Sales Representative

Craig Daniels

*** **** ***** 205-***-**** cell

Springville, AL 35146 205-***-**** home

*****@*****.***

SALES PROFESSIONAL

PROFILE A seasoned and effective sales professional with a proven ability to succeed:

• Over thirty years of strong outside sales

experience

• Extensive cold calling experience

• Self-starter with the ability to manage time

• Experienced problem solver

• Skilled in developing strong personal

relationships with clients/customers

• Works well independently to meet goals

EMPLOYMENT

2014 – 2020 Sales - Beverage Gas Specialist Airgas National Carbonation Airgas National Carbonation is a division of the international Air Liquide that specializes in the sale of CO2 and nitrogen gases to the foodservice industry including restaurants and breweries. As a sales professional for Airgas National Carbonation, my responsibilities include:

• Initiate and develop new accounts in the Alabama, Mississippi and Panhandle market that had not previously been covered by an outside sales professional.

• Develop, maintain and strengthen relationships with existing customers to assist with current and future growth needs.

• Conduct surveys for customers of qualifying usage to base recommendations of tank size and placement that best suit the customer needs.

• Penetrate new market areas to grow the footprint of the company by prospecting and cold calls.

• Maintained relationships with national accounts and multi-unit accounts. Assist in expansion as new stores established.

• Develop pricing schedules with company parameters and negotiate contract terms. 2012 – 2014 Strategic Account Representative Class C Solutions Group A Business of MSC Industrial Supply

Formerly Barnes Distribution

Class C Solutions Group, a business of MSC Industrial Supply, is engaged in the sale of fasteners, chemicals, hydraulics, tools and various other consumable products for the industrial user. As a strategic account representative for Class C Solutions Group, my responsibilities included:

• Initiate and develop new accounts in the Alabama and Panhandle market.

• Assist Customer Sales Specialist in opening and servicing new accounts.

• Investigate leads from Customer Sales Specialist.

• Develop expansion strategies to further retain and penetrate existing accounts.

• Implement company programs and initiatives.

• Assist customers in implementing Vendor Managed Inventory Systems.

• Develop pricing schedules that meet the company's gross margin objectives.

• Conduct surveys and conversions for prospects and set up new customer locations.

• Develop, maintain and strengthen company/customer relationships. 1994 – 2012 Sales Professional United Foodservice Sales United Foodservice Sales is an independent broker in the foodservice industry representing numerous manufacturer product lines.

As a sales professional for United Foodservice Company, my responsibilities included:

• Account executive managing multiple distributors in the Alabama market.

• Represent and manage over 50 manufacturer product lines.

• Conduct sales training sessions to distributor sales force personnel.

• Handle multi-chain accounts and individual operators.

• Organize trade shows for multiple manufacture lines for both large and small trade shows.

• Manage marketing monies and develop marketing plans for multiple distributors.

• Utilize electronic reporting for internal company purposes and outside manufacturers. 1991 – 1994 Sales Representative Campbell Soup Company Campbell Soup Company is a national company engaged in the manufacture and sales of food product lines in both wholesale and retail food industry. In my time with Campbell Soup Company I served as a direct representative for the foodservice division in the State of Alabama and the Florida panhandle. My responsibilities included:

• Managed multiple distributors in the Alabama market.

• Conducted sales training sessions for distributor sales force personnel.

• Organized and participated in trade shows for distributors.

• Created and implemented sales promotions for distributor sales force personnel. 1989 - 1991 Sales Representative ABM Graphics

ABM Graphics, Inc. was the leader in the Birmingham area for business machines. Performed cold calls and generated independent sales leads for business machines. Responsible for sales presentations, cost analysis and comparisons. Followed up with clients to answer questions and generate referrals. EDUCATION

Bachelor of Science in Business Management

Jacksonville State University

References available upon request.

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