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Marketing Social Media

Malden, MA
October 14, 2020

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Keerthana Dhananjayan

https://www.keerthanadhananjayan.Malden, Massachusetts com/ • +1 • 857-https:225-//www.3425 linkedin.• kdkeerti0@com/ com Education Master’s HULT INTERNATIONAL in International BUSINESS Marketing SCHOOL—Boston, USA September 2016 - August 2017 Certificate HBX-HARVARD in Disruptive BUSINESS Strategy SCHOOL June 2017 - August 2017 Bachelor’s NATIONAL INSTITUTE in Exhibition OF Design DESIGN—Ahmedabad, Gujrat, India June 2011 - January 2016 Exchange ENSA DESIGN & ART— Dijon, France February 2014 - June 2014 Professional Experience ACCENT Marketing daily basis, BANNER built Design marketing - Manager Medford, materials, Created Massachusetts, graphic redesigning USA design company solutions website, for both developed print and November a digital social media projects 2019 – on Current a marketing developed strategy amazon selling. and digital marketing strategy, managed multiple communication platforms and FREELANCER Marketing design materials Designer - Boston, according While Massachusetts, to working the company as USA a freelancer, guidelines I was and responsible brand message for along producing September with marketing researching 2016 – and Current and organizing • • • • • AMOOTI—Boston, ACHIEVEMENT ACHIEVEMENT marketing ACHIEVEMENT to ACHIEVEMENT rise in various quarterly strategy, marketing Massachusetts, 1. 2. 3. 4. 5. sales Consolidated Undertook Created Modeled Arranged email of marketing events core marketing advertising and guerrilla design USA 100+ implemented and designs promotional models customer by marketing strategies, 25% and for per integrated through managed capturing efforts quarter. strategies. brand online through promotions marketing social 3 new marketing. media viral niche strategy; and marketing accounts. market constructed March formulated segments. 2018 strategies websites. – August inbound leading 2018 Creative artisans to Director build an Building international new products market for with African fashion products. designers to work with African artists and

• • • • ACHIEVEMENT company. ACHIEVEMENT the ACHIEVEMENT comprehensive ACHIEVEMENT for both process. quantity Devised guidelines. 1. 2. 3. 4. and social Quality Directed Drafted Redesigned quality media check campaigns photo requirements. strategies website guidelines shoots, as pages PR for for for strategy increasing increasing and African developed and artisans website sales to build new and to traffic. new brand maintain boosting products identity online international for and presence the established company standards of the in I BARS CLUB—Boston, Massachusetts, USA August 2017 – Sep 2019 Creative customer Director sales for the Building premium new market. products with new flavours from around the world and targeting online

• ACHIEVEMENT guidelines. Hands #1. on Handled design of the multiple corporate catalogues, branding landing for the pages, company emails, and established banners, logos, branding ads,

• • • packaging ACHIEVEMENT capitalize ACHIEVEMENT consumers on etc. and emerging increase ###2. 3. 4. Conducted Developed Actively market sales involved by trends marketing thorough 50%in . for hiring market upcoming campaigns and research training products. to increase and the competitive creative presence staff. of analysis the company to uncover locally and to ABOVE THE BASEMENT—Boston, Massachusetts, USA May 2017 – August 2017 Intern • • • ACHIEVEMENT content ACHIEVEMENT execution New and Product for social future ###1. 2. 3. Marketing media Directed Successfully Strategized expansion. marketing and the national built project New for strategic Ventures expansion management and international partnerships, and and gained marketing expansion brand management, and strategies. developed monetization, project plan and TATA CONSULTANCY SERVICES—Gandhinagar, Gujrat, India March 2015 –March 2016 Intern Designing - Designer spaces using Ingenious the principles workspace of universal solutions design to create to neutral build environments office environments. for the widest range • • • • ACHIEVEMENT for ACHIEVEMENT solutions ACHIEVEMENT Indian ACHIEVEMENT of modern people Anthropology for buildings possible. heritage 1. 2. 3. 4. To To The To as across buildings audit audit create Nagpur conversion Nagpur, six three a standard across TCS has TCS of the campus Chennai Nagpur Mumbai. campus highest for all and and campus and campus concentration list Gandhinagar. list the from the across problem problem American of India. Dwarf and and Indian provide Disability population provide Disability simple Act simple in standard design India. Act design for solutions TCS. to Languages: This Native: is where Tamil you list your language competencies (native/fluent/intermediate/beginning). Fluent: Intermediate: English French, Tamil, Hindi Beginning: Telugu, Kannada

Technologies: KeyShot, Invision, Adobe HubSpot Creative CRM, Suite, SEO, Illustrator, SEM, HTML, Indesign, CSS, XD. Photoshop, Sketchup, Microsoft Office Suite, Certificates: - Inbound Certification (Nov 2018 - Dec 2020), Hubspot Academy

- - Social Zumba Media B1 Instructor Certification Certification (Nov 2018 (Since - Dec Jun 2020)30, 2019), Hubspot, Zumba Academy Fitness

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