Social Media Sales
Resume:
SHEETAL
PATIL
PROFESSIONAL PROFILE
CURRICULUM VITAE
Fashion Designer
CONTACT
Nagar
New Delhi, India, 110023
**************@*****.***
linkedin.com/in/sheetal-pat
il-604951166
www.facebook.com/houseo
fshunya
www.instagram.com/house
ofshunya
EDUCATION
Fashion Design – 7.52 (B.Des)
National Institute Of Fashion
Technology, New Delhi
2011-2015
XIIth ICSE Board – 84.7% (Science)
Holy Child School, Ghaziabad
2010-2011
Xth ICSE Board – 92.2%
Holy Child School, Ghaziabad
2008-2009
EXPERTISE
Fashion
Communication
Creative Writing
Business Development
Branding
Market Research
Blends excellent design skills, strong technical background and solid fashion sense to create creative and cost-effective designs.
Organised, analytical designer with a proven ability to get results in fast-paced, rapidly changing environments. Broad range of experience working with new sampling, production, trims, costing and technical departments. Determined problem-solver, skilled manager and dedicated team player.
Computer skills include Photoshop, Illustrator, In-Design, Excel, Corel-Draw and MS Office.
EMPLOYMENT HISTORY
POSHPRIDE - Kalkaji July 2017 - Present
Evening/Pret/Couture
Senior Designer
Liaising closely with our internal design team, artisans and fabric vendors as well as external merchandisers, stylists, PR and social media agencies, I am responsible for delivering and producing contemporary collections every season that engages audiences, drives recognition and are highly commercial.
Delivering approximately 50 new styles per season, I create designs and products keeping in mind the aesthetics of the brand and target client whilst retaining excellent consumer driven approach.
• 75% of all PoshPride sales (Instagram, Facebook, Studio, Multi-Designer Stores and Exhibitions) originates from my designs.
• Worked with Edward Lalrempuia (Editor Harper’s Bazaar) to create the Spring Summer line for LMIFWSS19
• Participated in Capsule New York presenting AW19-20 expanding label to International market in collaboration with The Inde Project.
• Built Uniform line for two most popular casinos in Goa, project approx. worth 10million
• Initiated tie-ups with new stores across India such as Como, Anahita, Agashe
• Highly capable and communicative fashion designer, with an entrepreneurial approach who is comfortable liaising with multi-disciplined teams.
• Collaborated within design team, supporting experienced marketers launch and run successful online campaigns through designs and products created by me.
• Making costs sheets, studying market sales for brand improvement providing effective pricing.
We did a social media collaboration with women across India, the idea was to get influencers from various countries and industries to share their story on what/who inspired them to succeed and their personal victories so as to inspire our other women readers/followers.
The initiative was a huge success and invited women from all walks of life to share their story with us promoting our recently launched SS19 collection and booking orders for the next season.
CURRICULUM VITAE
Fashion Designer/Entrepreneur
SKILLS
ACHIEVEMENTS
• Black Book Of Contacts
• Team Management
• Microsoft Office
• Product Development
• Market Planning
• Project Management
INTERESTS
EMPLOYMENT HISTORY (CONTINUED)
PANKAJ & NIDHI - The Sepia Lab, Noida June 2015 - May 2017 Luxury/Pret Designers
Assistant Designer
As part of a strong design team it was my responsibility to manage and produce all styles simultaneously working with the head designer, creating and utilising fabrics, trims and accessories sourced as per WGSN trends and stories to drive buyer sales happening at the end of the season display through runway, trade fair and fashion weeks. I regularly organised and sourced fabrics, used fabric manipulation and surface enhancement techniques and researched on functional and creative silhouettes to make new designs along with handling close to 500 styles in production from the previous season.
• Created Pret & Couture lines for Who’s Next (Paris), Coterie (New York) and Amazon India Fashion Week for four consecutive seasons.
• Organised buyer meetings during fashion weeks in order to get orders placed on new samples.
• Championed everything to do with designing, selling and marketing, making linesheets, order sheets, PO’s, client orders and PR.
• Driven sales by liaising best within the team, assisting in runway shows, back-stage, fittings, photoshoots, stock market sales and designing accessories/shoes/bags.
• researching and creating new styles.
• Analysing marketing channels to produce insight reports for the marketing and wider management teams.
• Conducted market research, fabric and trim sourcing.
• Working at the store front during stock market sales that took place every 6 months generating close to a average1 lakh in sales a day. NORWEST Industries Pvt. Lmt - Gurgaon June 2014 - July 2014 Buying House: Kids/Women/Menswear
Fashion Intern
• Assisted merchandiser in regular follow-ups of existing orders/pre-order cancellation or booking
• Matching color codes, getting approval on lab-dips
• Researching new stories and trend-analysis, followed by creating specification sheets and size charts.
• Replenishing and Repositioning new merchandise for buyer meetings.
• Market research, fabric and trim sourcing for sampling TRAITS
REFERENCES
PANKAJ & NIDHI
Pankaj Ahuja
Creative Director
Contact info available upon request
POSHPRIDE
Prerna Khetrapal
Founder
Contact info available upon request
DESIGN COMPETITION
Wills Lifestyle Debut Top 20
Finalist
ACADEMIC
Academic Award Scoring above
90% in ICSE Xth Boards
ENTREPRENEURIAL
Delivering new ideas
HARD WORKING
9 to 5 is never enough
CREATIVITY
Brainstorming ideas
Travel
Food
Music
Contact this candidate