AARTI DHIMAN

+91-956******* adhcw8@r.postjobfree.com

EXPERIENCE SUMMARY

7+ Yr. of experience in Search Engine Optimization (SEO) Organic Traffic Generation Web Analytics Website Quality Engineer Digital Marketing Online Marketing Web Search Optimization

Technical Skills

Tools

Google Analytics, Google Search Console, Keyword Planner, WordPress, SEMrush, Ahrefs, Redmine, MOZ, SEObook, WooRank, backlinko, neilpatel, thinkwithgoogle, xml-sitemaps, seositecheckup, gingersoftware, brokenlinkcheck, error404

Language

HTML, CMS (Content Management System).

Domain

E-Commerce, Marketing, Advertising, AI (Artificial Intelligence), Beauty, Health and Wellness, Marketplaces, Travel, Politics, hospitality industry.

Core Competencies

SEO, Web Quality, ORM, Web Marketing Strategy, SMO, Mobile App Marketing, Organic Traffic, Competitive Analysis.

Silverpush Technologies Pvt.Lltd– Gurgaon

Jan’ 2018 – Present [2.8 Yrs]

Asst. Manager SEO – Digital Marketing

Highlights:

Responsible for building and developing through SEO & Analytics work Improving Web Quality from the ground up and driving growth by implementing latest trending technologies. Use creative and innovative approach

Client Projects: D'chica, Esque, NewU, Birkenstock (International Team), Dr.Marten, Oddcroft, Paradise Unexplored, Theindiastories, Kolorbia, Mamacouture, Moratara, Nomadfood, Web.7.Life, Congress, Acme,

In-house Products: Mirrors, Parallel, Prism, Betterbutter, Couch Potato Shop, Fizzexpress, kazar-max, Amazon product listing

ROLES & RESPONSIBILITIES:

Development and execution of online marketing strategies & analytical reporting.

Creativity, innovation, learning, proactive, knowledge & leadership skills.

Responsible for Web Page Optimization using On-Page/ Off-Page techniques for websites.

Accelerated organic traffic on website.

Design, manage, monitoring of Web content management system (WCM or WCMS).

Planning Web, SEO, email, social media for Websites.

Design, build and maintain social media presence.

Work on Internal/External link building and link performance optimization.

Owns various Analysis & Reporting on Keywords and Page optimization & performance.

Measure and report performance of all digital marketing campaigns and assess against goals (ROI).

Take care of Online Reputation, Current Reputation Issues, Minimize search results.

Brainstorm new and creative growth strategies.

Evaluate emerging technologies & algorithms.

Plan, execute, and measure experiments and conversion tests.

Propose new search phrases and keywords and its continuous evaluation.

Actively research, test and propose new approaches to improve SERP value.

Periodically tracking and monitoring Keyword traffic performance.

Zatak Softech Pvt.Ltd – Gurgaon

Oct’2016 – Dec' 2017 [1.2 Yrs]

Sr. SEO Executive – Digital Marketing

Highlights:

Responsible for building and developing SEO/SMO/ORM/Web Quality/Web strategies from the ground up and driving growth through implementing latest trending technologies

Adglobal360 – Gurgaon

Sep’2014 – Dec' 2016 [2.1 Yrs]

SEO Executive

Clients: WWICSGroup/RauIAS/SleepcureSolutions/DreamDestinations/DusitDevarana/IntexCare/Chimes/ AdmizzionzCampuz/DITUniversity/Capital Marketing

ADLIFT MARKETING - Gurgaon

Jan’ 2013 – Aug' 2014 [1.5 Yrs]

SEO Analyst

Clients: Shopify/PayPal/eBay/Shine/Barnes & Nobel/Dudamobile/ /Bluejeans/Legal Zoom/ Nook/ AT&T/Rent the Runway/YP/Credit sesame/The-Empyrean/VastMarket/Adda52 /Icracked/ LegalZoom/ BRYAir/ BagItToday.

Meritech Solutions – Chandigarh

MCA Internship

Position: Software Quality Assurance: QA Trainee

Technology: Software Development and Manual Testing in .net technologies

Academic Credentials / Certification(s)

MCA – Kurukshetra University -TIMT-Yamunanagar

BCA – University College-Kurukshetra

Class XII – CBSE - DAV Public School-Kurukshetra

Class X – CBSE - Kendriya Vidalya - Air Force Station Saraswa

Achievements

Handle all Silverpush, SEO (In-house & Client) projects work well alone and proactively.

Won Inter-college competitions in Quiz and dance.

Won ‘Top scorer award’ in BCA-2nd year at University College Kurukshetra.

Member of NSS team in graduation and successfully attended 10 days camp.

Hobbies

Painting, Art & Craft, Reading, Writing, Traveling, Cooking

Sports – Exercise, Bicycling, Gym, Yoga, Walking, Music – Dancing, Listening, Party

Socializing – Community work, Temple/Gurdwara Activities, Volunteer Work.

Strengths & Skills: Highly motivated, strong work ethics, effective leader, strong analytic & communication skills with positive approach & innovative ideas.

Place: Gurgaon

Date: 12/10/2020 AARTI DHIMAN

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