SARAH SKOLNIK

adhiq4@r.postjobfree.com 832-***-****

WORK EXPERIENCE

Momentum Worldwide (American Express) November 2019 – June 2020 Assistant Account Executive New York, NY

● Managed content for below-the-line communication channels, including the weekly e-newsletter, social media accounts, and executed entertainment website setup for the American Express Presale Program

● Assisted the Manager with overseeing digital marketing efforts for the Amex Presale Program including Paid Social (FB, IG and Twitter), Programmatic and Search campaigns

● Coordinated with communications teams to improve and optimize the utilization of Amex’s marketing channels

● Assisted the team in managing the relationships between American Express and partner contacts such as promoters, venues, artist management, and labels

● Responsible for finding and managing new partnerships for Amex Presales by conducting research and leading kick-off calls

● Devised POVs towards media spend for various tours and prepared Q&As and presentations for American Express

● Aided the management of Amex’s established budgets for various campaigns BMF Media September 2018 – July 2019

Business Development Representative New York, NY

● Managed the Samsung SmartThings Division Account and handled a $500,000 budget

● Spearheaded Samsung’s first experiential pop-up event with BMF and exceeded their sales targets and KPIs by selling 150 SmartThings Trackers on-site

● Executed cold outreach efforts daily, which aided in the acquisition of a proposal from Dyson

● Rebranded and strategized BMF’s external capabilities decks with updated casework, marketing trends, and competitive analysis

● Acted as liaison between the client and internal teams for 3 separate accounts including Marriott, Samsung, and MasterCard

● Managed my pipeline of clients via NetSuite and followed-up with warm leads while simultaneously acquiring new leads GoDaddy (formerly Mainstreet Hub) September 2017 – July 2018 Sales Development Representative Austin, TX

● Top performing sales rep for 5 consecutive months – Top 20% of 147 reps

● Achieved GoDaddy’s biggest sale in 1 day of $8,000 by presenting GoDaddy’s product to a chain of restaurants

● Reached out to new clients daily through cold outreach, stayed consistent with a follow up strategy, and learned valuable objection techniques

● Presented on average 5 paid social media marketing demos to prospective customers daily and customized packages that would promptly and efficiently meet their budgets

● Managed leads via Salesforce and either attained or exceeded monthly quotas and daily/weekly metrics Sony Music Entertainment June 2015 – June 2017

Campus Marketing Representative Austin, TX

● Utilized photos, videos, and interviews from concerts to conduct market research and create summary reports

● Created content for social media platforms and generated campaigns to build awareness and increase artist exposure

● Developed and maintained local business relationships fostering marketing opportunities

● Devised and executed artist promotion events on campus, which generated fan engagement at club and Greek events

● Executed guerilla marketing efforts by placing posters for tour event promotions around the city of Austin Triple 8 Management January 2017 – May 2017

Digital Marketing Intern Austin, TX

● Created content and managed social media for 1 alt rock and 4 country bands to promote tour events

● Designed weekly email blasts to each band’s fan base using Mail Chimp

● Tracked social media metrics and analyzed results using Hootsuite and Excel to improve presence across platforms

● Created comprehensive marketing reports highlighting results from every city/event for various bands

● Conducted demographic research and built grassroots relationships with local businesses to promote shows SKILLS

Business: Sales, Social Media Marketing, Event Promotion/Campaigns, Email Marketing, Content Creation, Presentation, Sales Strategy Decks, Metric Reporting, Account Management, Data Analysis Computer: Microsoft Word, PowerPoint, Excel, Keynote, Outlook, Final Cut Pro, Photoshop, Hootsuite, Trello Sales Software: Salesforce, NetSuite, Active Campaign, Mail Chimp EDUCATION

The University of Texas at Austin August 2013 – May 2017 BS, Communication Studies: Human Relations GPA: 3.5 Study Abroad: IES Barcelona, Liberal Arts & Business Program, January – May 2016