

• CRM Reports

o Handling validating team on a set of leads for sales staff on the CRM & offline. o Updating customer information on the CRM based on various demographic information and utilizing this information to identify target audience o Working closely with team leaders of various departments to ensure the information is upto date on the CRM.

• Encouraging feedbacks from sales team and team leaders to improve campaigns.

• Extracting sales report and up to date status of the leads.

• Constantly Updating brochures

02/2014 to 05/2014

Student Organizer/Administrator

Abu Dhabi University

• Worked as an ‘Event organizer’ for the 2nd undergraduate research competition 2014.

• Directed and coordinated marketing activities to promote the event.

• Worked with the communications team to drive internal promotion of company event.

• Communicated marketing teams’ to discuss plans and accomplishments to verify alignment with senior management objectives.

• Took on main responsibilities such as marketing the event to various professors and students within the UAE.

• Organized all data information of participants.

• Sent confirmation mails, reminders and approvals. 01/2014 to 02/2014

Floating Marketing assistant/Administrator

Abu Dhabi University

• Completed the internship period in a total of 520 hours, 9 hours daily.

• Applied marketing concepts to problem and issues faced by the industry, determining the goals from an advertising effort and identifying the ethical issues involved in marketing.

• Monitored news about educational industries and daily newspapers.

• Content management – proof reading the ADU website and other marketing related material.

• Data entry filing and assistant towards the marketing team towards their completion of their main projects.

• Blocking chart was evaluated on the basis of the dates ADU ads were published via various Medias. June 2013 – July 2013

Volunteer

• Martha’s Table in Washington D.C, USA

EDUCATION

2014 BBA in Marketing and minor in Finance

Abu Dhabi University – Abu Dhabi

2010 CBSE high school degree – 12th grade

Abu Dhabi Indian School – Abu Dhabi

2008 CBSE high school degree – 10th grade

Our Own English High School – Abu Dhabi

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