Creative/Art Director
Resume:
LOUIE
ELEAZAR
* ********* **., **** ******, Q.C.
*********@*****.***.**
Twenty (20) solid years of experience.
Six (6) Creative years in Advertising, Four(4) Artistic years in Design, Three (3) Technical years in Print Production and Seven (7) Profound and Impactful years in Events/Activation. EDUCATION
BS Fine Arts Major in Advertising University of Santo Tomas BATCH 1999
EXPERIENCE
Creative Consultant Jurex Philippines, Inc.
2015 – 2019
Develops creative projects from concept to completion, including TVC/AVP and promotional content for company campaigns.
Creates Marketing and Communication Campaigns.
In-charge of Advertising Design (Outdoor/Indoor Visuals/Collaterals).
Supervises Photo/Video Shoots
Conceptualizes Advertising/ Digital Marketing, Events and Activation campaigns and executions.
Designs Over-all Branding (Packaging, Labels, Concept Stores)
Photo/Video Editing
3D design
Print Production
Social Media Contents
Creative Director Post Ad Ventures, Inc.
2011 – 2013
Managed campaigns with specific focuses in order to meet customer needs and creative visions.
Recruited, hired and trained top candidates with eye for performance.
Supervised design and production staff developing innovative designs for Bid projects while managing deadlines.
Evaluated and contributed to creative team ideas and translated into actionable project plans.
Oversaw, guided and coached designers, copywriters and art directors.
Conceptualizes Advertising, Marketing, Events and Activation ideas for pitch.
Creates presentation Decks for pitches.
Supervises Booth/Stage/Modules fabrication, Event Set-ups and Activation Drives. 2
Art Director/Design Consultant FEISTY Corporation/Image-Spin, Manila 2005 – 2010
Preserved branding standards of assigned accounts.
Created storyboards, 3D models, animation and visual effects to meet design goals.
Contributed to creative process through original ideas and inspiration.
Anticipated design issues and proved to be proactive in developing effective solutions.
Carefully prepared all design layouts into prepress files for offset, web and digital printing.
Designed graphics for websites, logos and promotions for marketing purposes.
Improved quality standards of company's digital printing process.
Conceptualized Bid/Pitch Ideas.
Supervised Video/Photo shoots, Booth/module/stage set-up and fabrication.
Collaborated with production on task list creation to meet overall project goals on time.
Interfaced with art director, designer, production manager and print producer.
Delivered on multiple titles and platforms simultaneously.
Developed art and design concepts.
Art Director JWT
2004 – 2005
Preserved branding standards of assigned accounts.
Developed artistic visual products while working within defined technical constraints.
Designed graphics for websites, logos and promotions for marketing purposes.
Created storyboards, 3D models, animation and visual effects to meet design goals.
Contributed to creative process through original ideas and inspiration.
Interfaced with copywriter, art director, designer, production manager and print producer.
Developed art and design concepts.
Conceptualized TV, Print and Radio Campaigns
Supervised TVC/AVP/Photo shoots.
Presented Concept/Proposal to clients.
Art Director ADFORMATIX
2002 – 2003
Preserved branding standards of assigned accounts.
Developed artistic visual products while working within defined technical constraints.
Designed graphics, logos and promotions for marketing purposes.
Created storyboards, 3D models, animation and visual effects to meet design goals.
Contributed to creative process through original ideas and inspiration.
Interfaced with copywriter, art director, designer, production manager and print producer.
Developed art and design concepts.
Conceptualized TV, Print and Radio Campaigns.
Supervised TVC/AVP/Photo shoots.
Presented Concept/Proposal to clients.
3
Art Director Gallardo and Associates (GASSO)
2000 – 2001
Preserved branding standards of assigned accounts.
Developed artistic visual products while working within defined technical constraints.
Designed graphics, logos and promotions for marketing purposes.
Created storyboards, 3D models, animation and visual effects to meet design goals.
Contributed to creative process through original ideas and inspiration.
Interfaced with copywriter, art director, designer, production manager and print producer.
Developed art and design concepts.
Conceptualized TV, Print and Radio Campaigns.
Supervised TVC/AVP/Photo shoots.
Presented Concept/Proposal to clients.
Visualizer Creative Partners, Inc.
2000 – 2001
Designed graphics for BTL, logos and promotions for marketing purposes.
Created storyboards, 3D models, animation and visual effects to meet design goals.
Contributed to creative process through original ideas and inspiration.
Interfaced with copywriter, art director, designer, production manager and print producer.
Executed art and design concepts.
Conceptualized TV, Print and Radio Campaigns.
Supervised TVC/AVP/Photo shoots.
.
SKILLS
Macintoshand Windows Proficient
MS Office WORD and POWERPOINT
Photography/Videography
3D Sketchup
Adobe Creative Suite
Premiere/Photoshop/Illustrator/InDesign
PROFILE
Veteran Creative Director with solid background in Advertising, Events, Design, Digital/Social Media and Print Production. Proficient organizer, project leader and team builder with deep understanding of successful marketing strategies. Bringing 20 years in the field.
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