Experience:

Ms. Marshall is an accomplished professional with over 35 years of experience, including 30 years of event planning, administrative and management experience. Throughout her career, Ms. Marshall has served numerous organizations by designing, planning, and executing events aimed at promoting each organization’s strategic goals. As the Director of Professional Theatre Services at Southeastern Theatre Conference, Ms. Marshall increased participation of hiring companies by 50% and auditioning candidates by 30% at bi-annual conferences, ultimately creating new job opportunities within the theatre industry. Over her 20 years with SETC, Ms. Marshall honed her customer service, recruiting, fiscal accountability, marketing and writing skills. Prior to her tenure at SETC, Ms. Marshall spent over 11 years in event planning and administrative roles at higher education institutions. Ms. Marshall holds the Master of Fine Arts from the University of North Carolina at Greensboro.

Director of Professional Theatre Services May 2001 – August 2020

Southeastern Theatre Conference (SETC), Greensboro, NC

Oversaw and managed all aspects of the SETC Professional Auditions and Theatre Job Services departments;

As Professional Auditions Lead, managed the annual communication and auditions cycle for actors, producers, and educators, culminating in an average of 40% job offers to auditioning participants, promotion and recruitment for all activities;

As Theatre Job Services Lead, managed the hiring process for all production, technical, administrative and management jobs, culminating in an average of 60% job offers to off-stage job fair applicants, promotion and recruitment for all activities;

Co-led all efforts regarding the Outdoor Theatre department; Absorbed the Institute for Outdoor Theatre and their annual combined auditions, and tech hiring into SETC;

Co-designed and implemented three new “Ready to Work” initiatives aimed at increasing opportunities for beginning career professionals in theatre;

oReady to Publish – Established a partnership between SETC and Stage Rights Publications (a theatrical publishing house) to provide an annual opportunity to over 300 aspiring playwrights to publish scripts;

oReady to Design – Partnered with five theatres annually to review graduate designs and select technical designers to work professionally on future productions;

oReady to Direct – Partnered with 3-4 theatres annually to select applicants via mock scene directing, portfolios and interviews for professional directorial experience (directing, assistant directing, mentorships);

Served as the liaison for over 175 professional theatre companies regarding events, grants, recruitment and “Ready to” initiatives. Grew participation of companies in annual auditions and jobs fairs by over 50%;

Coordinated multi-day prescreening auditions across 11 partner sites nationally ahead of SETC’s Spring Professional Auditions at the SETC Annual Convention. Increased participation in screening auditions by 30%;

Coordinated and co-managed SETC’s Annual Convention, bringing in a 5500 attendees, including approximately 800 auditionees, 800 off stage job seekers, 500 company representatives, 2000 educators and student for school audition, high school theatre festivals, design competition, and 1000 general attendees;

Introduced 2020 COVID support initiatives, including an online audition applications platform using digital reels/video submissions; theatre “town meetings”, etc.

Oversaw the Theatre of Youth program, a community outreach program aligned with the Spring Annual Convention. Facilitated three prominent children theatre productions to perform for local community schools, increasing exposure to the Arts among youth;

Developed a grants program to entice new companies or high-risk theatres to participate in Convention. Oversaw multiple awards up to $5000 monetarily and/or in kind;

Developed an online database and registration system, capable of handling nearly 40,000 constituents annually. The new system was a multi-faceted interactive database that accepted and processed applications, notify reviewers to assess applications, track application standing, schedule auditions and interviews, and update applicants until they received a job offer;

Supported partner companies and theatres during their recruitment efforts by developing and managing the SETC Theatre Job Board. Increased job board usage by 45% and assisted employers identify and hire candidates;

Coordinated and created promotional and marketing materials for all programs, events and activities;

Implemented utilization of QuickBooks for all in-office accounting needs; and

Supervised two part-time and one fulltime support staff, and over 40 volunteers.

Administrative Assistant August 1999 – May 2001

Wake Forest University Office of Advancement, Winston-Salem, NC

Served as the Assistant to Director of Capital Campaign and Planned Giving Officer;

Collaborated with the Director of Planned Giving and Director of Campaign Programs on all aspects of capital campaign and planned-giving related activities, such as the Campaign Kickoff, VIP Dinners (including Margaret Thatcher’s visit), receptions for alumni and support communities, and a National Presidential Debate;

Led all coordination and communication with over 3000 combined faculty, staff, alumni, students, and other constituents regarding giving campaigns, including email, mailing, and publicity blasts; and

Devised a tracking system to account for budget records, travel coordination, expense reports, and acknowledge donor contributions and memorials.

Event Coordinator August 1998 – August 1999

Greensboro City Club, Greensboro, NC

Organized special functions for club membership and member retention/satisfaction;

Planned, scheduled, developed menus for private events;

Led lunch and dinner reservations and scheduling; and

Oversaw and updated the Club’s member database of over 500 members.

Alumni House Operations and Finance Manager May 1993 – July 1998

University of North Carolina at Greensboro, Greensboro, NC

Served as the Operations and Finance Manager for the Office of Alumni Affairs;

Provided administration and financial oversight for all Alumni House operations and events, including scheduling, planning and advising for an annual average of 1800 client events, such as meetings, conferences, lectures, concerts, receptions, banquets, weddings, funerals, and memorial services;

Managed the Alumni House daily operations, including staffing, purchasing, upkeep, decoration, repairs, preventive maintenance, security, and safety compliance;

Responsible for accounts payable/receivable, doubleentry fund balance accounting, report preparation, and monitoring for 75 Alumni Affairs/ Alumni Association operational accounts;

Supplemental duties for UNCG University committees and projects such as American Disability Association, Academic Staff, campus calendar, Alpha Phi Omega Service Fraternity Advisor, etc.;

Led alumni group tours, including hotel arrangements, activity plans, and onsite touring;

Participate as member of alumni staff to plan and implement other alumni events such as Homecoming, Reunion, and Convocation activities as needed; and

Supervised two fulltime and two parttime staff.

Administrative/Program Assistant February 1988 – November 1992

University of North Carolina at Greensboro, Greensboro, NC

Supported the Center for Educational Research and Evaluation (presently part of Department of Educational Research Methodology) research programs;

Provided office administration support including purchasing and expenditure budgets in excess of 2.5 million dollars;

Supported fiscal management and reporting for all grants in compliance with university and outside contract guidelines;

Provided office management support, including scheduling of workflow, word processing, grant proofing and preparation, and communication between all components of grant-related activities;

Organized and scheduled staff meetings, workshops, and travel arrangements; and

Provided office supervision for graduate/clerical assistants, and supplemental personnel.

Data Entry Specialist (Adams Millis/Hanes, UPS)

Staffing Recruiter (Manpower Temporary Agency)

Secretarial/Clerical (various) May 1983 – February 1988

Education:

Master of Fine Arts, University of North Carolina at Greensboro (1992)

Bachelor of Arts (AB), High Point College (now High Point University) (1983)

Skills:

MS Office Suite, including Excel, Word, Outlook, Publisher, Access, Powerpoint

Adobe suite, including PageMaker, Photoshop, Dreamweaver

Accounting software- QuickBooks, Peachtree, 10-Key

Linux based software, CRM systems, customized database, Neon, OpenWater

Problem solving, organization, diplomacy, creativity, communication, teamwork, data analysis, critical thinking

Humor and story telling

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