Technical Skills
• Photoshop
• In Design
• MS Word
• MS PowerPoint
• MS Excel
• POS Terminals
• Social Media
Experience
MARKETING AND PUBLIC RELATIONS DIRECTOR
The Naked Citizen Laguna Beach, CA
Accomplished company vision and goals by negotiating with social media partners to guarantee advantageous contracts.
Identified opportunities for innovation by researching competition and marketing trend analytics.
Supervised the marketing team on the implementation of website design by contributing input and feedback.
Developed branding operations and corporate identity initiatives and implemented strategic marketing plans.
Defined the brand strategy, positioning, and objectives by reviewing brand architecture. Oct 2019 - May 2020
linkedin.com/in/kira-zelman/
adgp72@r.postjobfree.com
2756 Capella Way Thousand Oaks,
CA, 91362
KIRA ZELMAN
Marketing Specialist Business Development Expert LEAD STYLIST
Allsaints Costa Mesa, CA
Awarded and recognized for a top sales performance since the store opening, substantially earning
of store revenue weekly.
Spearheaded and coordinated competitive sales that resulted in a significant increase in revenue by 60%.
Established long-term relationships that increased business profit and clientele through networking.
Reviewed and analyzed the market and competitive conditions achieving bottom-line results. Sep 2018 - Sep 2019
MARKETING COORDINATOR
Revice Denim Los Angeles, CA
Worked collaboratively with the CEO on implements engaging marketing and advertising campaigns, social media planning, influencer outreach, and industry research.
Worked cohesively and cross-functionally with other teams & team members on social media content and ad campaigns.
Produced brand marketing and advertising plans and objectives with strategic direction.
Assisted with public relations activities, including handling product launches, special events, and strategic partnerships.
Oct 2017 - July 2018
Earlier Professional Experience
FASHION STYLIST
Free People Santa Monica, CA
Aug 2016 - July 2017
Professional Memberships & Affiliations
MEMBER
Alpha Phi Orange, CA
Raised over $100,000 for philanthropic organizations
Supported Chapman’s annual fashion show
VOLUNTEER
Make-A-Wish Women’s Cardiac Care Service for Sight CASA Core Competencies
• Brand Marketing
• Public Relation (PR)
• Business Initiatives & Operations
• Networking
• Strategic Marketing
• Building Partnerships
• Collaborative Partnership
• Quantitative Approach
• Content Creation
• Publishing
• Storytelling
• Global Marketing
• Collaboration
• Innovativion
• Digital Marketing
• Integrated Marketing Campaigns
• Strategic Direction
• Special Events
• Industry Trends
• Teamwork Skills
• Marketing Brand
• Competitive Analysis
• Community Management
• Customer Service
• Accountability
Education
Bachelor of Arts in Communication Studies,
Leadership Minor
Chapman University 2019
Merchandising & Marketing Program
FIDM, Fashion Institute of Design &
Merchandising 2017
Achievements
• Included in the Top 3% of the class
in FIDM, 4.0 GPA, Honors Program
• Honored as the Creative Director for
FIDM Mode Fashion Magazine
• Cum Laude, Chancellor’s Scholarship,
Provost’s List, Lamda Pi Eta Honors
Society – For outstanding academic
achievement
• Successfully launched an online
clothing store called The Naked Citizen
BRAND AMBASSADOR
Magic Trade Show, On Twelfth Clothing Las Vegas, NV
Collaborated with well-known social media influencers that grew the brand significantly and boosted sales by 40%.
Personally, assigned by the CEO for top-sales performance to improve brand awareness, and maximize sales success, and engage with clients for customer service satisfaction.
Coordinated adequately with the overall sales and marketing staff to conceptualize marketing campaigns and strategies
Developed and devised websites and social media content to optimize marketing brand and to attract new customers.
Created blogs that sparked media outlets, targeted audiences, and celebrities to inspire interest in the brand.
August 2017