Digital Marketing Manager
Resume:
ANGELES LAWRIE
CHIEF MARKETING OFFICER
I N F O
PHONE
*********@*****.***
L I N K S
S K I L L S
Google Data Studio
Google Ads
Google Tag Manager
Google Analytics
Google Optimize
Adobe Photoshop
Adobe Illustrator
Adobe Premiere Pro
Wordpress
HTML5
Adobe After Effects CC
CSS
Python
H O B B I E S
P R O F I L E
Curious, always researching a new tool, a new software, an innovative technology. I think my ambition and empathy led me to the career path that I built. However, I think I have a lot to learn (a feeling that I think will never go away) and a long way to go.
E M P L O Y M E N T H I S T O R Y
CMO, Awto Argentina Buenos Aires
Dec 2019 — Present
On / Off Line Strategy Planning.
Execute and optimize the strategy based on objectives. PPC campaigns (Google Ads, Facebook Ads, Instagram Ads, Linkedin Ads) Communication planning, development and analysis of the contents in the different communication channels.
E-mail Marketing campaigns.
Relationship with the Press, management of interviews and contact with the Media.
Commercial and strategic alliances.
Marketing Consultant, My Self - Freelance Buenos. Aires Jun 2017 — Present
Some of my clients:
- BeHarley (USA)
- Kenko (USA)
- El Arte de Vivir (ARG)
- Steelblock (USA)
- El Arte de Tejer (ARG)
- Sherpals(USA)
- Clínica Juri
- Hardoy
- Mobeats
- BAO Co-Working
- Fero Consulting
Sr. Marketing Analyst, Online & Advertising, Avature Buenos Aires Jun 2019 — Dec 2019
General strategy planning in the online marketing team. Strategy and implementation of PPC Campaigns.
Website maintenance (5 languages) In Wordpress
Professor of Digital Marketing, Digital House Buenos Aires Apr 2018 — Jul 2019
Photography.
L A N G U A G E S
Spanish; Castilian
English
You teach, evaluate and qualify students for the career. Associate Professor, Digital House Buenos Aires
Sep 2017 — May 2018
Monitoring the learning of the students of one of the most important schools of Digital Marketing in Argentina.
Community Management, OMP Buenos Aires
Apr 2017 — Sep 2017
In charge of content assembly, creative design (posts), account moderation. 7 accounts in charge.
Marketing and Communication Manager, Planex Buenos Aires Apr 2016 — Apr 2017
Armed presentations and corporate communications.
Respond to the needs of Sales, image and communication: POP and vinyl for events.
Design and writing of Newsletters.
Social Networks: Manage, administer and design the contents. Armed weekly posts, coordinate / plan the content grid. Armed monthly report. Web Positioning: Paid, Organic, Statistics analysis. Web content management using Wordpress.
Contact with the Press and communication actions with different media. Contact with Partners / Clients for marketing and communication actions. Monthly reports with statistics from E-mail Mkt campaigns and social networks. Marketing and Communication Assistant, Montagne
Outdoors
Buenos Aires
Apr 2015 — Apr 2016
Writing monthly Newsletters
Search for new agreements, BeneJts and Discounts
Evaluation and assembly of sales reports
Arming and monitoring of advertising campaigns
Social Networks: Manage and administer content, set up a weekly post grid, coordinate / plan the content grid.
Carry out the organization of events and the presentation of the collection (search for quotes, deal with suppliers, management monitoring). Respond to marketing, image and communication needs: POP, vinyls, activation of promotions, contact with the press.
Content Producer, Self Employed - Freelance Buenos Aires Jan 2009 — Apr 2015
Photography and video
Kawa, Dermatology Clinic. Photographs for website
Kanata Kanto, Clothes. Photoshoot for local Indian clothing Realization of personal Books.
Coverage in Parades
Social events
Photographs for Decal magazine
Video editing for events: business, weddings, birthdays. Custom album design
E D U C A T I O N
Technician in Direction and Production in Film and TV, Universidad del Cine - Buenos Aires
Buenos Aires
Mar 2008 — Dec 2010
Cinematography, SICA Buenos Aires
Mar 2010 — Nov 2012
Diplomatura en Marketing Digital, Universidad
Tecnológica Nacional
Buenos Aires
Jan 2015 — Nov 2016
Administration of Social Networks for companies and independent professionals SWOT analysis online
Process of creating an advertising campaign
Statistics analysis
Campaign optimization
Hootsuite
Tweetdeck
Facebook Insights
Opportunity and intention monitoring by geolocation Google Adword
SEO
SEM
Adsense
C O U R S E S
Wordpress, CoderHouse
Jun 2016 — Oct 2016
Advanced Digital Marketing, CoderHuouse
May 2017 — Dec 2020
R E F E R E N C E S
Martín Olmi from Digital House
+54 9-11-509*****
Ignacio Murman from Steelblock
Sarah Bengochea from Avature
+54 9-11-571*-****
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