Marketing Manager Sales
Resume:
Berny Sandí
Commercial
Mangement &
Direction
Contact
Address
San Pablo, Heredia, 0000
Phone
*********@*****.***
www.linkedin.com/in/berny-
sandi-crc
Skills
Customer Service
Business and Marketing
Planning
Business Strategic planning
Problem resolution
Budget Forcasting
Strategic Leadership
Strategic Thinking
Negotiation and Sales
Languages
Spanish
English
Portuguese
I am a passionate leader and committed to the objectives and the organization, who enjoys my work, in addition I like to develop teams, motivate and support them by delegating actions. On the other hand, I am someone who enjoy developing a life-work balance for myself and my team, contemplating that a healthy and motivated team is a committed one. I personally enjoy to exercise, reading, sport and sharing with my family Work History
2019-11 -
2020-07
Commercial Manager
Nestlé Costa Rica, Ulloa, Heredia
Lead sales team to reach targets of US$42 Mio and investment of US$7 Mio by implementing Distribution Model, KPI s and Channels Portfolio.
Drive savings on investment by new way of working
Support / develop alternative channels and ecommerce.
Establish Channel, Distribution and Customer Strategies
Define and Manage Sales and investment budgets.
2016-01 -
2019-10
Regional Commercial Sales Manager
Nestle Purina PetCare, Panama, Panama
Lead, design and support sales strategy for 6 countries-
$73Mio budget
Develop new opportunities by establish and develop new channels, alternative channels and customers by Canvas Process reached double digit grow
Lead Sales teams in each market in order to generate and support sustainable grow
Support ecommerce strategy with our customers and distributors
Establish and Control Sales and Investment budgets 2013-09 -
2015-12
Team Leader
Nestlé Purina PetCare, San Juan, Puerto Rico
Support restructuration and transition process LatAm to US, leading Sales, trade and marketing teams
Looking for and establish new way of working and process align with US Model in order to serve Customers as WM, Selecto, Super Max, CVS and Walgreens
Define Distributor for new model
Reached USD$30Mio target
2005-02 -
2013-08
Sales Manager
Nestlé Purina PetCare, San Pablo, Heredia, Costa Rica, Heredia
Lead Sales Teams to became high profitable and
sustainable organization
Transform Sales Team in a High Performance Team
Handle USD$ 14 Mio Sales Budget and Trade Budget 2002-10 -
2005-01
Marketing and Sales
Irex De Costa Rica, Curridabat, San José
PSMT KAM Central America & Caribbean:
Support & develop Customer projects for their PL sku's
Portfolio optimization
Program correct pipeline for their stores
Brand Marketing Manager
Develop Brand Marketing Plans for strategic
implementations
1995-01 -
2002-10
Marketing Manager / Trade Marketing /Sales
Representative
Constenla, San José, San José
Marketing Manager
Develop Brand and Products by establishing strategies and planning for Market, Channels, Customers and Sales Teams
Trade Marketing:
Plan and implement activities and trade promotions for several brands, channels and customers amount different divisions
Sales Representative:
Sales development on customer accordingly with
channel and customers plans and strategic
Education
2007-03 -
2014-02
Bachelor of Arts: Business Administration And
Marketing
Universidad Fidelitas - San Jose
2012-01 -
2013-06
MBA: Master in Management And Direction (not
Concluded)
ADEN Business School - San Jose
Accomplishments
Keep Sustainable and Profitable grow (+10%)
Develop new channels
Reach SOM leadership in all 6 countries
Lead Canvas implementation and Lean Startup process to develop channels
Develop team skills to improve their business impact Interests
Personal development to support business targets
Build sustainable growth
Lead and support High Performance teams
.
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