Michael Erick Vazquez
Experiential Marketing Manager
Chicago, IL 60610
adgp59@r.postjobfree.com
PROFILE
* ***** ********* ************ ********* campaigns as a Field Marketing Manager. Experience with overseeing and coordinating all activation execution aspects, including but not limited to: maximizing branding initiatives, sales, comprehensive onsite reporting and metrics, coordinating logistical and operational details for activations, planning and staffing activations in home markets. Experience with client support services and client interaction. EDUCATION
Loyola University Chicago, - B.A. Advertising/Public Relations August 2012 - May 2016
EXPERIENCE
Field Marketing Manager - Assist Marketing, Chicago IL MAY 2015 - PRESENT
● Build & maintain successful client relationships by exceeding quotas and providing a successful track record of marketing campaigns.
● Manage and train a team of 30 Brand Ambassadors to achieve campaign deliverables and expectations.
● Maximize brand awareness and sales with proven results through lead generation, sampling, interactive environments and face-to-face engagement at high attendance events such as trade shows.
● Enhance, develop, and execute experiential marketing strategies and bridge together company/brand to its target demographic.
● Conduct initial phone screens for all qualified candidates and take candidates through the full life cycle of the recruitment process.
● Analyze and report campaign data allowing for continuous program optimization and identification of revenue opportunities.
● Manage event asset inventory to ensure timeliness/cost effectiveness, activation/set-up/breakdown and logistical planning.
● Brands represented: Google, Visa, NBC Sports, Sales Force, Samsung, Square, Hocoma Robotics, The Economist, Bank of America, Chase Bank, Under Armour, Toyota, Lenzke’s Clamping Tools and more. SKILLS
SPANISH - CAMPAIGN ANALYSIS - SALES - MANAGEMENT - EVENT PLANNING - LOGISTICS - PROGRAM DEVELOPMENT - CUSTOMER SERVICE