Marketing Project Manager

Peter Koros

San Jose, CA *****

408-***-**** adhehj@r.postjobfree.com

https://www.linkedin.com/in/peterkoros

OBJECTIVE

To grow as a Marketing Project Manager at a dynamic company in the Silicon Valley

SUMMARY

A diligent professional with excellent writing, oral and interpersonal communication skills. Over five years of project management and marketing experience in various environments. Strong skills in Salesforce, Workfront, JIRA, Email Marketing, Events Management, and Metrics Tracking. An organized, self-starter with leadership experience, that also thrives in a team environment and adds value at strategic and tactical levels.

SKILLS

●Bilingual in Spanish

●Efficient writing skills- including writing film reviews for annual San Jose Film Festival, Cinequest (Best Film Festival voted by USA Today Readers)

●Experience with a variety of programs including but not limited to Gamma, Workfront, JIRA, WebEx, ON24, Coupa, Marketo, Orion, Eloqua, Salesforce, Act-On, and Google Analytics

●Proficient in Word, PowerPoint, Outlook, Excel and Office 365

●Multitasker accustomed to deadline- driven environments with continually changing priorities

●Keen eye for detail and ability to successfully manage multiple projects at once

PROFESSIONAL EXPERIENCE

Global Integrated Project Manager, Product Launches

Poly, Santa Cruz, CA

10/2019- 10/2020

Leveraged templatized assets to create and actively manage up to 115 Workfront projects (digital and print) each related to new product launches and product updates while also kicking off separate localization efforts for each gold level launch

Quickly grew familiar with the Services sector by reviewing in-depth legal service descriptions that I used to then write and create over 10 new, Poly branded data sheets covering the top individual service offerings (all currently posted on website)

Ensured project briefs are fully built out by recognizing and proactively filling gaps including tracking relevant program-related assets, recommending new creative execution, reaching out to specific vendors, updating project specs, etc

Decided on priority across each project type and holistically broke down each project request to consolidate input and identify potential for additional needs, time, and resources

Analyzed key trends among top competitors of Poly Services’ sector and drafted out a new strategy (ppt) dedicated to improving the current quality of marketing related content through enhanced voice and tone as well as high-level recommendations for improved formatting and presentation of each content category on company website

Wrote the first 6 drafts of a comprehensive “Work from Home” email drip program highlighting our brand promise amid the initial uncertainty during the start of COVID

Closely reviewed and edited the messaging of each project draft to better align with company’s brand guidelines while proofing for design, grammar, spelling, and formatting

Collaborated with stakeholders to better understand overall product/service offerings and project deliverables prior to kicking off meetings with production team and traffic manager

Developed and communicated specific project timelines and proactively led day-to-day management, optimization, and reporting on the progress of all assigned projects including coordinating approval cycles among key stakeholders from various cross-functional groups

Quickly learned and gained experience in navigating the following content marketing platforms to ensure that uploaded post project information remained current (Kapost, Partner Portal, SFDC, and Digital Asset Management system)

Marketing Consultant

Google, Mountain View, CA

4/2019- 10/2019

Led weekly meeting to plan upcoming global newsletter content and drafted copy, scheduled, and managed bi-weekly sends to Google Channel Partners via Gamma

Implemented the process for and produced 9 individual case studies highlighting how top-performing Channel Partners helped their publishers use Google Advertising products to maximize online presence and increase overall revenue

Created two high level pitch (ppt) decks delving into the Channel Partner program, one targeted at partners and the other solely for publishers

Wrote and designed 3 of the team’s first, branded white papers aimed at companies interested in becoming channel partners, publishers wanting to learn the benefits of working with a partner, and current partners that may be eligible for certification

Designed and created a 22-page branded program guide as part of the official welcome package for newly onboarded channel partners

Produced an internal website specific to Channel Partner Managers that served as a one stop shop for key resources including the newest marketing assets, industry news, upcoming events, contact information, best practices, and more

Wrote an in-depth proposal that justified potential value in implementing a channel partner newsletter which also included overview of internal process from start to publication, potential stakeholders, and immediate next steps

Based on our data in Google Analytics, created and shared a weekly deck that focused on top trends, noticeable spikes and declines, and the main contributions for each

Revised and managed the republication of our website copy to better align with our brand’s voice and tone

Strategized yearly product exam certification requirements and the quarterly updating of key channel partner information for the website’s channel partner finder function

Project Manager, Marketing

Waymo, Mountain View, CA

6/2018-12/2018

Quickly learned Gamma to draft, create html for, test, and send bi-weekly ERP emails to continually engage and inform early riders about product news, app updates, milestones, territory expansions, new partnerships, promotional discounts, exclusive events, and vital changes in program structure

Managed Early Rider Onboarding process by coordinating email sends via Cases and collaborating with vendor and Phoenix- based Rider Support Team to verify initial requirements including but not limited to every household’s NDA and each family member’s completed rider profile

Assisted Rider support team by answering a number of daily screening and onboarding inquiries

Owned and updated profile completion doc prior to weekly Onboarding wave by organizing riders into appropriate cohorts based on their home and work addresses and organic or partnership belonging

Created every Google group and tracked all requests

Managed and produced bi-weekly CSAT Survey email sends for Product Research team which led to increased participation

Produced an internal comms trix for all marketing email sends to better track stakeholder approval, send dates, edits, comments, etc

Maintained and documented inventory of event supply invetory and communicated orders based on priority

Responsible for consistent updating and proper templatizing of the all-encompassing early rider record trix

