Social Media Marketing Manager
Resume:
FRANCESCA MARQUEZ
MARKETING MANAGER JUNIOR WEB DEVELOPER
EDUCATION
Full Stack Web Development
Wyncode
Graphic Design Support Certificate
Miami Dade College
International Business & Marketing
Florida international University
2010-2015
Marketing & Advertising
ESIC Business & Marketing School
2014-2014
SKILLS
• Adobe Creative Cloud
• Microsoft Office
• Project Management
• HTML
• CSS
• Javascript
• Google Analytics & Adwords
• Email Software
• Salesforce
• Version One
LANGUAGES
• Spanish (conversational)
• Portuguese (conversational)
SF CATERING & EVENTS
Marketing Coordinator Sept 2015 - May 2016
• Created high-quality, relevant, and engaging content to help support demand generation campaigns themes, and programs across different departments
• Executed the day-to-day delivery of email marketing campaigns, newsletter, invitations, and marketing materials to departments and clients
• Maintained relationships with customers by making regular calls, understanding their needs, and discussing new marketing opportunities
ABTS CONVENTION SERVICES
Marketing Manager May 2019 - March 2020
Marketing Specialist May 2017 - May 2019
Marketing Coordinator May 2016 - May 2017
• Assisted sales teams in the logistics and execution of 13 Medical Conferences and Meetings throughout the year
• Designed and created all marketing collateral for sales meetings, conference shows, and company executives (brochures, presentations, emails, websites, reports, print/ digital ads)
• Coordinated with IT department to develop landing pages and full websites for clients and achieved an earlier open sale date for each meeting
• Managed multiple email campaigns using different email strategies like a/b testing to a large user base
• Analyzed market data on a local level in order to implement new strategies for projects, including company websites, social media, and email campaigns
• Increased customer engagement and retention by maintaining email best practices which includes browser compatibility, design/layout, subject lines, and timing
• Conducted daily account responsibilities associated with Google AdWords, Facebook Ad manager, and other search platforms for a variety of clients
• Developed digital marketing campaigns which maximized responses and generated an increase in revenue, through social media applications, google ads, and SEO
• Conducted keyword research and selected pay-per-click campaigns to maximize budget while hitting key objectives such as traffic, sales and ROI goals
• Managed external partners as needed to develop and execute marketing and communication strategies that met goals within the budget and established timelines PROFESSIONAL EXPERIENCE
CONTACT
adgosf@r.postjobfree.com
Miami,FL
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