Social Media Marketing

Alina Khan

Doha, Qatar ************@*****.*** ***84962

https://www.linkedin.com/in/alinaarifkhan/

EDUCATION

University of Toronto, Mississauga, ON June 2020

B.A in Communication, Culture Information and Technology (Specialization in Digital Enterprise Management)

CGPA: 3.4

Relevant Coursework: Online Advertising and Marketing, E-business Technologies, Marketing Information Products, Advanced Web Design, E-business Strategies

PROFESSIONAL EXPERIENCE

Health Information Services (HIS) Implementation Representative (August 2020 – November 2020)

Trillium Health Partners – Mississauga, Canada

Served as a first-line problem server by providing one on one guidance to physicians, nurses, and medical staff on the new Epic functionalities, which allowed for staff to spend less time on systems and more with patients.

Resolved issues for end-users and worked towards escalating issues to the hospital’s Command Centre for a quicker turnaround

Social Media and Marketing Intern (January 2020 – April 2020)

Cynthia Summers Photography – Mississauga, Canada

Conducted market research to create strategies that would increase online traffic for social media platforms

Managed Instagram account stories and posts to ensure growth and consistency of brand

Created and designed Instagram ‘stories’ and ‘highlights’ 3 days a week, resulting in an increased company ‘following’

Produced a video advertisement for LinkedIn and Instagram which was posted online and used to promote the brand

Research Assistant (May 2018 – July 2018)

Hamad Bin Khalifa University – Doha, Qatar

Worked and collaborated on publications directly with the Director of the Islamic Finance Department

Edited and proof-read 20 articles and papers to ensure top quality before being released for publishing

Studied and utilized the Edinburgh University Press Guidelines in order to prove all publications have been appropriately revised and showed exceptional academic promise

Created 70 annotated bibliographies to conduct effective reviews of literature pertinent to publications

Administrative Intern (July 2017 – August 2017)

Al Jazeera Network – Doha, Qatar

Engaged with team members on developing new techniques to achieve departmental objectives for the independent news organization

Managed departmental surveys with 80% response rates and analyzed results to gauge employee productivity and goals

Designed and presented 5 strategic plans to managers based on departmental survey results and social media to show areas of improvement

SKILLS

Technical: Windows (Vista, XP), Google Ads Display Certification, OSX (Pages, iMovie), iOS and MS Suite (Word, Excel, Outlook, PowerPoint)

Software: HTML, Cascading Style Sheets, WordPress, Adobe InDesign, Epic

Languages: Proficient in Urdu (Speaking)

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