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Salesforce Marketing

Location:
Petaling Jaya, Selangor, Malaysia
Posted:
October 10, 2020

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Resume:

Professional Summary:

o A skilled and Certified Salesforce Administrator, Platform Developer I, Marketing Cloud Email Specialist and Consultant

o Multitasking both as Salesforce Developer/Admin and Marketing Cloud, Pardot Specialist o Currently working as Salesforce Marketing Cloud Developer at TTMS Software Sdn Bhd, Kuala Lumpur, Malaysia (Sept 2019 to current) for client ROCHE pharmaceuticals, Malaysia. o Successfully implemented and delivered 2+ Projects using Salesforce Sales, Service and Community cloud, 7+ projects using Salesforce Marketing Cloud (Exacttarget) and 3+ projects using Salesforce Pardot tool. o Hands on experience in REST API, AMPscript, Email Studio, Mobile Studio, Social Studio, Audience Builder, Content Builder, Contact Builder, Journey Builder, Automation studio, Marketing Cloud Connect, and Data Extensions. o Experience in building Responsive Email Templates, sending daily 0.5 to 1 million emails using Journeys. o Experience in general marketing processes and concepts, designing and executing campaigns. o Expertise on Salesforce Marketing Cloud Connect integration, Synchronized data extensions, SQL Query / filtering activities. Web studio to create landing pages, smart capture forms. o Pardot: Email Campaign, Account Setup, Connector/Integration, Forms, Form Handlers, Landing Pages, Dynamic Rules/lists, Dynamic content, Page actions.

o Managed automated email campaign in the email service provider platform, including setup, testing, deployment and reporting.

o Extensive experience in Salesforce.com setup, configuration, and customization, Administration, Data Migration and Integration tools like Apex Data Loader etc.

o Highly seasoned and accomplished Salesforce Developer with a strong record of client’s satisfaction. o Handling multiple number of projects at a time and delivering clients requirements on time. o Hands on experience in the complete life cycle of project development (SDLC) including System Analysis, Design, Development, Testing, Deployment and Maintenance.

Technologies Expertise:

o Salesforce Sales Cloud: Administrator

Classic/lightning Design, Setup and maintain standard objects, custom objects and junction objects, Fields and validation rules, page layouts and record types, reports and dashboard, structuring user roles, security profiles and permission sets, creating workflow and automation rules, Data Loader and integrity, sales process, Web to Lead/case, Installing Packages from AppExchange.

o Salesforce Force.com Development:

Writing Apex Class, Test Class, Triggers, VisualForce pages, Apex controllers, SOQL, Integrating Salesforce with other application through API calls.

o Salesforce Marketing Cloud:

Email Studio, Mobile Studio, Social Studio, Automation Builder, Journey Builder, Contact Builder, Web Studio, Content Builder, Analytics Builder

o Salesforce B2B Marketing Tool: Pardot

Email Campaign, Account Setup, Connector/Integration, Forms, Form Handlers, Landing Pages, Dynamic Rules/lists, Dynamic content, Page actions, A/B Testing, Prospect custom and standard fields, Segmentation rules, Importing Prospects. o Programming Languages/Tools used

C, CPP, Java, Apex, AMPscript, HTML, JavaScript, MATLAB, JIRA, Query Studio for SFMC Vishal Bhame

5+ years of experience Salesforce Marketing Cloud Developer Pune, Maharashtra, India

Phone: +60-115*******, +91-950******* Email: adgtz7@r.postjobfree.com Employment History:

I] TTMS SOFTWARE SDN BHD, KUL-Malaysia

Salesforce Marketing Cloud Developer ( Sept 2019 to present) Job Description: Performing the role of Marketing Cloud developer in the organization. Conducting & managing weekly and bi-weekly agile sprints with teams sizes over 10.

Client: ROCHE, Malaysia

Role: Salesforce Marketing Cloud Developer

Job Description: Performing the duties of Marketing cloud developer, architect and scrum master Responsibilities:

Creating business units for various affiliate countries and managing users and custom roles.

Integrating SFMC with APAC CRM, Managing synchronize dada extentions

Managing data flow between CRM and SFMC, Data distribution using Shared Data Extension, Writing complex queries using Query activity to create Master Data Extensions for Affiliates Business Units, Suppression Lists.

Creating sender profiles, dynamic sender profiles, delivery profiles, send classifications.

