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Manager Marketing

Location:
Atlanta, GA
Posted:
October 14, 2020

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Resume:

NORA ESSIEN

Atlanta, GA 678-***-**** adgy54@r.postjobfree.com www.linkedin.com/in/essiennora

EVENT MANAGEMENT COORDINATOR

Virtual Events Experiential Marketing Project Management Global Events

Trusted expert in Event Planning and Project Management, adept in executing engaging, branding experiences that create opportunities for companies to grow their brand. Committed to excellence through flawless execution, planned efficiency and the ability to work effectively under pressure, while maintaining a positive and fun attitude. Recognized for a “whatever-it-takes” work-ethic and determination to build and strengthen cross-industry relationships and partnerships.

CORE COMPETENCIES & SKILLS

Project Management Time Management Relationship-Building Problem-Solving Multi-Tasking Collaborative Initiative Creative and Innovative Strategic Planning & Analysis Client Relations Skills Quick-Learner Budgeting Growth Strategy Development Organized Detail-Oriented

PROFESSIONAL EXPERIENCE

Diversity Photos, LLC

Project Manager, 2020 – Present (6 mo. Contract)

Contribute to building and executing the project plan for an exclusive, stock photography program.

Assess requirements of the program to develop timelines, milestones and oversee specific deliverables to ensure timely and accurate delivery.

Accountable for tracking the impact and budgeting of the program for eight large production shoots.

Build relationships with local, black-owned businesses while securing vendors and venues.

Understand the client’s business strategy to make recommendations to improve the efficiency and results of the program.

Nth Degree Inc.

Event Manager, 2019 – 2020 (Furloughed)

Oversee multiple project engagements to ensure on time completion of all project deliverables while adhering to strict project budgets and quality standards.

Devise and implement continuous improvement initiatives through analysis of current procedures and development of strategies to enhance operational efficiency by 15%.

Customize and execute mobile app marketing strategies to increase show floor traffic and overall lead generation by 20%.

Source, secure and manage the production of $3M in sponsor activation to provide high visibility for client partners at low production costs.

Cultivate relationships with cross-functional project teams while leading meetings and generating actionable insights.

Nth Degree Inc.

Sr. Event Coordinator, 2017 – 2019

Developed and executed strategies to govern all event operations to ensure a smooth exhibition for all clients.

Provided exhibition management services to 1500+ companies in IT industry for conferences with 900 to 50,000 attendees.

Customized and managed an Exhibitor Resource Center(s) to streamline communication, collect assets and analyze event metrics.

Created and cultivated sponsor activations to increase ROI for exhibiting companies and to convey their brand image outside of their product which yielded on average an additional $1M in sales YoY.

Nth Degree Inc.

Event Coordinator, 2016 – 2017

Coordinated with project teams to fulfill capacity needs and provide onsite support for all event activities.

Provided registration management services for concurrent events to include site development, attendee communication and analyzing post-event metrics to create audience acquisition strategies for future events.

Trained and mentored 25 contractors to ensure proper understanding of business functions to support day-of operations of 40 nation-wide events.

CLIENTS

Clients: Projects include events for Dell, Google Cloud, VMware, Pure Storage, HubSpot, and Dassault Systèmes, Adobe

EDUCATION & CREDENTIALS

Master of Business Administration, Global Hospitality Management Georgia State University

Bachelor of Arts, Business Administration, m. German Mercer University

TECHNICAL PROFICIENCIES

Cvent Rainfocus Google Suite Salesforce.com AirTable Zoom Microsoft Office Aha! BlueJeans Asana

AWARDS

Extreme Award An Nth Degree award that recognizes employees for their work ethic and their “whatever-it-takes approach” Oct 2019



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