Utilized Vlookups and various shortcuts to quickly confirm each cohort’s key fields including phone type, blacklisted records, dupes, below age family members, out of territory addresses, and well-known and lesser known competitors

Marketing Automation Manager, Field Marketing

Google Cloud, Sunnyvale, CA

8/2017-2/2018

Responsible for successful Marketo-based campaign delivery per West, East, Central, and Canada regions including managing implementation, testing, execution, and reporting needs

Initiated kick-off meetings for new events in each territory between regional PMMS and external marketing agency while maintaining consistent event request form process that ensured organization on both sides

Generated master and sub-sfdc campaigns via Orion for every AMER event as well as individual UTM campaign links for specified tracking purposes

Created and regularly updated Onboard, Summit, and POM event SFDC dashboards and presented key highlights to regional team on weekly basis

Implemented an extensive tracker for all AMER FUP campaigns outlining every step-in process from submitting initial mini brita request to scrubbing for ISR and SDR leads al while ensuring SLA requirements are met

Pre-planned work-back dates for email sends (invitations, reminders, FUP) and tested all links, marketo workflows, and edited content for grammar, spelling, and voice and tone

Assisted copywriters with Onboard and Summit events' updated landing page look and feel and improved strategy to email execution

Strategized and worked closely with Dev team on initial audience list pulls to improve registration and final attendee numbers

Collaborated with Sales Opps to enhance and troubleshooting issues with the lead management process and integration with marketing automation platforms

Ensured required data was captured at all customer and partner touch points including sub-event registration forms, pre and post survey questions, and future user preferences

Built and regularly updated AMER active campaigns trix covering all third party and Google cloud events based on event priority and presented updates to field team on weekly basis

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Project Manager, Sales Ops Team

Nvidia, Santa Clara, CA

3/2017- 7/2017

Created and regularly updated the following for 5 successfully managed, company-scale product launches- an extensive excel project tracker with every team’s individual action items, a detailed Specification document outlining necessary system requirements and key project info, and multiple JIRA project sprints notifying all participants of new deadlines, system changes, plan updates, etc

Hosted weekly Systems meeting to share news and updates for all projects

Delivered chief announcements via mass email for entire sales department

Translated English Press Releases into Spanish- ensuring accurate grammar, spelling, and proper dialect depending on specific target region

Attended meetings of each Project PIC to immediately report project updates back to Sales Ops team and share those changes at weekly All-hands meetings

Produced weekly ICafe and Quadro Pipeline Reports to highlight key sales findings and presented to upper management every Monday Morning

Served as secondary go-to manager for EBC Customer Visits- handling various requests including catering, speaker preferences, room reservations, etc

Wrote and edited high-level doc breaking down the main benefits of implementing WAVE SFDC amongst Nvidia and scheduled in-person follow up meetings between SFDC Wave Launch team and Nvidia Upper Mgmt.

Completed extensive SFDC WAVE training module sets to better understand the platform’s functionalities/benefits and create example dashboards to present with team

Utilized and encouraged the consistent use of SFDC Chatter within inner team as our principal method of communication

Project Manager, Field Marketing Team

Juniper Networks, Sunnyvale, CA

11/2015- 12/2016

Coordinated and formatted multiple sets of data for list uploads to SFDC/Eloqua and created customized company contact reports for account teams

Managed on-going support of proactive business intelligence through using database tools such as Discover Org, Compile, and Iridium

Maintained SharePoint event calendar and tracked all events for each marketing team per quarterly basis

Created and regularly updated internal web page (SAVO) where users accessed events calendar, requested tech support, and utilized latest training content and sales collateral

Managed inventory of event supplies, coordinated printing of materials with international vendors, ordered and decided on new supplies, and shipped out to nationwide event locations while ensuring successful return of all items

Responsible for all logistics needs related to quarterly boot camp programs and Jump Start Junos classes, as well as International Security Partner and Customer Road shows

Facilitator and go-to person for all Partner, customer, and internal webinars (On24 platform)

Tracked budgets for multiple marketing teams via Excel and budgeting tool (Allocadia) and opened, updated, and recorded purchase orders through internal database (Coupa)

Wrote, edited, and formatted one-off and specific campaign emails (. OFT) while leveraging brand guidelines

Project Manager, Channel Marketing Team

Ruckus Wireless, Sunnyvale, CA

4/2015- 11/2015

Utilized Google analytics to create and present PPT decks displaying monthly metrics for the website, partner portal, carrier and channel newsletters, microsites, and single PDF documents

Provided all back-end support for end-user and channel partner facing webinars, including creating forms, landing pages, invites, reminders, and managing follow up

Responsible for new and existing data sheet translation processes

Managed photography shoots for new product launches

Created countless campaigns in Act-On and Salesforce while assisting with multiple outbound marketing activities with events and field team

Edited copy within e-blasts, scheduled practice and official launches, and used metrics to set follow up procedures

Responsible for company’s 3rd annual ARC award distributed by the CRN association

Managed documents, folders, collateral, and calendars on SharePoint site for demand gen team

Tweeted regularly and gathered 50+ new followers on the Ruckus Twitter handle

EDUCATION

San Jose State University, San Jose, CA

Bachelor of Science, Business Administration- Marketing, 2013

GPA: 3.5/4.0

EXTRA-CURRICULAR ACTIVITIES

Cinequest Writer: Every Winter/Spring

●Wrote 100-word film reviews (anywhere from 5-8) for upcoming full-length feature and short film selections to engage viewers of all ages to attend and buy tickets

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