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Media, Measurement, Marketing, ROI, ROAS, Long-term growth, Strategy

Location:
Chicago, IL
Salary:
$150K
Posted:
October 08, 2020

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Resume:

Rachelle M. Holt

Address: **** * ******** ***. *****: 847-***-****

Chicago, IL 60641 adgr91@r.postjobfree.com

Summary:

Ambitious Media Director who establishes strategic alliances with organization leaders to effectively align and support key media objectives. Builds and retains high performance teams by hiring, developing and motivating skilled professionals.

Highlights:

• Strategic thought leadership

• Client presentation skills

• Persuasive negotiator

• Process development

• Employee relations and retention

• Client media expansion

• Budgeting expertise

• Authentic/valued partner

Work Experience:

Omnicom – PHD Strategy Director March 2020 - Present Omniwomen BOD – Director (finance lead) June 2019 – Present

• Provides strategic thought leadership to leading CPG marketing execs and marketing directors to drive results for the $100M+ in yearly marketing spend

• Manages, motivates and develops high performing and skilled media teams with strong retention

• Pitched and won $30M+ in new business for holding company

• Improved client relationship rating scores by +20% in the last two years

• Leads the Chicago Omniwomen chapter as a finance director for all Omnicom agency events Omnicom – PHD Associate Director Feb 2018 – March 2020

• Communicates a clear strategic media vision by effectively training and coaching both veteran managers and strategists

• Establishes processes and procedures for new teams, brands and brand managers

• Interconnects partner opportunities and client efficiencies to align robust media plans across both traditional and digital properties

Starcom – Supervisor 2016-2018

• Creates and presents all-encompassing media strategies in compelling way for Allstate and Lionsgate clients

• Develops digital and traditional tactical plan & manages flawless implementation of campaigns

• Communicates with partner agencies to deliver collaborative ideas, negotiations & presentations

Omnicom – PHD Supervisor 2015-2016

**Extended experiences before 2015 can be provided upon request

**Client experience includes: Auto, Studios, CPG (Food and Pharma) and Insurance Education: Heider School of Business - Creighton University Bachelor of Science in Business Administration - Marketing / Finance NCAA Division I Soccer Player Teammates Mentoring Program Deans list Achievements:

Effie Campaign Winner 2019 2020 Omniwomen Board Directors WARC NSC Campaign Award ConAgra Foods Excelling Employees Honorable Mention NCAA Division I Soccer Scholarship to Creighton University Ignatian Scholarship



Contact this candidate