Supritha Manjunath

adhdei@r.postjobfree.com +91-944******* Bangalore, KA

PROFESSIONAL SUMMARY

Skilled and driven Marketing Strategist consistently rewarded for success in planning and operational skills. Experience in strategy, social media planning, campaign execution and brand management, positively impacting overall morale and productivity. EDUCATION

CHRIST UNIVERSITY

BANGALORE 2018

Bachelor of Arts: English Literature,

Psychology and Theatre Studies

CGPA - 3.45/4

SKILLS

•Marketing Strategy

• Campaign Execution

• Brand Management

• Influencer Marketing

• Community Management

• Client Servicing

• Content Writing

• Microsoft Office

• Leadership

• Interpersonal

• Time Management

•Negotiation

•Cross-cultural Communication

• Time Management

INTERNSHIPS

WIN ORWINCONSULTANCY

BANGALORE APRIL- MAY 2017

• Social Media Management

• Event Management

• Conducted workshops for teens on

mental health awareness

• Hosted mental health fund raisers

COMIC CON

BANGALORE NOVEMEBER 2016

• Social Media Team member

• Event Coverage on Twitter

YOURS TRULY THEATRE

BANGALORE APRIL- MAY 2016

• Promoted shows on Instagram and

Facebook

• Event coverage blogs

WORK EXPERIENCE

RIPPLE LINKS - INFLUENCER MARKETING STRATEGIST

BANGALORE 08/2019 - CURRENT

• Developed marketing and influencer strategy to align with brand objectives and drive sales.

• Social media and PR planning for brands to maximize social media presence and cultural impact.

RIPPLE LINKS - SOCIAL MEDIA AND COMMUNITY MANAGEMENT EXECUTIVE

BANGALORE 02/2019 - 08/2019

• Executed campaigns across Instagram, Facebook, Twitter and Youtube.

• Maintained and improved existing relationships with Influencers and clients.

• Identified and sourced new influencers to build community. HIGHAPE - CONTENT CREATOR AND SOCIAL MEDIAMANAGER

BANGALORE 07/2018 - 01/2019

• Created Facebook Ads for events in order to driving sales.

• Managed HighApe’s Facebook and Instagram handles.

• Created content for HighApe’s premium events.

• Created blogs for HighApe ticketed events Major Campaigns Xiaomi.

• Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.

MAJORBRANDSWORKEDWITH

XIAOMI

• Retainer campaign with over 20 photographers across the country.

• Launch of Mi Trimmer.

• Launch of K20, POCO, Note series, A3, etc.

• Redmi 7- All-rounder Phone for All-Rounder City

• Conceptualised and executed ideas for the Xiaomi India TikTok handle. ICICI PRUDENTIAL

• Always-on campaign, promoting ULIP products, term insurance, long-term saving products, creating brand awareness.

• Celebrity led campaign for the launch of the term insurance product, Lakshya. ONEPLUS

• Launch of OnePlus 7 (Instagram Roadblock).

AB INBEV

• Beck’s Ice- India re-launch.

• Beck’s Ice follower growth campaign.

• Conceptualised and executed influencer led launch campaign of 7Rivers in Mumbai.

CROMPTON INDIA

• Anti Bac LED Launch Event in Mumbai.

• Environmental awareness campaign centred around the Anti Bac LED. RESEARCH PAPER

The Relationship Between Social

Media Activity and Social Desirability.

INTERESTS

• Writing

• Photography

• Theatre

AMERICAN TOURISTER

• Swag Packing Challenge.

HIGHAPE

• Sourced and managed over 100 bloggers across the country for the New Year Campaign, thereby driving sales.

NESTLE

• Campaign capturing the Hilldaari Movement aimed at Plastic Waste Manage- ment in Mussoorie, powered by Nestle.

COLGATE

• Conceptualized and executed an awareness campaign for Colgate Active Salt. STRATEGIES CREATED

• Colgate India- CDC Dental Camp, Maxfresh Mornings, etc

• OnePlus- Influencer led activity at the OnePlus Music Festival and Never Settle Series.

• Xiaomi- Mi Beard Trimmer

• Beck’s Ice Follower Growth

• Axis Bank Forex Card, Axis Bank-Flipkart Unlimited Cashback

• Nestle, Maggi- Fusian Masalas

• Fortune Rice Bran Oil- World Heart Day

• Nestaway- Valentine’s Day

• 7Rivers- Launch in Mumbai and Bangalore

OTHER CAMPAIGNS

• Bose India, launch of Bose Home Speaker 500

• Nestle, My First Maggi

• Colgate- Dental Cream, Maxfresh My Story

• Beck’s Ice- Film Promotion, What’s In My Beer

• Pampers Splashers- Summer Splashers, Pampers Softness Challenge

• Unacademy- Let’s Crack It

• Nivea- Winter Goodness

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