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Social Media Sales

Location:
Chandigarh, Chandigarh capital, India
Posted:
September 29, 2020

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Resume:

SHEETAL

PATIL

PROFESSIONAL PROFILE

CURRICULUM VITAE

Fashion Designer

CONTACT

***-******, ********

Nagar

New Delhi, India, 110023

91-995*******

adghpq@r.postjobfree.com

linkedin.com/in/sheetal-pat

il-604951166

www.facebook.com/houseo

fshunya

www.instagram.com/house

ofshunya

EDUCATION

Fashion Design – 7.52 (B.Des)

National Institute Of Fashion

Technology, New Delhi

2011-2015

XIIth ICSE Board – 84.7% (Science)

Holy Child School, Ghaziabad

2010-2011

Xth ICSE Board – 92.2%

Holy Child School, Ghaziabad

2008-2009

EXPERTISE

Fashion

Communication

Creative Writing

Business Development

Branding

Market Research

Blends excellent design skills, strong technical background and solid fashion sense to create creative and cost-effective designs.

Organised, analytical designer with a proven ability to get results in fast-paced, rapidly changing environments. Broad range of experience working with new sampling, production, trims, costing and technical departments. Determined problem-solver, skilled manager and dedicated team player.

Computer skills include Photoshop, Illustrator, In-Design, Excel, Corel-Draw and MS Office.

EMPLOYMENT HISTORY

POSHPRIDE - Kalkaji July 2017 - Present

Evening/Pret/Couture

Senior Designer

Liaising closely with our internal design team, artisans and fabric vendors as well as external merchandisers, stylists, PR and social media agencies, I am responsible for delivering and producing contemporary collections every season that engages audiences, drives recognition and are highly commercial.

Delivering approximately 50 new styles per season, I create designs and products keeping in mind the aesthetics of the brand and target client whilst retaining excellent consumer driven approach.

• 75% of all PoshPride sales (Instagram, Facebook, Studio, Multi-Designer Stores and Exhibitions) originates from my designs.

• Worked with Edward Lalrempuia (Editor Harper’s Bazaar) to create the Spring Summer line for LMIFWSS19

• Participated in Capsule New York presenting AW19-20 expanding label to International market in collaboration with The Inde Project.

• Built Uniform line for two most popular casinos in Goa, project approx. worth 10million

• Initiated tie-ups with new stores across India such as Como, Anahita, Agashe

• Highly capable and communicative fashion designer, with an entrepreneurial approach who is comfortable liaising with multi-disciplined teams.

• Collaborated within design team, supporting experienced marketers launch and run successful online campaigns through designs and products created by me.

• Making costs sheets, studying market sales for brand improvement providing effective pricing.

We did a social media collaboration with women across India, the idea was to get influencers from various countries and industries to share their story on what/who inspired them to succeed and their personal victories so as to inspire our other women readers/followers.

The initiative was a huge success and invited women from all walks of life to share their story with us promoting our recently launched SS19 collection and booking orders for the next season.

CURRICULUM VITAE

Fashion Designer/Entrepreneur

SKILLS

ACHIEVEMENTS

• Black Book Of Contacts

• Team Management

• Microsoft Office

• Product Development

• Market Planning

• Project Management

INTERESTS

EMPLOYMENT HISTORY (CONTINUED)

PANKAJ & NIDHI - The Sepia Lab, Noida June 2015 - May 2017 Luxury/Pret Designers

Assistant Designer

As part of a strong design team it was my responsibility to manage and produce all styles simultaneously working with the head designer, creating and utilising fabrics, trims and accessories sourced as per WGSN trends and stories to drive buyer sales happening at the end of the season display through runway, trade fair and fashion weeks. I regularly organised and sourced fabrics, used fabric manipulation and surface enhancement techniques and researched on functional and creative silhouettes to make new designs along with handling close to 500 styles in production from the previous season.

• Created Pret & Couture lines for Who’s Next (Paris), Coterie (New York) and Amazon India Fashion Week for four consecutive seasons.

• Organised buyer meetings during fashion weeks in order to get orders placed on new samples.

• Championed everything to do with designing, selling and marketing, making linesheets, order sheets, PO’s, client orders and PR.

• Driven sales by liaising best within the team, assisting in runway shows, back-stage, fittings, photoshoots, stock market sales and designing accessories/shoes/bags.

• researching and creating new styles.

• Analysing marketing channels to produce insight reports for the marketing and wider management teams.

• Conducted market research, fabric and trim sourcing.

• Working at the store front during stock market sales that took place every 6 months generating close to a average1 lakh in sales a day. NORWEST Industries Pvt. Lmt - Gurgaon June 2014 - July 2014 Buying House: Kids/Women/Menswear

Fashion Intern

• Assisted merchandiser in regular follow-ups of existing orders/pre-order cancellation or booking

• Matching color codes, getting approval on lab-dips

• Researching new stories and trend-analysis, followed by creating specification sheets and size charts.

• Replenishing and Repositioning new merchandise for buyer meetings.

• Market research, fabric and trim sourcing for sampling TRAITS

REFERENCES

PANKAJ & NIDHI

Pankaj Ahuja

Creative Director

Contact info available upon request

POSHPRIDE

Prerna Khetrapal

Founder

Contact info available upon request

DESIGN COMPETITION

Wills Lifestyle Debut Top 20

Finalist

ACADEMIC

Academic Award Scoring above

90% in ICSE Xth Boards

ENTREPRENEURIAL

Delivering new ideas

HARD WORKING

9 to 5 is never enough

CREATIVITY

Brainstorming ideas

Travel

Food

Music



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