Sales Social Media

Dana Kohn

*** ****** *** ** ********, NY *****

E-mail: *********@*****.***

Phone: 845-***-****

ACCOMPLISHMENTS

• Ranked #4 in 2017 and #2 in 2018 out of 85 account executives for opening the most new accounts company wide

• Ranked #6 in the company for overall review score for 2017

• Key point person for training and rolling out new labor system to over 500+ employments and 10 Department Managers

• Highest sales in dollar volume for watches sales in 2018 out of 85 other account executives

• Selected for Macy’s fast-track Store Leadership Development Program for top 1% of company managers

• Recognized as one of Banana Republic’s high potential leaders, participation in company’s Program-“Momentum”

• Awarded 2011 Sales Manager of the Year based on leadership and sales, performing 105% to sales plan fast track

• Highest ranking in the store for perfect performance on sales metrics in October 2011

• Selected to participate on the national observation committee for Macy’s, which is a document used to improve service standards & increase sales results

EXPERIENCE

ACCOUNT EXECUTIVE - LEEGIN LEATHERS/BRIGHTON COLLECTIBLES

2016-03 – 2020-07

• Corporate training, facilitating, and developing educational tools for business owners through; digital libraries, e-commerce platform, and marketing collateral

• Analyzing financial data to uncover opportunities for sell through, cross sell, and upsell

• Responsible for full cycle sales process, qualifying leads, prospecting, opening, closing, negotiation, buying for key accounts, and working with shareholders/c-suite executives

• Outside & inside sales that includes; selling marketing materials, wholesale product, displays/fixturing, and e-commerce tools

• Responsible for product knowledge and training to businesses, and facilitating 40+ seminars to senior level management, hourly associates, and business owners on a quarterly basis

• Prospecting for new business; maintaining pipeline - utilizing in-house CRM system, routing 30, 60, 90 day call cycle

• Meet and exceed monthly, quarterly, and yearly sales quotas - managing $1 million dollar territory

• Handling customer issues, answering phones, writing emails, shipment tracking, and availability for 50 accounts

• Provide consultative selling, business building ideas, and financial data to yield positive results for business owners including: 3.0 product turnover, $100.00 average dollar sale, 5% increase in foot traffic & to e-commerce sites

• Forecasting, sales planning, return on investment, product turn, and analyzing any key point indicators related to business development

• Driving social media to an additional 50+ visits per month through marketing campaigns via email, text message, and community outreach

• Supporting business development initiatives owners with online tools to help drive 10% increase in click through rates & conversion

ACTING GENERAL MANAGER, CUSTOMER EXPERIENCE MANAGER- BANANA REPUBLIC

2013-07 - 2016-03

• Analyzing sales results and implementing strategies to impact business results positively

• Developing, hiring, training associates to service, policy, merchandising standards, shipment/roll out strategies

• Scheduling that is impactful to non-sell productivity and driving sales results

• Creating and developing strategies to help drive the overall business and improve the customer experience

• Forecasting, planning, and monitoring budgets (profit & loss) for the overall store which include, but are not limited; to payroll, supply ordering, controlling expenses, employee I-9’s

GROUP SALES MANAGER- MACY’S EAST

2008-06 - 2013-06

• Promoted from women’s department in $60 million store to menswear in $110 million flagship store

• Coaching team members to selling metrics

• Manages 50+ full-time and part-time associates and a sales supervisor

• Facilitates and conducts sales training, employee orientation and rollout of new labor scheduling system

• Capitalizes on business opportunities and develop strategies to impact deficient businesses

• Analyzes sales and stock reports for trends and opportunities

EDUCATION

JOHNSON & WALES UNIVERSITY, BACHELOR OF SCIENCE, MARKETING

2004-05 - 2008-06

Silver Key Honor Society Recipient, D.E.C.A member

SKILLS Microsoft Word, PowerPoint, Excel Proficiency, Outlook, Google Docs, Proprietary CRM System, Oracle & Taleo systems, utilizing Go-To-Meetings

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