Creating and managing custom unsubscribe links, custom subscriber keys.

Making use of Query activity, Data Extract Activity, File Transfer Activity, File Import Activity to update All Subscribers list

Providing training to affiliate users, support post training

Conducting & managing weekly and bi-weekly agile sprints with teams sizes over 10. II] NANOSTUFFS TECHNOLOGIES Pvt. Ltd, Pune.

Salesforce Developer, Marketing Cloud Consultant ( July 2018 to Aug 2019) Job Description: Performed the role of Salesforce Developer and Marketing Cloud Consultant in the organization. Worked with multiple clients and multiple numbers of projects at a time. One of my projects mentioned bellow: Client: Complyarena, USA.

Role: Salesforce Marketing Cloud Developer

Job Description: Providing Managed Services for sending daily 0.5 to 1 million Emails using guided sends and journeys. Responsibilities:

Design, build and configure applications to meet business process and application requirements.

Work with Asset Management marketing team, internal staff and production team to plan and execute development cycle

Integrate Marketing cloud account to Salesforce CRM through connector

Creating sender profiles & delivery profiles for email blasts.

Rectifying several Spam Complaints & Inbox Optimizations

Creating dynamic mailers for marketing cloud sends.

Managed automated email campaign in the email service provider platform, including setup, testing, deployment and reporting

Created many Data Extensions to accommodate custom scenarios.

Used Ampscript, Scripting language, to build dynamic content into HTML.

Studios used: Email Studio, Mobile Studio, Web Studio, Journey Builder, Analytics Builder, and Content Builder. III) WAB IT SOFTWARE Pvt. Ltd, Pune.

Salesforce Developer ( May 2015 to June 2018)

Job Description:

Performed the role of Foce.com Developer, Marketing cloud developer and Pardot consultant

Successfully implemented and delivered 5+ projects using salesforce CRM/Marketing cloud for multiple clients

Actively involved to interact with sales and IT team of 'eData Global Services Pvt. Ltd' in order to build their CRM software using Salesforce platform and then integrate it with their Marketing Cloud to plan and execute marketing strategies as per business requirements.

Responsibilities :

Worked closely with sales team and business analysts and performed detailed analysis of business and technical requirements and designed the solution by customizing various standard objects of Salesforce.com

Designed, setup and maintained Salesforce standard objects, custom objects and junction objects, while also structuring user roles, security profiles and workflow rules.

Configured page layouts, workflows, document templates, record types, & data fields.

Web to Lead, Email to Case implementation, Creating VF pages to display customers data and collect information.

Worked on Salesforce Sites, Security, CORS, Connected Apps, Apex, Visualforce, Force.com, Workflows, Triggers, REST API.

Create Pardot tracking code and insert on website to track daily website visitors/prospects.

Worked on Lead creating process in Salesforce from marketing cloud landing pages.

Worked on custom redirect link, appending UTM parameters to web url and its tracking to calculate ROI.

Experience on Email Campaign, Account Setup, Connector/Integration, Forms, Form Handlers, Landing Pages, Dynamic Rules/lists, Dynamic content and Page actions. IV] VISHWAKARMA INSTITUTE OF INFORMATION TECHNOLOGY, Pune Lecturer, ( June 2014 to April 2015)

Job Description:

Involved in teaching subjects: Fundamental programming languages, CPP, JAVA, Data Structure, Matlab Programming, Object Oriented Programming concepts.

Prepare course materials such as syllabi, homework assignments, and handouts.

Compile, administer, and grade examinations.

Teaching activities that include classroom instruction, directing projects, assisting students on their research and internships.

Mentor and advise graduating students on their development, including choices relating to academic program, current trend in IT and career directions. Assist students on their projects. Educational Qualifications:

Masters in Engineering (Electronics and Telecommunication) (2012-2014) Pune Institute of Computer Technology (PICT), Pune Bachelor of Engineering (Electronics & Telecommunication) (2008-2011) Sinhgad Academy of Engineering, Pune

Class University/ Board Passing Year CGPA Grade

First Year University of Pune July 2013

8.22 Distinction

Second Year University of Pune July 2014

Class University/ Board Passing Year Marks Grade

B.E University of Pune 2011 68.73 Distinction

HSC Maharashtra State Board 2007 76.73 Distinction SSC Maharashtra State Board 2005 80.00 Distinction



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